Where Is The Bottleneck Of Fragile China'S E-Commerce Logistics Development?
< p > logistics has always been a bottleneck in the development of China's electricity supplier. It is reported that the logistics service level of e-commerce is very poor.
So, where is the difference between China's e-commerce and logistics, or is it so fragile?
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< p > there is no doubt that consumers complain most of them are < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > slow delivery, many places are barbaric goods handling, poor service attitude, poor image of delivery personnel.
For our electricity supplier enterprises, the problem we encounter is that the coverage network of e-commerce logistics companies is very small and can not be delivered in many places.
Because China has a vast territory, many places can not even send the postal system.
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< p > on the other hand, the team of e-commerce logistics companies is unstable, personnel often change, checkout problems occur, and some people run away.
Because there is no stable team, for a lot of logistics companies, more than 500 orders a day, it will sustain death; less than 500 single, it will starve to death.
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< p > China's e-commerce logistics also has a fragility. Many enterprises are not very informational. Buying several computers will start the express business, and it is easy to get the risk of return.
Many electric providers have had a painful experience in this respect - many express companies and freight companies do not return money.
Because China's electricity supplier up to 60%-70% orders are paid by cash on delivery, and signed by couriers. If the information system of the enterprise is not established, it is easy to generate money back disputes.
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< p > for the electricity supplier logistics itself, we see the situation is very tragic.
In the past year, the entire e-commerce logistics industry has not made money except "four links and one reach", and more than 80% of the companies are losing money.
Guangdong province has a very good private courier company called Fei Yuan express, which used to make money, but it lost money last year.
If we lose money, the courier company will not be able to invest further, and the staff benefits will not improve, and the workforce will be unstable.
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< p > and more serious is the decline of the entire electricity supplier logistics industry. The employees have no sense of dignity, no future and lack of confidence in their work.
For logistics companies, due to lack of funds, there is no planning, step by step, every year to close down a large number of e-commerce logistics companies.
Logistics is lagging behind the development of e-commerce, which has always been the bottleneck of the development of e-commerce.
Logistics is like an organ of the human body. Any social problem is a symptom.
Logistics is also a symbol of the level of economic development. The modernization level of logistics reflects the modernization level of the economy and the thermometer of healthy economy.
At present, China's logistics cost ratio accounts for about 18% of the GDP, while the western countries are 9%-10%. The overall logistics cost is lower than that of China.
I think the high cost of logistics is closely related to our upstream and downstream enterprises, the overall level of industry, and even the electricity supplier logistics companies.
Therefore, when we scold the low level of e-commerce services, we should consider whether such a fragile e-commerce logistics is also our responsibility.
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< p > first look at the industrial policy. Now e-commerce is listed as a strategic pillar industry by many local governments. The annual turnover of e-commerce is more than 1.3 billion, accounting for 2% of China's GDP.
You know, more than 1.3 billion goods are delivered to the consumer by a single courier.
The local government is the bottleneck of the electricity supplier. What has logistics done? At present, we haven't seen much results. Instead, we have seen some policies that have a negative impact on express companies.
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< p > first, the "camp to increase", the government launched the "camp to increase" policy, in order to get through the whole chain of value-added tax, but the survey found that, especially in the express delivery industry and pportation industry, the tax rate rose from the previous business tax 3% to 11% now.
And in the deduction link, the biggest link of the electricity supplier cost is labor, and labor can not be deducted.
Also, the rent and management fees generated by the office space can not be deducted, so the tax of the logistics company has increased at once.
In pportation and express industry, the pressure brought by taxes on enterprises is overwhelmed.
Why do not we solve this bottleneck when China wants to develop e-commerce? When we launch a policy, why not think of the capillary at the end of the express industry? Is it painful? /p
< p > and in the pportation industry and the express delivery industry, fines are always a headache. Highway fines have become one of the main revenue of local finance in many places.
In almost every city, the loading of the van will be fined. The reason is that the so-called goods are mixed up. Our goods are coming out of the station, not in the van. What is it? There are still many places to go. This place is not allowed to go. The place is not allowed to go.
When the dispatcher delivers the goods, as long as he does not pay much attention to it, the traffic police say random parking is a fine.
Such a fine causes the courier company to pay a large sum of money every year.
In terms of urban planning, have we considered the logistics industry further? Since < a href= "http://www.91se91.com/news/index_s.asp" > e-commerce "/a" is our strategic pillar industry, why do we not comb any channel smoothly and make things flow smoothly? At present, the government has not done much in this regard.
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< p > last year, another new policy was introduced to collect money from private couriers.
Let's think about how much money these couriers can make in a year. What money have you done to them, so what have you done for them? So, from the whole country's industrial policy, from the supporting management of the industry, we have not created a loose space for e-commerce logistics.
