Green Evening Gown Pushes Overseas
Discarded beverage bottles clothing 。
"Since 1992, we have been working with the mainland. Spin With the development of garment trade, Taiwan enterprises continuously produce and implement products of energy conservation, emission reduction and environmental protection. We hope to further promote this idea and hope that enterprises across the Taiwan Strait will add more sense of social responsibility. At the same time, we hope to push Taiwan's green products to the international market. According to Huang Huade, Secretary General of the Taiwan garment industry association, there are more than 5400 environmental recycle stations in Taiwan. In view of the fact that these waste bottles will not naturally degrade in the short term, they will cause serious pollution to the earth. Therefore, some textile enterprises in Taiwan now use recycled drinking bottles as raw materials to produce recycled polyester yarn, and then make them into garments, which not only saves oil resources, but also reduces the environmental stress of the whole society through recycling of wastes.
Taiwan Da Ai grateful Polytron Technologies Inc is a typical enterprise that produces energy saving and environmental protection clothing, producing all kinds of recycled and environmentally-friendly home textiles, outdoor products, infant and children's clothing, etc. From the collection of abandoned beverage bottles to clothing, the production process is also very complex, the bottle must be recycled and classified, then crushed into fragments, made into polyester chips, spinning and fabric weaving, and finally made into environmentally friendly products. Starting from the simplest recycling bottle to the finished product, it takes a lot of time to develop. The company started sorting and recycling bottles from Taiwan Tzu Chi North Environmental Protection Station in 2008, and made regenerated polyester yarns until July 2010, weaving in March 2011. cloth Finally, the final product will be finished by April 2012. Although the whole process consumes a lot of manpower and material resources, according to the company's statistics, since December 2008, the company has recycled 60 million beverage bottles every year, and has accumulated 300 million recycling bottles. It has saved a lot of oil and water resources, effectively reduced greenhouse gas emissions and brought "friendly" to the environment.
The recycled beverage bottles are made of recycled fibers, which cost a lot of money through many processes, especially the recycling of bottles. How about the market price of the products? Can they be accepted by people? According to Li Ming Ying, head of the company's business department, the price of a blanket for children's environmental protection is about 200 yuan, and the price of environment-friendly products is not high. Most of the profits from the company are mainly for giving back to society, and most of the profits from the enterprise are donated to the disaster area by the Tzu Chi Charity Association. It is hoped that through this environmentally friendly product, people's awareness of recycled products and environmental concerns will be raised.
Green evening gown pushes overseas
Limited by Share Ltd, a Taiwan clothing company with its own brand "MINKWOOD", is also an enterprise that produces garments through environmental protection yarn. The garments of China and Azerbaijan are dominated by women's dresses. At present, 60% of the products are exported to the US, 25% to the European Union, and 15% to the Middle East and the Japanese market. Wu Chung hang, general manager of the company, said that at present, the market in the US and Europe is still not very prosperous, and the Sino Arab Bank has been developing for more than 30 years, and its business partners who have been working in foreign markets for many years have been welcomed by local distributors and consumers. In addition to promoting the concept of environmental protection, Naka Ayuki also hopes to expand the visibility of the brand through exhibitions.
According to Wu Zhonghang, about 5 million of the young people in the United States hold "Prom" every year when they graduate from high school, while girls choose a beautiful dress carefully for their dancing.
Generally speaking, about 100 clothing products are designed for each dealer in advance, and 70% of the products are designed to be placed in order by customers, and then the production is arranged. The garments of China and Azerbaijan are all handmade, which often take a lot of time. For example, a long dress with a whole body bead, the production process is more complex, it takes about 4 months to complete the production. Wu Chung Hung said: "because the high school graduation season in the United States is concentrated in May every year, American parents probably take their children to the local stores to customize their clothing in March and April, so the delivery time is very tight. We have our own sole processing plant in Chaozhou, China. Every Spring Festival, workers usually return home for the new year. But in order to catch up with the US graduation season orders, the workers left behind need to rush out of the goods as soon as possible. China and Azerbaijan will hold spring and summer and autumn and winter ordering sessions in March and April and September and October, respectively, to provide manufacturers with the option to purchase the next season's commodities. For long-term cooperative customers, we will also discuss the product styles and order quantity required by customers through e-mail and videoconferencing.
What advantages do Taiwan brands have compared with European and American brands? Designer From Taiwan, Europe, the United States and Japan, but in order to understand the needs of the international market, they participate in international fashion exhibition every year, and visit various churches, concerts and other places to find various design elements to meet the needs of foreign consumers for different styles of clothing. He admitted that, 30 years ago, when the enterprise was not yet mature, the European and American customers could not accept their brand products. After years of efforts by the enterprises, Naka Ayuki's products were greatly recognized locally. Compared with the mature clothing brands in Europe and America, Taiwan's products not only had comparable clothing styles and good fabric quality, but also had a certain price advantage, which was very popular in the locals. In the 2012 Miss America beauty contest, more than 30 Miss pageant from more than 50 states chose Naka Ayuki's products. In addition, Naka Ayuki has provided other world ladies such as Miss Indonesia and miss Costa Rica.
At present, Naka Ayuki has also begun to promote the use of recycled polyester made of environmental protection dress, although the production cost of this product is high, in the world is also very few, but in order to promote the concept of environmental protection, the market price will not be much higher than the ordinary women's dress. In the next 1~2 years, China and Azerbaijan hope to be able to lead their own clothing brands to set up direct stores in foreign countries, and move out of a truly internationalized road.
- Related reading
You From The Stars, Gianna Jun, The Local Tyrant, The Clothes Are Expensive.
|- News Republic | Lack Of Concern About Product Quality In Garment Enterprises
- Design Frontiers | Lining Said The "New Move" Legal Trademark Will Be Sealed And Destroyed.
- Design Frontiers | Annual Output Value Of "Child Care Products"
- Design Frontiers | Quanzhou Children'S Shoes And Clothing Brand Jamie Bear Starts Animation Marketing
- Design Frontiers | Farewell To Monotonous Children'S Clothing Brand Details Show Children'S Interest.
- Design Frontiers | Zara 2011 Spring And Summer Men'S Wear New Products (Map)
- Clothing direct selling | Humen Clothing Trade &Nbsp; Fumin Feng Lu 2011 Spring And Summer
- Clothing direct selling | YISHION 2011 Spring And Summer &Nbsp; &Nbsp; International Youth (Women'S Wear) Design Competition
- Clothing direct selling | 普萊姆皮草
- Clothing direct selling | Fashion Show
- 開個兒童服裝品牌折扣店好賺錢
- 十大熱門兒童服裝加盟品牌排行榜
- Competition Fast Fashion Industry Break Into New Brand Of Clothing
- Wuhan Promotes Han Style Clothing Industry Plan
- Lazy Cat Handles Millions Of Dirty Clothes Efficiently And At Low Cost.
- Exploration Of New Fashion Retailing Mode In China
- 如意·2014中國服裝論壇:中國市場分級與消費者行為新趨勢分析
- China International Clothing And Accessories Fair: 30 Enterprises In Xinjiang
- "Swiss Made" Adds Modern Fashion Week Romance.
- 兒童戶外呼之欲出 市場“蛋糕”難食