The Seventeenth Humen Trade Fair Will Be Opened In Humen.
The seventeenth China (Humen) International clothing The fair will be opened in Humen on the evening of November 17th.
From 18 days to 21 days, the exhibition will last for 4 days. The theme of this session is "gathering and crossing". The main venue is still in the fashion city of the Yellow River. At the same time, the ten highlights and ten fashion shows will be brilliant.
The proportion of special booths has increased by nearly 90%.
A few days ago, the reporter learned from the Organizing Committee of the trade fair that the exhibition was over. The main venue of the current trade fair is still in the six floor of the Yellow River fashion city. According to the current statistics, the total area of the exhibition area is 23000 square meters, with 816 booths, including 87% of the special booths, an increase of 7% over the previous session.
According to the relevant person in charge of the organizing committee, due to the great influence of the Humen Trade Fair held for many years, the booth of the current trade fair is still very popular. At present, all the booths have been basically booked up by the enterprises. Among them, there are old well-known brands such as YISHION, pine hawk, Yim min, fox fairy, Yi Yun Er, Yi Xun and so on. There are also emerging brands such as beetle houses, excellent lovers, G.I, Zuo Ni, Lodi Shi, Yue TSE, etc., which have risen in recent years. In order to further expand the influence and popularity of the clothing brand of Humen town and establish the brand image of "Humen clothing", the current rendezvous Humen town still gives preferential policies to local exhibitors, and it will free the booth fees for the Humen local garment enterprises participating in the exhibition.
It is understood that compared with the past, the exhibitors of this trade fair pay more attention to improving their brand image with the influence of trade fair. Special booth has become the absolute mainstream, so that the proportion of this special exhibition booths has increased by 7% over the past year, close to 90%.
The opening ceremony was held for the first time in the interior.
The opening ceremony is one of the highlights of the Humen trade fair. This year's opening ceremony has changed in many ways, basically a homegrown local horse. Such as the opening song and dance program "walking into Humen", the lyrics were written by Zhou Fuer, a former drama creation cadre of the Humen radio and TV Center, a member of the China drama literature society and a provincial Dramatist Association. The composition was completed by Zhang Chao, vice director of the Humen TV and TV Center. There are more than 150 people attending the opening ceremony this evening, but most of them are staff members and members of Humen music, dance and other associations.
It is understood that the opening ceremony will be held at the Lung Chuen International Hotel on November 17th evening. The opening ceremony will be held in seven chapters, namely the opening dance "welcome to you from young Humen", the scene dance, the street of that year, the "cut my dream", and the scenario GB. Designer With models, girls Quartet "dream cloud", "girl's monologue", fashion show "colorful Humen".
"Compared with the past, the biggest change is not to use the form of concert, but to use the scene of voice and dance." Zhang Chao, deputy director of the Humen radio and TV Center, said that this year's opening ceremony of the rendezvous was the first time to adopt the scene structure, that is, the plot structure. This art form has weakened the sense of the party, enhanced the sense of work of the theater, and has more people's affinity. The audience can feel the details of the story intuitively through music, dance and background images, thus making it easier for the audience to resonate.
The opening ceremony of the previous trade fair was held in Humen park. This year, the organizing committee was held for the first time. In this year's opening ceremony of the trade fair, we will adopt the form of VCR (recording video). The witnesses of the stalls in Humen in the 80s of last century, the first batch of "three to one patch" and the first batch of local designers in Humen will show the history of Humen's clothing development to the world.
10 T fashion show to your eyes.
Each year's clothing trade fair, fashion show is highly favored by the apparel industry and the public. The reporter learned from the Humen Organizing Committee of trade fair that there will be 10 games for the upcoming rendezvous fashion show. This fashion fair is a combination of tradition and novelty and the combination of business and celebrities. In addition to the three major points in recent years, such as YISHION, Fumin special court and the "Humen Cup" design competition, which have attracted much attention, Zhang Lingli and Xiqiao's top ten designers have appeared for the first time in a special form. They are collaborated by fabric companies and designers, such as "Guangdong Xiqiao Textile City & Designer Zhang Lingli".
According to the introduction, the 10 special fashion show is the thirteenth Humen Cup International Youth Design (women's wear) competition finals, YISHION group casual wear special conference, "enriching people company" fashion trend conference, "Zuo Ni". Clothes & Accessories "Cowboy wear special conference," Yi Shang industrial "women's special conference," Guangdong Xiqiao Textile City & Designer Zhang Ling Li "special dress show," designer Deng Zhaoping "special dress show," Star City "International Women's special conference," Dongguan city " Spin Clothing school "special field", "Humen fashion collection".
