"38" Business Opportunities, Clothing And Footwear Business Opportunities
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< p > when entities are worrying about attracting customers, many businesses take the initiative to actively cooperate with e-commerce providers, and promote online and offline interaction. < /p >
< p > recently, Alibaba group announced the launch of mobile Taobao 3 / 8 life festival. In terms of catering, the event attracted more than 800 restaurants in 9 cities including Beijing, Shanghai, Guangzhou, Hangzhou, Chengdu, Shenzhen, Wuhan, Nanjing and Xiamen, providing users with more than 35 thousand table reservation services, accommodating 270 thousand people to eat. "At 0 o'clock in March 2nd, Taobao mobile began to accept the reservation, and the number of successful attempts in 1 minutes has reached 2200." Wu Qian, director of business cooperation of Alibaba group, said that although the ordering activity lasted until March 7th, on March 2nd, the locations of the leopard, Xiao Nan, a tea, new white deer, Wang Xiang ting and Dai Guan Shan were released on Taobao. < /p >
< p > in addition to catering consumption, Alibaba group will also cooperate with Yintai business, Joy City, new world, Hualian, Wangfujing and other 5 major retail department stores to get through the retail path of mobile phones, computers and offline. < /p >
< p > the responsible person of Wangfujing department store said that Beijing department store, Dongan market, Changan shopping center, Shuang an shopping mall, Daxing Wangfujing department store were fully open WeChat payment, and the five shops jointly held the mobile payment activities such as "one cent experience WeChat payment to send good gifts", "WeChat red envelopes" and "WeChat payment classification gift". "On March 8th and 9, when payment is made at the checkout desk, WeChat will be paid 10 yuan red packets whenever payment is made by WeChat." Today, with the popularity of smart phones, consumption and shopping have entered the era of mobile Internet. Wu Qian said that the "mobile Taobao 3.8 Life Festival" is a nationwide large-scale consumer experience of mobile life in Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Chengdu, Nanjing, Wuhan and other major cities nationwide. "We started early with Alibaba to get through the online and offline consumption path." Xie Wei, director of Yintai business, said: "the future consumption must be a combination of online and offline modes. In addition to the cooperation in marketing projects such as women's day, we will also try to open up the experience of members of both sides and make use of the big data advantage of Taobao platform to provide consumers with more different new user experience." "The main force of the previous year's tour, the women's Day welfare organization organized by the unit, is seldom registered this year. Nowadays, many people prefer self driving tour to the short line of the surrounding cities. Travel manager Sun told reporters. To this end, the company changed its strategy in a timely manner, leveraging "mobile Taobao 3. 8 life festival", launched the Hangzhou, Wuhan, Shanghai and other cities as the destination of the "beer and skittles mobile Taobao free line" route. After the launch of the new freedom line, many consumers came to consult, and some had paid for the trip. < /p >
< p > it is understood that the future cooperation between Alibaba and the five largest a href= "http://www.91se91.com/news/index_c.asp" > retail < /a > will also involve traffic, marketing, membership, data, payment and other aspects. Wu Qian said: "within 5 kilometers of consumers, there will be corresponding life service circles. At the commercial level, they are business circles. Alibaba is willing to open up the technology, data and experience we have been making to the traditional retail enterprises, helping the traditional retail industry to be mobile and electronically oriented, and build a mutually beneficial and win-win mobile consumption platform. < /p >
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