Li Qingyuan: Perfect Design Comes From Idea Leading And Mechanism Innovation.

< p > the first "China International Leather Fashion day" has ended perfectly, but the international fur brand 2014/2015 autumn and winter fashion trend has released the fashion show's brilliant moment, but it has been engraved in fashion picture for a long time.

In this scroll, the most striking thing is the finale works of Yuan long fur: Dark Green Palace long fur, with gold thread embroidery flowers, and the same color gauze lining, luxurious, elegant, smart, and pparent, which won the cheering of the show.

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< p > < strong > fur creativity traversing imaginary space < /strong > /p >

< p > from stepping into the gate of the yuan long fur company, it has been stepping into the fur display and exhibition hall of the company. Every display, every painting, and even every corner has a strong artistic atmosphere, and the sense of design is everywhere.

Li Qingyuan seems simple and casual, but the overall collocation, whether in color or style, is full of fashion.

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< p > the exhibition hall has a variety of styles and colors of fur clothing, styles and materials of different shawls and scarves, exquisite workmanship, luxurious fur household products and accessories.

Reporters saw in the exhibition hall that the design of exquisite and fashionable fur products varied: Modern fur fur clothing with the sense of fashion design, the beauty of the brooch with the flower shape and the beauty of the moving doll. The delicate red leather rose showed the eternal noble of love. The technology of the wall hanging carpet was unique, and the fur material had been "extremely fun", beyond the limit of imagination.

Li Qingyuan told them their stories one by one, and the art and reality, ideal and future of Yuan long fur appeared.

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< p > Li Qingyuan pointed to a tapestry with a soft and warm color and a pattern of flowers and birds. The design and production of the tapestry were completely customized according to the needs of the customers. All the imported tapestry materials were made of imported mink raw materials. The production process of the tapestries was very complicated, and the handicraft cost was more than two months from the senior craftsmen.

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< p > if this wall tapestry talks about the story of dreams rubbing into design and art blending into craft, the red roses placed in vases contain a wonderful idea created by love.

Li Qingyuan said that although the fresh rose can represent love, it is easy to fade and easy to thank. We use fur as the raw material to design and make the rose, which is lifelike and will never fade. It just implies the long and true love.

Do not look at a small rose, a company set more than one thousand times at a time, people love the product design beyond imagination.

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< p > < strong > the beauty of design stems from the flexibility of mechanism < /strong > < /p >

< p > listening to Li Qingyuan's wonderful work story, the reporter seems to be in the art hall of "a href=" http://www.91se91.com/news/index_c.asp "fur" /a "world". What he sees is a jumping and moving art achievement, which is the highest convergence of classical craft and frontier design.

The technology can be inherited from ancient times, but the design needs constant innovation, and how to inspire and maintain the power and freshness of design, Li Qingyuan gave such an answer.

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< p > according to Li Qingyuan, at present, the yuan long fur company has set up an exclusive team of designers in Beijing, Shenzhen and Italy. The construction of the design team takes full account of the unique material characteristics of the fur, and is separated from the traditional single fashion design mode. The design division is meticulous and concrete, and the design team formed by fabric designers, color designers, craft designers and whole designers is professional and complete.

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"P" Yuan long fur company has used the Italy design organization management mode to operate and manage overseas designers team. For local designers, it regularly organizes the exchange and communication between domestic and foreign designers and conducts in-depth research in the market every year, which brings more opportunities for designers to learn and design ideas.

Yuan long fur company not only absorbs excellent designers with a good incentive mechanism, but also creates a diversified source of inspiration for designers, and encourages and promotes designers' continuous innovation and breakthroughs.

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< p > Li Qingyuan revealed that with the European and Korean fashion pioneers, the company can always capture the most acute trends and fashion elements in the world and integrate them into the company's product design.

The yuan long fur company has also worked with a number of well-known independent designers to hit new design sparks, including the first Chinese high-ranking designer Laurence Xu (Lawrence Hu), who has entered the Paris advanced custom fashion week.

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< p > < strong > concept innovation promotes enterprise development < /strong > < /p >

< p > > a href= "http://www.91se91.com/news/index_c.asp" > yuan long fur > /a > positioning is mainly fur leather products manufacturers, mainly supplying fur clothing for high-end luxury fashion brands at home and abroad, Li Qingyuan explained. But the route of Yuan long fur is not ordinary OEM production, nor is it simply to produce fur products according to customers' plans or requirements, but to impress customers with excellent design works.

< a href= "http://www.91se91.com/news/index_c.asp > > Li Qingyuan < /a > believes that products can not be exported simply now, but products with high added value are more attractive.

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By adhering to the unique perspective of adhering to the design works to attract customers, Yuan long fur has not only survived the global financial crisis, but also developed into a "strong backing" for the design and manufacture of luxury brand product lines in Europe and the United States for luxury products. P

For Li Qingyuan, there is no end to success. If we insist on continuous innovation, we can adapt to the unpredictable changes in the market environment.

"If the enterprise can not follow the trend, it will be eliminated."

With the accumulation of design resources over the years, Li Qingyuan's clear thinking and clear direction for the future development of the company is to create a highly diversified design brand that is in line with the trend of the market, fur clothing and home furnishing and so on, in the Chinese market with an increasing proportion of high-end consumption.

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< p > Li Qingyuan revealed that the senior custom of home decoration of Yuan long fur company has already quietly moved forward. At present, the high-end consumer group already has a good reputation and sales volume.

He predicted that after the fashion design, the selection of high-quality raw materials, and the exquisite process to achieve personal customization, fur products can also be turned into treasures with artistic collection value.

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< p > whether the yuan long fur will take the branding development path in the future, Li Qingyuan's answer is affirmative.

From today's word of mouth to the development of branding in the future, a clear and practical roadmap seems to have been in his mind.

"Future Ltd will also cooperate with China's old silk enterprises, subverting the integration of traditional Chinese silk culture and fur fashion innovative design, creating a fashionable and luxury brand that is both traditional and fashionable, with both the nation and the world."

Li Qingyuan said.

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