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    Wenzhou Ouhai Shoes Association To Guangdong Famous Shoe Enterprises Inspection Experience

    2013/11/13 13:46:00 73

    WenzhouOuhai Footwear AssociationFootwear Industry

    Less than p ago, the more than 30 bosses of the Wenzhou Ouhai shoe and leather industry association, such as the Australian group, the Hua Deli shoe industry and the Huaai shoe industry, visited and studied the four companies of Shenzhen BELLE group and Dongguan's Limited by Share Ltd alliance, Huajian group, Qisheng shoe industry (Dongguan) Co., Ltd.

    The meticulous production of BELLE, the meticulous production and operation process of the Zhou League, the militarization management of Huajian, and the industrial tourism of Qisheng, have made the visiting shoe owner of Wenzhou be amazed.

    < /p >


    < p > "the development of these enterprises is actually much more than that of Wenzhou. < a target=" _blank "href=" http://www.91se91.com/ "> shoes < /a > enterprises need to be" young ", but they are already the leaders of China's footwear industry, and are very worthy of our study.

    Out of Qisheng shoe industry (Dongguan) Co., Ltd., Yao Chaojun, general manager of the Australian group, said that if we can learn from the advantages of these Shenzhen and Dongguan enterprises, Wenzhou shoe enterprises will grow rapidly.

    < /p >


    < p > < strong > BELLE < /strong > /p >


    < p > < strong > generally 15 days to complete the supplementary delivery delivery < /strong > < /p >


    < p > BELLE can be regarded as the leading enterprise of Chinese women's shoes. Last year it ranked first in the Chinese women's shoes market. At the same time, it also represented 30 international brands such as Bata, ELLE, BCBG, Merrell, Nike, Adidas, Kappa and so on.

    < /p >


    BELLE, founded in 1992, is so fast that the leaders of Wenzhou shoe enterprises who are going to visit are very curious. "P"

    < /p >


    Gao Shanfang, manager of the quality management department of the new Belle shoe industry (Shenzhen) Limited, and Hong Wei, manager of the enterprise development department, said that BELLE's huge production volume was mainly made up by the filling list. < p >

    Usually, a batch of new product testing market is produced in a small quantity, and then the order is supplementation according to the market's reflection. Generally, delivery can be delivered within 15 days after the order is placed.

    < /p >


    < p > Luo Hongwei revealed that BELLE can deliver the fill order so quickly, mainly because BELLE will first anticipate the market, prepare the raw materials needed to make up the single shoes, and wait for the order to go into production immediately.

    In the process of putting into production, the key is to grasp every link of production.

    In order to save time, BELLE will melt all the links of shoemaking, and make a pair of shoes with 20 people as a group.

    They can be directly pmitted to another process in a production line and at the end of a production process.

    Even loading is carried out on one floor to reduce the handling time.

    < /p >


    < p > < strong > Zhou Meng < /strong > /p >


    < p > < strong > lists the operating requirements of each shoe < /strong > < /p >.


    < p > Limited by Share Ltd is a Taiwanese funded enterprise, which makes OEM for ZARA, CAT, DENVER HAYES, REACTION and other international famous brands.

    In 1990, the first mainland east Rui (Chang Jian) shoe factory was set up in Ting Shan, Dongguan. Now it has set up 6 factories in Dongguan, Hunan and Vietnam.

    < /p >


    < p > walk into the production workshop of the Dongguan union factory in the Zhou Meng, and see the production requirements, the specific production operation process and the quality abnormal points on the wall and display board.

    Tong Shuishun, chairman of the company, introduced that they would list the specific operation requirements of each shoe in each production process, print it on paper and put it in the production workshop, so that employees must strictly follow the above operation procedures.

    In this way, shoes can be changed or employees can be quickly created.

    Moreover, there is a comparison map of quality abnormal points, and employees can know more clearly whether the products they produce can pass the test.

    Tong Shuishun said: "only by careful production can we make fine products and attract brands to choose our factories to process."

    At the same time, he is also very interested in shoemaking enterprises in Wenzhou. Next, he will visit enterprises in Wenzhou and look for partners.

    < /p >


    < p > < strong > Huajian < /strong > < /p >.


    < p > < strong > the staff bedroom strictly stipulates the position of shoes < /strong > < /p >


    < p > Wan Hua Bao < a href= "http://www.91se91.com/news/index_c.asp" > shoe industry < /a > Co., Ltd. is a wholly-owned subsidiary of Huajian group. It has 47 modern footwear production lines, more than 24000 employees, including more than 2000 R & D teams, with an annual output of over 20 million pairs of shoes.

