Wenzhou Enterprises Have Strong Power And Fly Against The Wind

Under the restriction of such unfavorable factors as exchange rate change, material price increase and tax rebate reduction, Wenzhou Small and medium-sized enterprises, which mainly focus on light industrial products, have slowed down their growth this year. However, when interviewed in Wenzhou Economic and Technological Development Zone a few days ago, a group of enterprises with independent intellectual property rights and core technologies of the industry have remained firm in this trend, and they are emerging at the forefront of the industry. The core competitiveness of high-tech industry lies in technology. This makes it essentially different from the traditional labor-intensive industries: fewer employees avoid the increase of labor costs, fine products do not use much raw materials, preferential policies protect them from the impact of tax rebate changes, and the unique core technology allows them to control the seller's market. As a result, in a "green" area, high-tech industry has become the "red line". Chuangli electronics, located in the incubator of Wenzhou Development Zone, is one of the best. This small enterprise with more than 100 employees has 60% of its employees engaged in technology research and development. They have two software copyrights, one invention patent and four utility model patents. The foundation of creative electronics is a set of embedded intelligent system controlled by computer software integration. But through continuous innovation and practical methods, they have been involved in the field of access control, power, image monitoring and energy-saving system in a few years. The annual output value increased from less than 1 million yuan in 2002 to 30 million yuan in 2007, and is expected to double again this year. "the key lies in the core technology." General manager Zhang Yan said. In order to ensure the leading technology, Chuangli invests a lot of manpower and financial resources every year to maintain and upgrade the core system, and develop new products to support it. This practice makes the use of creative products have continuity: expanding the scope of application to attract new customers to join, and the use control of core technology makes customers unable to change manufacturers at will. Recently, Chuangli electronics reached an agreement with Jinhua Branch of China Telecom to participate in the construction of the "global eye" project, trying to create general software, so that enterprises can transform from equipment production to operation services. in Wenzhou Development Zone, there are many high-tech enterprises like Chuangli electronics that rely on core technologies to compete in the market. Qiangsheng Petrochemical Co., Ltd., which participates in the national "863 Plan", Yatong electronics, which produces self-service platform products, and Tianjing new energy, which develops solar products, are all going against the wind. transformation opens a new path although it is often a matter of concern for entrepreneurs to invest in unfamiliar fields, on the one hand, the development of traditional industries is deeply locked; on the other hand, the natural advantages of high-tech industries are fascinating. There is always the first person to eat crabs. Some traditional enterprises began to transfer their accumulated funds to research and development of new technologies and products, and to high-tech enterprises. "After the series of LED surface light products are put into production, the annual profit of this factory with only 60 employees will be equal to that of my shoe factory with 1600 workers, and there will be more development space in the future." Zhu Jianping, who used to be proud of Wenzhou's top 10 shoe exporters, now boasts his position as chairman of concentrating technology. Zhu Jianping began to transform enterprises in 2003. At that time, looking at the increasingly difficult development of the shoe industry, he had a whim and participated in the investment and construction of Zijin College of Nanjing University of technology. It is here that he captured a project brought by an American doctor - LED surface light technology. at that time, there were dozens of domestic peers tackling key problems in the LED field, but no one could break through the technological monopoly of international giants. The Dutch and Philips will not be the world's leading investment targets in intellectual property rights. It has filled the gap of light attenuation technology in 21 years in China. At the same time, the spotlight has further expanded the application of technology. Whether it is large street lights, tunnel lights, or small family lighting, student eye protection lamps, they have been gradually put into production, with an output value of 2 million yuan in only one month. At present, the U.S., France, Germany and other countries' agents for concentrating products have been preliminarily determined. Once the technical certification is passed, two sales lines at home and abroad can be opened at the same time. with the expansion of the enterprise scale, CSPC began to use the component outsourcing production strategy, and only carried out the production of the core part, thus saving a lot of costs. In this way, the core technology investment in R & D is maintained. There are about 10 enterprises in the district which are similar to the development. In particular, some corporate heirs are not willing to engage in traditional industries, so they start with the funds of the old generation of entrepreneurs, turn intergenerational inheritance into industrial transformation, and walk out of a new development path. As a low profit industry, the profit of low-end products is often less than one cent. It is called "sunset industry", which can only rely on huge sales volume to earn limited profits. However, the Tianjiao pen industry in Wenzhou Development Zone has achieved good benefits by constantly renovating its product design and pursuing market exclusivity. walking into the product exhibition room of Tianjiao pen industry, a wide range of automatic pens, ball point pens and water pens fill the room, almost every pen contains a patent. "We have 79 national patents, including 72 appearance patents and 7 utility model patents, while maintaining the development rate of more than 70 new products every year." Zhang Hongjie, director of enterprise technology research and development center, said. the achievement comes from Tianjiao's attention to the development involved. Since 2003, we have been sending engineers from well-known enterprises in South Korea to learn the concept of systems. Since then, the company has invested more than 1 million yuan a year for the research and development of appearance design. In 2005, it has built an 18 person appearance R & D center, and has begun to design product appearance independently with the Korean concept. at that time, the square lead automatic pencil was designed and applied for the national patent successfully. Its product specifications became the general standard of the pen industry. After that, the pencil end eraser was made into an automatic pencil with a roller, and a ball pen with a spring telescopic design was added to the pen body. According to the children's preference, the unique and novel products began to be continuously sent to the market by Tianjiao. "a successful product appearance can make more than 10 times more profits before the product is counterfeited." According to Zhang Hongjie, only the square lead automatic pencil can create tens of millions of output value for enterprises every year. With such product innovation, Tianjiao achieved a total output value of 170 million yuan in 2007. In this regard, Zhang Hongjie said: "only sunset industry, no sunset products." At present, many of the traditional labor-intensive enterprises in Wenzhou development zone are trying to upgrade their technology within their own capabilities in order to let old trees develop new branches.