Olympic Consumption After Dumping
Shijiazhuang shopping mall throws the goods to sell the Olympic shirts one yuan after 150 yuan?
Buy it!
Leather shoes 50 percent off?
Buy it!
Casual pants 70 percent off, buy!
After the first two-day weekend after the completion of the Beijing Olympic Games, all the shopping malls in the provincial capital coincide and set off a hurricane at the end of the season.
Under the temptation of shopping malls, people rushed home to the "Taobao" feast at the end of the season. They sat in front of the TV for a long time and were released by the desire to temporarily suppress the games. A post Olympic consumption began.
Xia pin shook the mall and put out the "Taobao" feast. The summer heat did not go. The autumn wind started suddenly. It was the end of the season.
In recent days, all the shopping malls in the provincial capitals have set up a "clearance sale" posture. A large number of summer commodities have been cleared below 50 percent off, and spring clothes and leather shoes have also been added to the sale teams.
In the early days, the store sold the banner of "50 percent off caps and one not left", and sold the slogan slogans to the counters at all floors.
All men's clothing, women's wear, leisure, leather shoes, jewelry and other brands are "throwing" the head, special clothing, discount clothing occupy the vast majority of space.
Reporters saw in shopping malls, many famous brands were hanging out of a row of shirts, T-Shirts, skirts, casual pants, sold at a discount of 3-5, and some clothes even directly displayed the special price tag of 99 yuan, 80 yuan, and 50 yuan. Two customers who walked around the market sighed at the edge of the test clothes. "This dress is equivalent to 80 percent off of the original price, which is too cheap!"
The sale of Xia pin in new hundred square is also close to fanaticism. Many international and domestic first-rate famous brands have participated in the discount sale. Some famous brands even sell as low as 90 percent off, and the anti season Jilting is also launched. The brand down clothing and cotton clothes are sold at the price of 80 percent off and 70 percent off.
The Yi You department store, which has just appeared, attracted more than 300 famous brands to enter. This time, the goods were sold at the end of the season. These names also offered a big discount to the "face", so that consumers in the southwestern part of the provincial capital would enjoy the benefits.
The high-end country, which is famous for its high end, is now in line with the trend. It has also taken the "civilian line" to make the summer sale activities in full swing. Before the whole world, there are brand discount areas on every floor, a large number of summer wear is sold at 50 percent off, the highest is 20 percent off, and the sale area on the five floor is especially lively. The number of goods sold on the five floor is increased, the whole sale area is full, the Adidas sportswear is 1-6 fold, Nike sportswear and sports shoes are 2-7 fold, attracting many sports loving citizens to compete for the purchase.
It is understood that every year, in August, the stores will sell discount products of summer products, and this year's sale is far ahead of the previous years.
Feng Shuo, deputy executive director of the business management department of the Norman Group, said that this year's special situation is that the Beijing Olympic Games have just opened. "During the Olympic Games, most consumers will pay more attention to the competition. They are busy watching TV after work, and have no time to shop."
Indeed, during the Olympic Games, the shopping malls of the provincial capitals were flat, and the public paid more attention to events and gold medals.
The Olympic Games ended successfully, and the consumption enthusiasm that had been frozen for more than 20 days revived.
From the past weekend, we can see that the "Taobao" feast in the shopping mall has been warmly welcomed by the public. The popularity and wealth of various shopping malls have risen sharply, and the sales figures have been constantly refreshed.
On the two day of Saturday and Sunday, the volume of traffic in the first world is more than doubled, especially in the raffle area on the first floor, which is particularly lively. The mall is set up with a 100% winning rate. The lowest prize is 100 yuan cash coupon. Every raffle customer is exhilarious, and the sales volume of the mall has increased by 35%.
The sales of several shopping malls such as Bei Guo Shang Cheng, Yi You department store, Xin Bai square and so on are also very good. Every customer in the sale area of every famous brand is excited to try on clothes, some members of the public are shopping in shopping malls, buying summer clothes and buying autumn clothes, buying bed products to buy leather shoes, and finally returning home with full loads.
Ms. Li went shopping with her lover and daughter for a day, bought several clothes for her lover and daughter, and bought two pieces of jewelry herself, which cost over 2000 yuan.
She said cheerfully, "I haven't bought anything so fast in a long time."
Autumn products are still selling well without discount, summer products discount "ruthless", triggering the whole city "Taobao", in several shopping malls, the largest number of sales is discount summer wear.
However, the autumn dress without discount has not been neglected. Instead, it has been stained in the "Taobao" feast, and sales have increased.
Ms. Wang went to the new hundred square to prepare sandals for the season, but saw a pair of leather shoes of the autumn style. Try it, but unfortunately there is no code for them.
The salesperson told her that the shoe had been broken off for a few days when it arrived, and it was pressing the goods. Let's check it again in two days.
Reporters at several shopping malls saw that most of the autumn clothes in the middle of the discount summer products were not discounted, but because of their fashionable style and proper season, they were still very popular, and many people bought them. Some of the autumn clothes had been sold to broken yards.
The autumn clothes that just appeared on the market are mainly sweaters and casual pants, and are full of leisure styles. Many customers buy together with summer wear and summer wear and autumn clothes.
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