Shop Sales Need To Make Rational Use Of Special Sales Promotions

Specials are set up to stimulate customers' desire for needs. Therefore, we should display the most stimulating customers' merchandise in the place where the special price table is easy to take and place, so that customers can stop and reach the inducement. customer The purpose of buying things.

Therefore, according to the sales policy, it is necessary to set up a place for the goods to be cheaply bought; the attractive goods are placed in one place; seasonal goods and fashionable commodities are put in another place. This will make the whole shop lively and active, and it will cause customers to buy impulse. Therefore, we should consider the shape and size of the special counter.

Because the special platform is the most important place in the shop, so this special price is not suitable for the production of thin wooden boards or rough ones. If the empty boxes and old counters are used, they will be even more disproportionate.

　　 Special counter Very old, even if other display cabinets are excellent, they will regard the store as very crude. The size and width of the special counter should be determined according to the width of the access channel. It is best to be free to move without hindering business. It can also be partitioned, partitioned and rotated, so that the store can be changed and not wasted. The height of the counter should be convenient for customers to choose goods freely, with a minimum of 65cm and a maximum of 90cm. If it's too high, you can't see the store.

　　 Clothing store What we should pay attention to when using the special counter is the function of the special counter so that customers can stop in front of the store and then enter the store. Therefore, the unit price can not be placed on the special platform. Because the special platform is readily accessible to the merchandise, the special counter is too large, and the goods displayed in the central part can't reach with the hand; moreover, the number of display is too small, and it appears space. In addition, in order to better introduce the customer into the store, we must keep the shop front and access not blocked.

Display equipment is an important place for customers to sell face-to-face with the cabinet. The height of the display should be better from the eyes of the customers to the chest. This display height is the best, so this part must be fully utilized. Recently, there has been a display of freezers and frosty transparently covered with food. In addition, we should make use of the pillars inside the store, display hangers and so on. At the same time, we should make beautiful display devices with various shapes and performances.

In short, it is necessary to make full use of the various parts of the franchised store so as to make it full of vitality and sense of fullness and make the display equipment attractive.

Especially in the first class shops that need more new display appliances, in order to better display the role of display appliances, various aesthetic and applicable display appliances are being researched and produced. Regardless of industry or industry, we should pay full attention to the tendency of first-class stores. Not only imitation, but also according to the specific circumstances of their stores, flexible use after research.