Category Management Is Very Tedious And Mastery Is The Key.

< p > < strong > 1. to determine the specific commodity category and store number < /strong > < /p >

< p > > a href= "http://www.91se91.com/news/index_c.asp" > category management < /a > based on systematization, data and timeliness, it is necessary to have complete sales data (including commodity code, commodity name and specification description, the name of the commodity company, monthly sales volume, monthly sales volume, unit price, commodity price, commodity profit and investment return), and the market share data of each commodity should be compared with the actual sales data of the store, so as to make an analysis of the commodity's performance in the market and the customer.

Only mature categories with the above conditions have the possibility of success.

< /p >

< p > < strong > 2. determines the category of goods shelf and shop type < /strong > < /p >.

< p > category management includes the management of the shelf display of categories, which involves the area of the items that need to be played, and on this basis, a shelf plan can be executed.

Determining the type of store is also a condition for category management. On the one hand, the location of different stores determines the role of a particular category in this store, for example, washing products are much more important in a comprehensive store than in a non-staple food store; on the other hand, the size of the shop determines the number of categories and varieties that can be operated.

Shops that choose the same type and scale usually bring greater operability and convenience to category management.

< /p >

< p > < strong > 3. to understand the current arrangement of < a href= > http://www.91se91.com/news/index_c.asp > store shelf > /a > principle < /strong > /p >

< p > category management should be based on the contribution of goods to make a share map of the shelf resources.

But in the shelf share of the commodity, it can also adjust the order of the goods according to the different display principles of store shelves. For example, in the same shelf share, the vertical display or horizontal display of goods can be done according to the needs of stores, so that the display of shelves is in line with the uniform shelf arrangement of commercial stores and the principle of commodity display.

< /p >

< p > < strong > 4. understand a href= "http://www.91se91.com/news/index_c.asp" > replenishment cycle < /a > arrival time < /strong > /p >

< p > understand that the existing replenishment cycle and arrival time can help us understand the current safety stock days and inventory management level.

Through the implementation of category management, we can raise the level of inventory management, reduce the number of safe stock days, shorten the replenishment cycle of inventory, and enable more free funds to be used in the normal operation of stores.

< /p >

< p > < strong > 5. to meet the special requirements < /strong > < /p >

< p > category management should arrange goods shelves in accordance with the sales data in a scientific and fair manner. At the same time, we should also take into account the special requirements of stores so that commodities can be mobilized on the basis of these special needs.

For example, although some special specifications of goods are not well sold at present, they have great potential, so they can increase their stocks and shelves appropriately.

A lot of factors should be considered before designing the category management shelf, which will make the category management more workable.

< /p >

< p > < strong > 6. to understand the new product execution process < /strong > < /p >

< p > every category will produce new brands and specifications.

In order not to destroy the display rules of the original category, but also to give new products the opportunity to display, it is necessary to fully understand the new product execution process, display principles and other requirements at the beginning, and formulate corresponding plans, so that category management has stability and periodicity.

< /p >