Chongqing Strives To Strive For More Than 100 Billion Yuan In Sales Of Spinning And Weaving Clothing In The Future

< p > < strong > bottleneck is difficult to break through the bottom of the house is not solid, < /strong > /p >

< p > China < a href= "http://www.91se91.com/news/index_c.asp > > clothing association < /a > statistics show that the" Chongqing made "accounted for only 2% of the about 40000000000 garments produced throughout the country.

There are many reasons for the development of local garment enterprises, such as lack of talents, lack of funds, lack of brand building and lack of industrial chains.

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< p > in the clothing factory of Chongqing, the main workers are 70, only a very small number of post-80s and post-90s. Most young people do not want to be engaged in garment processing.

"Because of lack of manpower, some enterprises are afraid to take orders."

Chongqing warm clothing factory owner Wen Jianrong said.

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< p > > Cheng Qifei, vice president of the Chongqing Textile Industry Association < a href= "http://www.91se91.com/news/index_c.asp" > light textile garment manufacturer, said that at present, there are less professional clothing design talents and production management talents in the city. "In the 300 enterprises of our chamber of Commerce, the number of people in this area is about 1500."

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< p > in the eyes of Li Yong, Secretary General of Chongqing Municipal Federation of textile and garment manufacturers, the clothing industry is facing the most serious problem, which is the lack of industrial chains.

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< p > every year, Pu Xiaoyang, owner of Chongqing Yangyang nonwovens factory, has to import raw materials for non-woven surface from Jiangsu, Zhejiang and other places.

"Every peak season, clothing enterprises are competing against each other, and whose new products can appear in front of consumers for the first time, who will occupy the commanding heights.

But because Chongqing does not have a mature industrial chain, it is often in a downward trend in competition.

He calculates that the cost of making the same clothes in Chongqing is more than 10% higher than that in Hangzhou.

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What Cheng Qifei worries about is that P has more than 4000 textile and garment enterprises. Most of them do not form large-scale production, and there are few famous trademarks in the country.

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"P > < strong > Enterprise spontaneous pformation and upgrading" /strong > < /p >

< p > bottlenecks, how can Chongqing textile and garment enterprises break through? < /p >

< p > some enterprises decided to embrace development.

In January of this year, more than 500 enterprises under the Chaotianmen Apparel Enterprises Association launched the Chaotianmen garment industry alliance and formed Chongqing Shang Meng Industrial Company, sounding the assembly number.

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P, vice chairman of Shang Meng, admitted that enterprises should not rely solely on their own efforts. The Chongqing garment industry needs an alliance to form a new garment industry cluster with high added value and strong competitiveness based on design, marketing, production and processing, modern logistics and media, information and so on.

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< p > it is understood that Shang alliance is also planning to build western fashion industry park, introducing zippers and other supporting enterprises, and in the existing nearly 1000 Chongqing clothing brands, 50 brands have been selected for key packaging and fame.

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< p > other enterprises intend to realize pformation by exploiting the sales channels of e-commerce.

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< p > in the vegetable garden dam, the first professional e-commerce clothing wholesale city in Southwest China is under construction.

Here, the entity store is combined with the online store.

The main function of the entity store is to display and retail goods, and the electronic store is responsible for receiving orders and promoting the network.

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< p > < strong > sword refers to the western textile and garment industrial base < /strong > /p >

< p > upgrade > a href= "http://www.91se91.com/news/index_p.asp" > Chongqing < /a > textile and garment industry, the government level has also given positive support.

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< p > at the end of last year, Chongqing issued the guiding opinions on further accelerating the development of textile and garment industry.

It is mentioned that in 2015, the sales revenue of Chongqing textile and garment industry exceeded 135 billion yuan.

This figure is 6 times the current sales revenue.

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In the opinion of < p >, it is mentioned that a recognized garment designer who has registered and operates in Chongqing in the name of an individual or a company shall give a one-time subsidy of 300 thousand yuan, and a loan interest rate of one year will be discounted within the loan amount of less than 3 million yuan.

Enterprises that have obtained the names of famous brand products and famous trademarks at the municipal level and above can also receive one-time awards.

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< p > many enterprises believe that the "opinion" has brought dividends to development.

Duan Ji, chairman of the Department of clothing, Yuan Hong, intends to take this "Dongfeng" and choose 1-2 coastal or foreign garment processing enterprises to cooperate.

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< p > October this year, the Chongqing Textile Industry Federation was founded.

In addition, combined with the construction of the five major functional areas in Chongqing, the Municipal Commission of letters and commissions also launched the construction of six major textile and garment industry gathering areas.

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< p > according to the plan, in the next five years, the construction of the six major bases will be estimated to exceed 20 billion yuan, and the new sales revenue will reach 50 billion yuan, making Chongqing a textile and garment production base with reasonable industrial structure, relatively perfect industrial chain and considerable scale and important influence in Western China.

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