Of course, Guangdong has done a good job in this respect, which is one reason why our vip.com has developed well.
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< p > in the information system of logistics companies, many of them have low level of logistics informatization, and more than 60% of the information systems of e-commerce logistics companies are simply copied from other places. They are very low-level.
Small and medium-sized enterprises, especially express delivery enterprises, are labor-intensive enterprises, which have solved the employment problems of millions of people. The government should provide social public goods services for small and medium enterprises in the aspect of information system construction.
For example, why is there so much dissatisfaction among consumers nowadays? It is closely related to the low level of information in small and medium-sized enterprises.
Without information modernization, there will be no modernization of logistics.
The relevant government departments can organize industry experts to develop a basic version of the information system, which is not much money for research and development.
The government has invested a lot of money in information technology every year, but its effectiveness is not good enough.
Vip.com has 8 agents, to be an information system to invest millions or tens of millions, not small and medium-sized enterprises can afford.
The government made a basic version of the information system products, free of charge to small and medium enterprises, their management level increased at a glance.
With the information system, it is relatively simple for an electric business enterprise to carry out the information interface with the logistics company.
Otherwise, the visualization and controllability of China's logistics distribution can not be mentioned, because the information level of logistics companies is too low at present.
I think the government can do more in this area.
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< p > of course, another reason for the fragility of clothing e-commerce logistics is our electric business enterprise itself.
Why do we say so? Most of our electricity suppliers are not profitable now. We have many problems that we don't think clearly. When we are not profitable, we will often consider how to cut down the logistics cost and ask the express company to reduce prices.
If we do not make profits, we will take the logistics operation and press hard to reduce the price. I think this is very harmful to the development of the whole industry.
As an e-commerce enterprise, your own loss, first from your own way of thinking, the logistics company is also a company, a lot of employees, you put the price of such a low pressure, employees work with dignity? Is there a sense of happiness? Employees will be good delivery? Impossible.
Some business enterprises, even put forward a lot of unreasonable personalized service requirements.
Service needs cost. You need express company to do personalized service.
Moreover, these personalized service requirements are not necessarily consumers' needs. They are entirely based on the subjective assumptions of the business enterprises.
For example, to deliver three times a day.
What is the concept? How much cost should be invested? Some business enterprises only consider their own affairs, and do not consider the upstream and downstream partners. How can they live better? How can they work easier and more convenient?
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< p > the low level of informatization of e-commerce enterprises is also a reason for the fragility of e-commerce logistics.
Now in China, the problem of information system is really solved, only Amazon, and vip.com has not solved it.
The information system has not been built well. First, there is no way to predict shipments. Second, it is easy to make mistakes to consumers, information is not given to goods, or goods are not given to the information, so that logistics companies can not improve their service level.
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< p > now our vip.com orders are growing very fast. My biggest worry is not our own sales, but our downstream partners, that is, e-commerce logistics, how long they can survive.
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< p > of course, the electricity supplier logistics company itself is also one of the reasons for the fragile logistics.
For example, the price war, some e-commerce logistics company is not big, but ambitious, and will fight price war.
How much does the price go to? In Guangzhou, Beijing and Shanghai, a single shipment can be sent to less than three yuan, and these companies will have to pay at least two yuan.
Let's think about it. A distribution worker is always in the rain and has no rest every day. At least he has to pay 4000 yuan a month, plus insurance, pportation and so on. The cost per month for a distributor is 5000 yuan.
5000 yuan means that the cost of a distributor is 180 yuan per day.
Under the condition that the order density is not very dense and the goods are difficult to deliver, the distribution volume of the delivery staff is between 30 and 40 pieces per day.
If it is 40, the cost is 180 yuan, the average cost is four yuan 50 Fen.
Once the price is overtaken by four yuan, the wages of the distributor can not be delivered. Besides, the logistics company also has warehouses and other costs.
So I hope that the electricity supplier logistics companies do not fight price war, hoping to make principles, make faith and make persistent efforts, and at the same time enhance the interest of employees in the profession, so that he can work with dignity, and the team will remain stable.
Otherwise, the distributor will always feel that he lives at the bottom of the society. All the people who go to deliver goods are his ruling class.
Will he be happy in this way? Once he has the chance to improve his life, he will leave soon.
The team of logistics companies is unstable. If you go tomorrow, he will leave. For a long time, training can not be done. The standard is not legal. There is no way to improve the service.
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< p > what can vip.com do for the electricity supplier logistics? Vip.com implements the insured value pportation. Any time, any a target= "_blank" href= "http://www.91se91.com/" > clothes < /a > unit price, no matter which city, our distribution fee must be no less than five yuan.
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