The Adaptive Path Of Transformation And Upgrading Will Become A Major Issue In China's Textile Industry.

The popularity of "P", "exception" and "useless" is the perfect combination of Chinese local design and high-end marketing, so as to transform the high-end value chain into an example. China Textile < a href= "http://www.91se91.com/news/index_c.asp" > garment industry < /a > has already bid farewell to the traditional OEM and low value export development path, mainly to the domestic demand, and pursue personalized and high-end profit transformation. Based on the current situation of China's textile and garment industry's technology and equipment level and brand channel capability, the transformation and upgrading of China's textile and garment industry has different key points and key tasks by adopting the above three transformation paths. < /p >
< p > the key to technological breakthroughs lies in the upgrading of equipment level, the comprehensive utilization of the latest scientific and technological achievements, the promotion of design, research and development, the improvement of technology, the improvement of automation level of production, and the enhancement of total factor productivity, so as to enhance the position of textile and garment industry in the technological industry chain. < /p >
< p > the key to market breakthroughs is to take market demand as the starting point, brand as the core, make full use of existing channel resources, build three-dimensional marketing network in depth, breadth and time, integrate resources needed for transformation and upgrading, and exert efforts in the rear end of the industrial chain to complete the transformation and upgrading of the textile and garment industry. < /p >
< p > the comprehensive development path requires a certain degree of R & D capability, adequate financial support, and a preliminary complete a href= "http://www.91se91.com/news/index_c.asp" > marketing system < /a > as the premise. On this basis, the unique traditional culture and artistic connotation are the powerful guarantee to realize the irreplaceable nature of the textile cluster brand, so as to realize the extension of the industry to the upstream and downstream. < /p >
< p > strengthen the top-level design of the system and promote the upgrading of the industrial structure: actively guide the industry to optimize the rational layout, give priority to the development of Commerce and trade services in the urban areas, guide the processing and manufacturing industry to move to the suburbs, promote the development of industrial clusters in an orderly way, realize the upgrading of industrial clusters, cultivate clusters and corporate brands, accelerate the elimination of backward production capacity, and give priority to the development of high-end industrial textiles and home textiles industries. < /p >
< p > extend and expand the industrial value chain and improve the industrial ecosystem: promote the "a href=" http://www.91se91.com/news/index_c.asp "> the textile industry < /a > and the coordinated development of its related industries. On the basis of the elimination of the surplus capacity and backward production capacity and the gradient transfer of" cage changing birds ", we will actively develop new industries such as equipment manufacturing, auto parts, leather plastics, new building materials, metal products, environmental protection, biological medicine and other non spinning industries, and promote the development of industrial integration. < /p >
< p > docking superior platform resources and innovative development mode: integrating various channels, platforms and forms, and relying on high-end resources and elements to support the development of China's textile industry. Under the condition of limited integration of resources, emphasize cooperation and win win, innovate the development mode, and further enhance the attraction of brand activities and investment attraction. We should actively integrate other advantageous resources organizations or channels, make full use of the radiation effects of other advantageous platforms and the advantages of high-end talents and high-end resources to create favorable conditions for the upgrading and development of China's industries. < /p >
< p > strengthen the circulation channel construction, promote industrial transformation and consumption upgrading: enhance the brand incubation function of the circulation channel, strengthen the marketing channel construction, improve the "manufacturing" channel control power and commodity pricing power, in order to promote the further development of China's textile manufacturing industry; improve the circulation efficiency of textile industry products, better lead and promote the consumption of textile and clothing; develop the textile industry with the new channel mode of "market exhibition" and brand direct shopping center; actively promote the new wholesale system construction and the expansion of overseas circulation channels, and promote the development of the textile industry; encourage enterprises to go out, and strengthen the links with overseas distribution networks through overseas exhibitions, so as to enhance the marketing strategy. < /p >