Improving Clothing Marketing Efficiency And Integrating Marketing Into Products

Look at the competitors around you. No accident. You find they are all very similar. They fought down. clothing Price, reduce network or marketing cost. They spend time and money in totally wrong places. They try to make consumers like a product, even if it has no attraction at all. This is costly, but in fact, such mistakes can be avoided. Next, this article will give you and your company some better suggestions.

　 First, integrate marketing into what you do.

Now I want you to do something that looks bold. Consider not changing your marketing strategy, but changing the product and core service you sell.

Why? Because you can waste so many years selling a product, even if it does not have enough market appeal. For a tedious product or service, no good marketing strategy can change it. On the contrary, if the product itself has unusual value, it usually sells quickly because people are impressed with it and then pass it on from mouth to mouth. I regularly talk with some business owners who do not need to spend a penny on advertising because their customers and customers always recommend it voluntarily.

Most small business owners do not do this. Instead of impressing consumers with stories behind their businesses, they use an encouraging way to force some people to talk about themselves.

Some enterprises spend money to invite people to introduce themselves.

Some enterprises are always trying to annoy others to recommend themselves.

Many companies join social clubs, hoping to get people to talk more about themselves through reciprocal relationships between social members.

Some enterprises send spam to consumers without permission. I receive nearly 50 such messages every day, and companies push hard products to me.

To a certain extent, all of these practices may be effective, but if you change your focus 180 degrees, you can do better.

We should know this: if a Clothes & Accessories The product or service is excellent enough to force people to introduce it to others. When we encounter some excellent products, we will automatically recommend them to others. But first, we must provide something that is worth discussing - a story worth sharing. If we do that, others will be unable to help themselves.

Two, alternative options

The choice is to integrate marketing into what you do. Here are some tips to get you started.

Observe your consumer market, develop a product or service according to the needs of consumers, not just copy what your competitors have developed.

Tell consumers stories about you or your business. This story must be shared. It means you have the courage to be different. It's easier said than done, but if you want to attract the attention of consumers, this is very important.

Delivering a unique customer experience. Overcome all difficulties and move your customers in the interactive experience of interaction and conversation.

Work enthusiastically and actively help others, because enthusiasm has a strong appeal.

Distinguish between core customers and non core customers. If there are no non core customers, there will be no core customers. Core customers are those who buy your products, and they are your main customers. Never sell products to everyone. If you do so, your brand positioning will become blurred, not targeted, unable to impress consumers.

Learn from the products and services you admire. See what experience you can learn from it, which will help you develop attractive products.

Try to be different. This is the only way to make it possible. clothes Consumers discuss their products with their friends or acquaintances.