Brand Service Enterprises Transform And Upgrade High-End Custom To The Industry "Status"

< p > < strong > shaping the core of competition to the industry "/strong" > /p >
In the highly homogenized environment of products, communications, packaging and so on, < p >, there are many brands in the low-end, middle end and Gao Duansan level markets. The first tier brands are strong, but the seats are also changing several times. Then, how can we stand out and establish a unique core advantage to win the industry status? < /p >
< p > < < a href= > http://www.91se91.com/news/index_c.asp > high-end custom-made dress > /a > is a strategic choice. It can not only create core strengths, but also play a higher role in the industry. Hengrun, general manager of Shenzhen Kang clothing company, said Sun Ping. < /p >
< p > General Manager Sun puts forward that the high-end clothing must have the following essential factors: < /p >
< p > 1, personalized. Including design should be based on customer requirements, style and use occasion needs; tailoring production is tailored to the size and size of the customer. < /p >
< p > 2, special. The type and details of the clothes should include unique design elements and techniques, which are different from the general ones. Through the details of the design to show the customer's personal demeanor, to show its most beautiful side. < /p >
< p > 3, flexible. The design can be modified, the style can be modified, the details can be modified, and the fabric and color can be modified. < /p >
< p > 4, exquisite. The material used is high-grade or exquisite, or carefully selected, or specially designed for the design of clothes. < /p >
< p > 5, exquisite workmanship. Tailoring and making exquisite workshops, focusing on every detail of the process. Many craft needs skilled and exquisite manual completion. < /p >
< p > 6, service should be comprehensive and considerate. Maintain close and close communication with customers and take care of customers' needs and expectations. < /p >
< p > it can be said that the high-end custom clothes test the comprehensive strength of the garment enterprises, and also show their charm to the whole industry, so as to reflect their position in the industry. The development of high-end custom clothing is to create unique proprietary patents and create new and unique demands for consumers. This is the case with Jesse da. < /p >
The introduction of high-end clothes made by Jesse P has pushed the enterprise clothing to a higher level. The industry also agreed with its strong influence and directly promoted it to the same position as many custom clothing brands at home and abroad. Therefore, < a href= "http://www.91se91.com/news/index_c.asp" > clothing enterprise < /a > doing high-end custom clothes is proving its value to the industry and seeking a higher position with its core advantages. < /p >
< p > < strong > to market "space" and tap potential depth < /strong > /p >
< p > from the 2012 domestic clothing production and market response, we can see that the overall growth rate of the apparel industry is slowing down, and there is also a serious backlog of inventory, that is to say, the market is going to oversupply. On the one hand, many garment enterprises are expanding their production capacity, and on the other hand, they are crazy about horse racing, while domestic demand growth is far below the growth rate of domestic clothing production. < /p >
< p > at present, the domestic a href= "http://www.91se91.com/news/index_c.asp" > the clothing market < /a > has already presented a kind of horizontal market oversaturation, the consumer lacks the selectivity, but does not know how to choose. Because of the fierce competition in the clothing market, clothing companies often use the low-end products to seize the market share, but higher income and profits mainly come from high-end clothing. Due to the saturation of the horizontal market, the apparel companies want to gain a larger market share, only mining longitudinal demand and stretching the coverage level of target audience level. < /p >
< p > in fact, audience segmentation and narrowing will also become the mainstream trend of the development of the garment industry in the future. The brand products targeted at target consumer groups will be the guide of the trend, and who can guide this trend, who will be the best in the market. As a result, the high-end custom clothes just blend the advantages of these two aspects, not only tap the potential deep market, but also aim at the future market demand space, which can naturally be valued by the clothing enterprises. < /p >
< p > with the gradual expansion of the number of affluent groups in China, luxury consumption is becoming more and more popular. This shows that there is a large demand for high-end services. Many people are increasingly keen on the pursuit of high quality and individualization, and all kinds of customized luxury goods also meet the consumption needs of this consumer group because of its scarcity and uniqueness. Similarly, the "one to one" style, completely private and non replicable personalized service of high-end custom clothes is just following the trend of "customization". To this end, clothing companies have been fighting for customized market, and the emergence of various high-end custom clothing brands, this phenomenon also reflects the increasingly high demand for high-end custom garments. < /p >