Ten highlights of the Humen Trade Fair
1. service fair new upgrade
The Humen Trade Fair has won the support of many national organizations. From the beginning of the current trade fair, the China Federation of textile industry as the special support unit of China (Humen) International Fashion Fair, China Textile Information Center, China International Trade Promotion Committee textile industry branch, China Apparel Association, China Fashion Designer The association is the sponsor of China (Humen) International Fashion Fair.
2. innovation service center opening
Through the introduction of state-level administrative resources, the Humen garment Innovation Service Center will be officially opened by the introduction of state-level administrative resources. The center will set up the ten major service projects, namely, the Humen garment technology innovation center, Humen Fumin clothing business center, the national textile fabrics Humen Pavilion, the China Textile Industry Federation testing center Humen laboratory, the Humen clothing design center, the Humen clothing technology training center, the Humen e-commerce demonstration base, the new Silk Road Fashion publishing center, the YISHION group clothing exhibition center, the Humen clothing brand promotion center, and are committed to promoting the transformation and upgrading of the garment and garment industry in Humen.
3. industry cluster alliance signing
70% of clothing production and sales comes from the garment industry cluster. During the current trade fair, "2012 China garment industry cluster working conference" will be located in Humen. The leaders of the 50 major garment industrial clusters gathered in Humen to explore the way of industrial cluster development and strengthen communication and cooperation among clusters. At that time, the conference will also hold the signing ceremony of the industrial cluster collaborative innovation alliance.
4. docking with fabric towns
During the current trade fair, Foshan Town, Nanhai District of Xiqiao, a famous domestic fabric Town, will carry out substantive cooperation with Dongguan Humen town. Both sides promote the upstream and downstream docking of the apparel industry chain. The town of Humen will jointly open a special area with the China Textile Industry Federation and the people's Government of Xiqiao town of Foshan Nanhai District, the main hall of the six floor of the Yellow River fashion city, to carry out the Humen exhibition of China (Xiqiao) popular fabrics and the exhibition of 2012 new products of China's popular fabrics.
5. set up online women's wear design competition.
This year's Trade Fair has established an online design competition for women's wear on the basis of the "Humen Cup" International Youth Design (women's wear) competition. The organizing committee has received 336 manuscripts, including competitors from Russia and Ukraine and other provinces and cities in Hongkong, Beijing, Shanghai and Fujian. The organizers will announce the final results during the trade fair.
6. micro-blog live for the first time
For the first time, the new micro-blog media will be set up by the official micro-blog of the "Humen Taiping", "Humen clothing" and "China Humen International Fashion Fair CHIFF". It will broadcast live events such as the opening ceremony, the evening party, the "Humen Cup" International Youth Design (women's wear) finals and other important activities.
7., based on local characteristics.
Unlike previous years, the opening ceremony of the Humen Trade Fair will be closely integrated with the local clothing culture this year. The gala at the opening ceremony will no longer cost much money to invite the stars to make a show. Instead, it will create a local star based on Humen characteristics, highlighting the charm of Humen culture and art and the characteristics of the garment industry.
8. holding T stage show
As a major highlight of the previous trade fair, this fashion show is also colorful. Apart from the high-profile "Humen Cup" International Youth Design (women's wear) competition finals, there are also famous brands such as YISHION, Fumin, Zai Ni, Nai Wei, ECA and so on, and two top ten designers in China, Zhang Lingli and Deng Zhaoping, have made a special ten times.
9. Design Competition finals
The "Humen Cup" International Youth Design (women's wear) competition has been soliciting contributions since the beginning of May, and has been completed in July 30th. The organizing committee has received entries from 2866 athletes from 12 countries and regions, including Britain, Russia, Germany, Japan, Malaysia, Ukraine, Czech and China. The list of the shortlisted athletes has been announced online, and the finalists will be informed in writing to participate in the finals. The finals will be held on the evening of November 18th.
10. the number of special exhibitions exceeded all previous sessions.
The main venue of this fair is a total area of 23000 square meters, with 816 booths. Exhibitors pay more attention to help Service Trade Fair The influence will enhance the brand image and compete with the special exhibition booth, so that the proportion of this special exhibition booth in the total number of booth will reach 87%. Among them, local brands in Humen are actively involved, such as YISHION, pine hawk and Yi Min.
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