Under The New Situation, The Textile Industry Is Looking For New Ways.

< p > Sun Ruizhe thinks that the position of Chinese manufacturing industry in the world is very important and developing rapidly in recent years.

The main driving force is mainly due to the three traditional dividends - factor dividends, development dividends and market dividends.

But the traditional dividend is declining and diluted.

Sun Ruizhe analyzed: "in the third Plenary Session of the 18th CPC Central Committee, the party made a systematic exposition and focused deployment on deepening the reform in an all-round way, bringing new dividends to the industry development of < a target=" _blank "href=" http://www.91se91.com/ "> textile < /a >.

In terms of factor bonus, the new dividend is the increase of the proportion of industrial workers and the proportion of high-quality talents and technicians in the integration of urban and rural areas. In the aspect of developing dividends, China's textile industry is facing new bonus factors, namely, economic system dividends, international dividends, technological innovation dividends, development mode dividends, and so on. The market dividends also have a new evolution, which is reflected in the domestic market dividends such as the adjustment of international trade structure, the acceleration of overseas market dividends and urbanization, the growth of residents' income, new opportunities for online shopping, and adjustment of population policies.

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< p > facing the future development dividend, Sun Ruizhe pointed out the new path of pformation and upgrading of China's textile industry from 3 angles: scientific and technological innovation, mode innovation and policy innovation.

He said that under the new development situation, the mission of scientific and technological innovation is significant. First, to ensure the supply of raw materials, the two is to protect the ecological environment, the three is to save resources and energy, and the four is to meet the new needs of society.

In terms of mode innovation, the strategies of excellent and dissimilation, specialization and internationalization are the new paths for Chinese textile enterprises to choose "a" target= "_blank" href= "http://www.91se91.com/" > clothing < /a >.

On the basis of market segmentation and competitors' actions, the strategy of excellence and alienation pursues product quality, intellectual property, innovation, product service, brand excellence and alienation. The success of specialization strategy stems from core technology, sustainability and brand appeal. The internationalization steps of Chinese enterprises are from "going global", "going out" to "going out".

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< p > "the development opportunities and core competitiveness of China's < a href=" http://sjfzxm.com/news/index_c.asp "> textile and garment enterprises < /a > will mainly depend on the sustainable development strategy and capability of enterprises. How to fulfill the responsibilities of stakeholders, such as employees, customers, environment and consumers, will fundamentally determine the production efficiency, market access, brand connotation and business performance of enterprises.

Sun Ruizhe pointed out that at present, the extension of textile industry presents 4 main trends: extending to R & D design and brand building, extending to upstream or downstream links, extending across fields and extending across regions.

Chinese textile enterprises should pay close attention to and strive to create "innovation driven by material intelligence", "consumption power oriented to fashion oriented", "responsibility force driven by environmental force" and "attraction based on social favor", so as to speed up the process of building a powerful country of textile technology, brand power, sustainable development power and talents.

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