Investment Underwear Store'S Business Skills To Master
< p > < strong > 1, select < a href= "http://www.91se91.com/news/index_c.asp" > brand < /a >: < /strong > /p >
< p > choosing what kind of location to open a shop depends on your own investment ability. The better the location, the better the business will be, but the risk of investment is also greater.
Under normal circumstances, we should choose the pedestrian street with local clothing sales atmosphere, the location must not be too remote, and the selected location must be the target consumers often haunt.
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< p > which brand should be decided according to the local economic level, and the manufacturers behind the brand must have certain strength and long-term market determination; and the quality of the brand must be excellent.
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< p > mature medium and high grade underwear brands usually take the shopping mall as the main sales channel, in order to guarantee the operation of the shopping mall, they will give the discount to the franchised stores generally relatively high, and the profit margins are relatively thin.
Usually, medium and low-grade brands are more suitable for sale in exclusive stores, with moderate prices and large profit margins.
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< p > < strong > 2, select < a href= "http://www.91se91.com/news/index_c.asp" > salesperson < /a >: < /strong > /p >
< p > underwear is very special because of its privacy. Good waiters are related to turnover.
Experienced waitresses can see their customers' glasses and give their customers proper advice.
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< p > many shopkeepers mentioned to the author that the age of the waiter is best between 28 and 40 years old.
In addition, the store should also provide trial service, as a close fitting clothing, even if it is the same size, it will also be different, but the difference is even greater in appearance and function.
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< p > so the waiter should persuade the customer to try it on.
Girls who buy underwear for the first time tend to be shy. The attendants should also remove their nervousness and give the correct explanation, so that they can leave the best impression on their customers.
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< p > < strong > 3, select < a href= "http://www.91se91.com/news/index_c.asp" > < /a >: < /strong > /p >
< p > ensure that a good brand must choose the right style.
If you want to see the best selling style, you need to feel the bottom of the market. If you don't understand the trend, it's very dangerous.
Modern people pay more and more attention to the quality of life. Underwear is also one of the most carefully selected items.
Besides, the comfort level of products is very important.
The combination of products is a very profound knowledge. We must have different series of products to fully meet people's underwear needs.
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< p > and people in different parts of the country have different preferences. Selling underwear also requires "adjusting measures to local conditions". In winter, the colors should be deep and summer colors should be light.
The product version is another art, and the best selling styles and colors can be displayed in the main position while giving people a sense of tidiness.
If you go to the middle and high end market, you need to talk about taste.
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