Fabric Enterprises Actively Seek Product Upgrading
< p > sometimes feel that < a href= "http://www.91se91.com/news/index_c.asp" > fabric < /a > is like an actress, though beautiful and acting is necessary, but it is never the same.
For example, at the scene of the performance line, we must follow the director's route. If the director understands the deviation, the actor's performance will naturally be derailed.
After you finish, you should pray that the later stage and the editing level are not too bad. Otherwise, you need to ask God if you cut it out.
< /p >
< p > a piece of cloth, its fate is tailored to human beings; whether a fabric enterprise has only the passive fate of sample printing and order customization? The freedom of each industry is not absolute, and "shackles" can also jump out of graceful dance steps.
In today's industry, the clothing Times reporter visited the fabric enterprises of Pearl River International Textile City, and found that many fabric enterprises are upgrading and expanding, rather than just cater to the needs of customers, and are moving towards more high-end product lines and more flexible electronic platforms.
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< p > < strong > "God" is not the object of fooling. < /strong > /p >
< p > < strong > < a > href= > http://www.91se91.com/news/index_s.asp > > product upgrading > /a > is the general trend. < /strong > /p >
< p > in recent years, whether it is the textile industry or the clothing industry, the most popular word is "upgrading".
Upgrading products, upgrading brands, upgrading design, upgrading mode, upgrading can be reflected in every aspect.
And what kind of appearance will it be when upgrading to fabric enterprises? < /p >
Yang Li, sales director of Dong Li Textile Co., Ltd., told fashion fashion reporters that "the upgrading of P is mainly in terms of products. Taking the high-end route is not only the route of its own, but also the general trend of the whole industry."
The fist product of Dong Li textile is modal fabric. The raw materials used for the fabrics are very particular, and they are all used by Lenzing Co products.
This kind of fiber is made from beech tree made from viscose filament, and its principle is similar to viscose staple fiber, but its strength and comfort are stronger.
Such fibers are environmentally friendly fibers, and the development of environmentally friendly fibers will be the main trend in the future.
In terms of printing and dyeing, the products of Dong Li are also very particular. All the fabrics are made of dyestuff. They have their own weaving factories and dyeing and finishing factories. They strictly control the quality of products, and all products meet the national first-class standard.
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< p > Dong Li textile has been insisting on quality and ensuring quality at the same time of product upgrading.
Many companies producing similar fabrics all claim to use the Lan Jing modle, but the price of finished products is lower than the price of raw materials.
Although Dong Li has gone through the stage of product upgrading, the price of raw materials is too expensive, but Dong Li believes that good products can speak and firmly guarantee the quality of products.
Yang Li said: "the quality of Dong Li's products can't reach others. Good quality has won the trust of customers, so there are many long-term cooperative customers."
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Chen Junxu, director of Jinxing cloth bank, said: "although it is a fabric enterprise, it can not but be concerned about the trend." P
While we are concerned about product upgrading, we must constantly upgrade our design. "
Chen Junxu said he often went to Hongkong, Japan and Europe to read fabrics, learn outstanding designs from abroad, and try to understand the international fashion.
Although from the fabric to clothing, the main design link is the fashion designer is doing, but printing will affect the fashion designer's thinking to a large extent.
"A beautiful cloth is enough to inspire designers."
Chen Junxu said excitedly.
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< p > < strong > to support indirect electricity supplier online > /strong > /p >
< p > < strong > WeChat pushes self publicity < /strong > /p >
In recent years, the competition of electric business is becoming increasingly fierce. Before it was claimed that people who could only sell cheap goods on the Internet had to witness that about 20000000 of the 13 carat diamonds were successfully sold in Tmall, the entity management became more and more difficult. P
However, the wholesale market still remains calm in the Internet. From clothing to luggage, although there are some cases of net contact, compared with the retail market, it can only be a drop in the bucket.
What is the situation of the fabric industry as the upstream industry of clothing? < /p >
Most of the fabric enterprises interviewed by P said that it is not very realistic to do bulk wholesale business on the Internet.
First of all, the fabric is very special. For example, the style of the clothes can be expressed in pictures. The ingredients of food can also be written into words. But a series of factors such as the thickness of the fabric, the texture of the texture, the size of the elasticity and so on are difficult to express with pictures. Therefore, it is not good to make fabric batch on the Internet.
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< p > although it is not possible to move the entire wholesale market to the Internet for the time being, it does not mean that the fabric enterprises have abandoned the network, especially the mobile network.
Many of the fabric companies now have their own public WeChat platforms, such as Jinxing cloth shop, which will publish new fabric patterns, price reduction information, European T's latest information and fashion trend on WeChat public address.
Dong Li textile prints the two-dimensional code on the brochure, as long as the scan is automatically pferred to the website of Dong Li website.
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< p > in addition to touching "electricity", there are contacts between "electricity".
Chen Junxu told reporters: "in the past two years, the sudden emergence of e-commerce clothing enterprises has affected the overall planning of the strategy.
This year, Jinxing inclines to the electricity supplier intending to give a certain policy relaxation to the reputable and trustworthy customers.
Fabric has never been an isolated industry, and the rise of downstream electricity providers will naturally re adjust the development direction of the fabric industry.
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< p > strong > integration, service store, < /strong > /p >
< p > < strong > is conducive to the development of fabric enterprises < /strong > < /p >.
< p > one-stop procurement can not be realized online, then improving the wholesale environment under the line and saving the purchase time can also be regarded as a supplementary way.
Just imagine that if the chain between the upstream and downstream industries is infinitely short, and when every link under the line can be seamlessly butted in the shortest time, then what is the essential difference between offline and online? Therefore, a quality business platform is very important for the fabric enterprises. As the landmark of the Sino US business circle, Zhujiang International Textile City has worked hard for this.
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< p > Dong Li textile will set up flagship store in Pearl River International Textile City. It will be decorated in fashion and neatly organized. Customers with modern atmosphere will discuss business district and give customers a sense of fashion.
Yang Li told reporters that Zhujiang International Textile City is first-class in terms of hardware facilities, surrounding environment and supporting services.
"This is no longer the traditional wholesale market," she said. "It's completely different from the old market's screaming cars, the noisy state of people, the environment is good, the atmosphere of flagship stores can be built up, the facilities are complete and the services are in place.
In fact, there are shops in all stores, but the best service is the Pearl River.
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< p > Chen Junxu also said, "purchasing personnel are not only buyers, but also people. If they come here, they will buy only 3 yuan a year ago, and they will not be able to satisfy those bosses who are already successful in their careers.
Now the whole Pearl River International Textile City, you want to eat high-end restaurants in Guangzhou, fast food has McDonald's.
Besides, Cantonese cuisine, Hunan cuisine, Minnan cuisine and Sichuan cuisine are very complete.
The excellent business environment is enough to support the stalls of an enterprise as a window to the outside world. Although the Pearl River International Textile City has only just opened up, it will take time for the popularity of the textile market to match the old cloth market, but the momentum should not be underestimated.
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< p > if the supporting services are still focused on individual needs, then the improvement of the industrial chain will make it easier for everyone to complete the rapid reaction to the market. Pearl River International Textile City is also paying special attention to the building of the industrial chain.
Pearl River International Textile City allows designers to move their studios into stores, so that brand research and development centers can be settled on fabric hub. This is also the best response to the problem when a href= "http://www.91se91.com/business/" > Network < /a > is not easy to start. When the actual distance has been reduced to no distance, there is no difference between the line and the line, and the fabric enterprises will no longer be passive.
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