Beauty Poetry Tells You The Key To Opening A Good Underwear Store.

< p > < strong > 1, human resources < /strong > /p >

< p > enterprises are controlled by people. The development of enterprises is mainly viewed by people. Underwear stores are also the same. Good salesmen are the guarantee for underwear to join shops.

Franchised shop operators should establish a complete system of recruitment, training and selection, and provide open and fair competition space and development opportunities, with a competitive salary and welfare system, and train outstanding a href= "http://www.91se91.com/business/" > talent < / a > to accumulate capital for the development and growth of the store.

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< p > it is important to point out that excellent underwear salesmen need long-term training because they involve a lot of expertise.

Therefore, in peacetime, franchised store operators should make proper personnel reserves, on the one hand, they can prevent the passive management of personnel, and on the other hand, they can avoid possible risk of personnel turnover.

In order to make the advertising underwear salesmen have good salesmen, the beauty poetry company provides pre shop training for franchisees and their employees before opening stores, so that these salesmen will soon be able to get started.

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< p > < strong > two, sales skills < /strong > < /p >

< p > > a href= "http://www.91se91.com/business/" > underwear < /a > in China, the development period is not long, just over 20 years, which led to many consumers are blind, do not know the choice of the most suitable underwear.

Underwear shopping guide is very particular about professional knowledge, which requires the guide not only to master the general shopping guide skills, but also to have a comprehensive and professional understanding of the product itself, wearing characteristics, collocation methods, washing and maintenance, etc., and better understand the specifications and styles of products that customers should choose, and learn to grasp the psychology of customers and grasp the popularity of the market. A very professional guide can win the trust of customers and establish a loyal consumption relationship.

On the one hand, the improvement of shopping guide skills depends on the accumulation of usual practice. On the other hand, we should make use of every opportunity to communicate and learn.

Now underwear salesmen need not only professional information, but also the most important need to upgrade their a href= "http://www.91se91.com/business/" > affinity < /a >, so that customers can speak their own needs.

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< p > < strong > three, warm service < /strong > < /p >

< p > the consumption concept of modern people has been very different from before. Nowadays, people pay more attention to services to buy things, so that customers can enter the shop more comfortable and happy.

A marketing expert once said, "now people buy things not by looking at your products, but by looking at your people. If she thinks you are willing to let you earn money, you will succeed". In fact, this is also a service. When you serve customers with warm service, customers do not like to buy.

Conversely, if a customer enters a store and sees a shopping guide, he or she will gossip or become dumb.

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< p > a lot of shopkeeper also know the importance of the service, and also set up a strict service < a href= "http://www.91se91.com/business/" > < < /a >, but the truly moving service is absolutely sincere, natural and heartfelt. It can not be forced by the system, so the shop keeper should pay attention to the work and even the living conditions of the shopping guide at ordinary times, grasp their emotions, remove their worries for them, ensure that they can have a relaxed and happy mood and full of energy to serve the customers.

At the same time, we must know how to motivate shop assistants and arouse their enthusiasm in order to achieve higher goals.

Every month, the poetry of beautiful people will hold an employee mobilization meeting. Through vivid teaching methods, Miss Wu will tell you how to express warmth so that customers will soon like you.

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< p > < strong > four, data analysis < /strong > < /p >

< p > the performance of enterprises is based on sales. Only by doing a good job of data analysis can we have a deep understanding of our shops, people, customers, etc., and make reasonable planning according to the data, so we need to do these analyses for our underwear stores.

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< p > 1, shop sales data analysis, this analysis has three main functions, 1, helps to make a correct and fast decision making; 2, helps to understand the implementation results of marketing plan in a timely manner, and helps to improve the efficiency of the marketing system of garment enterprises.

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< p > 2, single store goods sales data analysis, mainly do unblocked sales analysis, single sales life cycle analysis, through the above two analysis can understand the single product in which season, location of the specific sales situation, according to the cycle of < a href= "http://www.91se91.com/ business/" > sales volume < /a > the best products and timing.

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< p > 3, the analysis of the contribution rate of the old customers, through which we can clearly know the customer loyalty of the store, and we can do some other sales programs according to the fidelity.

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< p > a lot of underwear franchisees just opened shop, did not understand many skills, are based on their own experience and ideas to do, the result is mixed.

Therefore, underwear franchisees must pay attention to choosing underwear brands. If they do not have strong underwear marketing experience, they must choose strong brands, many brands that have many years of experience in underwear shop, such as beauty poetry, beauty poetry has a number of underwear stores, and since 2005, many years of experience in marketing and scientific management methods have grasped the key of underwear shop and become the most popular underwear brand.

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