Sewing Machine Industry O2O Follow Suit Or Mainstream?

< p > recently published an article on "O2O becoming the trend of sewing equipment industry". Until now, many people in the sewing industry have been tucking up brick and brick and supporting and promising.

After understanding that most of Tucao's sales are from traditional channels, most of them are supported by the O2O e-commerce form, or the onlookers who invest in the development of the industry.

Who is the benefit of the sewing industry O2O and who will it be damaged? What are the underlying words behind different voices? < /p >

< p > > a href= "http://www.91se91.com/news/list.aspx? Classid=101112107108" > Tmall < /a > 2013 "double 11" opened the first minute turnover exceeded 100 million yuan, ten minutes less than 1 billion 500 million yuan.

Jingdong's platform trading volume reached 60 billion yuan in 2012, and Taobao's 2013 double 12 trading volume reached 4 billion 380 million.

These e-business data do not intersect with the sewing industry, but the bare data prove the impact of e-commerce on human shopping.

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< p > the civilian understanding of sewing equipment industry is to provide clothing enterprises with the equipment needed for garment production, which is divided into sewing, sewing and sewing.

Among them, there are more active sewing equipment brands in the market, such as Gerber, Emma, ori technology, etc. there are standards, ZOJE and Shanghai GUI clothes in the sewing equipment.

The authoritative brands of these industries are also testing the water electricity supplier. Oris technology is the first to test the water electricity supplier. The first one sets up the business website of "ori easy purchase sewing equipment", and follows the shopping wind to set up Taobao shop.

In the "a href=" http://www.91se91.com/news/list.aspx "Classid=101112107105" > sewing equipment < /a > the industry can be described as a pioneer of the electricity supplier. The prospect of the technology company of oris is that the electricity supplier's strategic cooperation fits the future consumer's shopping habits. The online shopping mall's "clothing master CAD software" and "clothing master plotter" are combined with hardware and software. < a href= "http://www.91se91.com/news/list.aspx Classid=101112107107" > O2O > http://www.91se91.com/news/list.aspx > online and offline interactive benefits will break through the traditional marketing data. The income of the ori technology online mall 20 million, strongly confirms that the sewing equipment industry has entered the era of e-commerce, and has formed the climate to become the mainstream of shopping.

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< p > it goes without saying that revenue is a forerunner who stands at the forefront of the times and fits the trend of the times.

Whose interests are affected by the electricity supplier? It is obvious that the group with traditional channel marketing, the advantages such as the coverage, freedom and low price of the electricity supplier impact on the single entity sale. The Tucao and the brick auction are showing anxiety. It is undeniable that the electricity supplier has a punching effect on its interests. How can the traditional marketing mode of the reverse thinking be impacted when it is attacked? Is there a perfect combination of the multi-channel marketing enterprises for the production and marketing, the existing channel marketing mode, and the e-commerce platform? Is there a perfect combination between the channel and the electricity supplier?

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< p > < strong > link: O2O has become the trend of sewing equipment industry. E-commerce has become a new era < /strong > /p >

< p > electronic commerce has become a new channel for enterprises to pay attention to in the new era. At the same time, e-commerce has gradually replaced the line. According to Nie Linhai, deputy director general of the Department of e-commerce and information technology of the Ministry of Commerce, the total amount of e-commerce pactions will reach 10 trillion yuan, of which retail sales will exceed 1 trillion and 800 billion yuan. China will also surpass the United States to become the world's largest Internet retailer.

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< p > > a href= "http://www.91se91.com/news/list.aspx Classid=101112107101" > Electronic Commerce < /a > has penetrated into all fields of social economy. It has become an important way for enterprises, especially small and medium-sized enterprises to open up domestic and overseas markets, and has become a new consumption choice for netizens.

In the sewing industry, the electricity supplier's thinking has been recognized by many people in the industry, and Internet consumption is the trend of the times.

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< p > as the benchmarking enterprise of sewing industry, the pformation and upgrading of ori and the integration of online and offline development will be the only way.

In 2011, the ori technology company set up the "online shopping mall" to take the lead in testing the water. In October 2013, Taobao shop was formally launched, and dedicated to building CAD/CAM system solutions for board rooms, design studios, and all soft materials processing enterprises.

As the official Taobao flagship store of oris technology, store treasure has attracted more and more attention.

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< p > consumer rights and interests protection act was revised in 2013. It clearly pointed out that "consumers have no reason to return products within 7 days", thereby boosting confidence for consumers' online consumption, and maintaining and supporting the official store of ori and Taobao.

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< p > the company has been constantly innovating, and has been far ahead in R & D and design. In 2013, 10 new products came out, including new products such as suspension system, cloth spreading machine and laser cutting machine.

Our technology will create value and provide a first-class system solution. We will spare no effort to dedicate the wisdom to the Chinese sewing equipment.

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