    Among the top 50 top brands in the world, 15 are Huajian's loyal customers, including GUESS, NINE WEST, MARC FISHER, UNISA, COACH, CALVIN KLEIN, NINA, EASY and so on.

    < /p >


    "P" so powerful capacity, huge number of employees, Huajian group how to manage? To visit the Wenzhou shoe enterprises boss is very concerned about this.

    Qiu Xuxuan, the manager of Huajian group, took the boss of Wenzhou shoe company to the production workshop, where there was a row of small iron boxes on the wall.

    She said that these small iron boxes are all set up with mobile phones of their employees. Employees can not play with mobile phones at work time, so they must put their cell phones in the small iron box every day to enter the workshop.

    < /p >


    < p > in addition to strict discipline requirements for employees during work hours, there are also certain rules for staff dormitories.

    For example, every week, the dormitory should arrange personnel to take turns cleaning. Every morning, when you get up, you must tidy up your bedclothes and quilts. Even the shoe cabinet outside the room has a prescribed requirement. One layer of slippers, one layer of leather shoes, and one for putting sports shoes, all have strict regulations, and can not be placed everywhere.

    < /p >


    < p > < strong > Qi Sheng < /strong > /p >


    < p > < strong > industrial tourism promotes factory shop sales < /strong > /p >


    < p > Qisheng Shoes Co., Ltd. is a shoe brand with the exception of < a target= "_blank" href= "http://www.91se91.com/" > dress < /a >. After the pformation from the foundry factory to the brand, the company owns 11 brands: Italy shoes brand (target=) and Spanish leather shoes brand (CALLAGHAN).

    < /p >


    P now, the company is developing into industrial tourism. Consumers can visit factories and have a thorough knowledge of the products. They can go to factory stores to buy goods below the preferential prices of shopping malls.

    This is a win-win mode for travel agencies, factories and consumers.

    < /p >


    < p > Qisheng has done a lot of work in decorating and decorating. Even the chairs are well designed.

    A saddle chair has attracted the attention of several Wenzhou shoe makers.

    The person in charge of the factory said that apart from the shoes and clothing in the shop, if they were interested in the display in the shop, they could also be ordered.

    < /p >


    < p > < strong > > inspection experience < /strong > < /p >


    < p > Yao Chaojun, President of Wenzhou Ouhai shoes and Leather Association, general manager of the Australian group: whether BELLE, or Zhou Meng, Qisheng, they all use good raw materials, and also have quality awareness.

    Therefore, their products will be recognized by consumers. This is a good place for us to learn from Wenzhou shoe companies.

    In addition to studying the advantages of these shoe companies, I think we should also make better use of foreign resources to break through the bottleneck of our shortage of orders.

    < /p >


    < p > executive vice president of Wenzhou Ouhai shoe leather association and general manager of Wenzhou Hua Deli Shoes Co., Ltd. Qiu Haijun: through this investigation, I go back to think deeply, especially in the aspects of human resource management, enterprise pformation and upgrading.

    We hope that we can learn from the practice of Dongguan shoe enterprises in the work of talents and live in peace and contentment, so as to retain talents in Wenzhou.

    < /p >


    < p > Wenzhou Ouhai Shoe Leather Association vice president of new generation, general manager of Wenzhou jute shoe industry Co., Ltd. Chen Shuzong: BELLE's small car production is like integrating several small businesses in Wenzhou to become bigger and stronger.

    This can be learned to unite Wenzhou's small businesses and develop together.

    Besides, they should learn from the problem of retaining talents. Only by taking the staff as masters, can they retain talents.

    < /p >


    < p > Zhu Shaohuan, general manager of Zhejiang Da he zipper Co. Ltd.: I am a shoe manufacturer. I saw in BELLE that the zipper detection equipment of their lab center is similar to the testing equipment company, but there are still many areas to be improved.

    < /p >


    < p > Wenzhou leather king lion Dan < a href= "http://www.91se91.com/news/index_s.asp" > shoes and clothes < /a > General Manager Ye Qizong: Dongguan shoe enterprises do very well for the enterprise culture and enterprise system, even if the wages are not high, the employees are still very satisfied with the present situation.

    While Wenzhou's employees are highly paid, they still can't retain talent. This is where we should go back to thinking.

    < /p >

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