• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    What Management Skills Can Make Clothing Store Operate Successfully?

    2014/5/4 22:25:00 56

    Management SkillsClothing StoreMarketing Strategy

    < p > < strong > 1. accurate market positioning is the key to success. < /strong > /p >
    < p > there are too many similar products today. How can consumers choose? What is the reason for consumers to buy? It depends on the effective positioning of enterprises. Positioning is very important. Without positioning, it would be like having no compass or compass to let ships sail around in the Pacific. Positioning is the process of finding differentiation among enterprises, that is, what kind of business mode the enterprise should adopt after deciding the target market, where to choose and where to provide services, so as to show the greatest difference from other enterprises and enhance their brand image so as to gain a favorable competitive position. < /p >
    < p > < strong > 2. the successful site selection is the first step towards success. < /strong > /p >
    < p > site selection is very important. The success of the clothing store is mainly due to the success of the site selection. The location is king. In the big cities, the rent of gold shops can be fry to millions. The geographical location has a vital influence on the success of the clothing store. The first element of the success of a traditional clothing store is location selection. For clothing stores, shop address selection determines the size of people's traffic and directly affects long-term business performance. Generally speaking, shops tend to be in line, and the places where peers gather are easy to gather popularity. Their rents are always more expensive than elsewhere. < /p >
    < p > < strong > 3. store design and display should be generous, concise and easy. < /strong > < /p >
    < p > store design is easy and easy to display. It can give customers a sense of pleasure. The most taboo is to use the store as a warehouse and put all the goods out. In order to make the customers feel that the goods are abundant, some shops can not get in, and if they can't get in, they simply will not go in. Store display is concise and generous. The display allows customers to be clear at a glance, easy to choose, and the design of the passageway is fluent. < /p >
    < p > no matter channel design and clothing placement, it is necessary to give customers a very comfortable feeling so as to retain customers. < /p >
    < p > < strong > 4, the degree of specialization of shops < /strong > /p >
    < p > generally speaking, the more professional the clothing store is, the higher its identification is. Not only for clothing brands, but also for clothing stores. Luo Meng is a Western-style clothes seller. Every guest sells shirts. The king of nine sells the trousers. He is the one who sells jackets. When he thinks of what to buy, he thinks of what shop to go. This is the effect of specialization in the clothing market and clothing store. Now we open shop not to pursue the big and the whole, but to pursue a kind of thing to achieve the ultimate goal, and then occupy the consumer's mind. < /p >
    < p > < strong > 5. appropriate publicity and promotion < /strong > < /p >
    < p > the age of wine is not afraid of the alley. In the past, we should publicize, highlight and show. After all, all industries are entertainment industries. Shop is also the same, must be high-profile publicity, no publicity, no attention, no attention, no popularity, no popularity, no business. Traditional times rely on word of mouth, rely on business cards, send leaflets, now many small businesses are willing to do some magazine advertising City, in the local BBS to do banner advertising or something. < /p >
    < p > can now be promoted by micro-blog, WeChat and local websites. Such a three-dimensional bombing campaign will soon be effective in the two or three tier cities. < /p >
    < p > < strong > 6, < a href= "http://www.91se91.com/news/index_c.asp" > shop image < /a > authority and trustworthiness < /strong > /p >
    < p > decoration is not fancy, but should be neat and orderly, with concise color matching, orderly display, uniform price, salesperson professional, equipped with POS, cash register, computer ticket. With these basic equipment, you can give people a sense of professionalism and professionalism. In addition, some details should also be emphasized. For different products, they must be placed in different places. They can not arrange all the goods in a random way. There is no order in them. This will make consumers blindly blind to the specific location of the goods they need to buy, thus affecting the sales performance. Using different lights, there is a clear difference in the effect of clothing. Therefore, you must choose the light that best matches the color of the clothes to carry out the design work. < /p >
    < p > < strong > 7, the effect of stall effect is less than a href= "http://www.91se91.com/news/index_c.asp" > Customer < /a > feeling less expensive. < /strong > /p >
    < p > stalls are cheap and cheap, but there are so many people buying so many people who put up stalls. What is the reason? It's not because the things on the stalls are cheap, but the very expensive things in the shops can be taken off at 1/10 or even a dozen or so of the stalls. This shows that what consumers buy is not a commodity. It is a psychological suggestion and a sense of satisfaction. A shop can provide customers with satisfaction beyond the price of goods, so it is easy to succeed. For example, when IPHONE3 comes out, even if the price is higher, it will still give people a psychological advantage. < /p >
    < p > < strong > 8, successful < a href= "http://www.91se91.com/news/index_c.asp" > Customer Relationship < /a > processing < /strong > /p >
    < p > 28 laws are everywhere. 80% of the turnover is generated by 20% of customers, indicating that the 20% is enough. VIP management, old customer management, shop performance can be evergreen. Old customers are the main force of store sales. The focus of clothing store is to maintain regular customers. There are many ways to maintain old customers. The most common one is membership system. Some stores divide customers into gold medal members and Silver members, VIP and diamond VIP. These methods are used by many shops, and they are also very good. < /p >
    • Related reading

    Clothing Chain Stores Can Be Profitable If They Operate Correctly.

    Marketing manual
    |
    2014/5/3 21:58:00
    29

    Holiday Promotion Avoids Repetition

    Marketing manual
    |
    2014/5/3 14:20:00
    15

    There Are 3 Reasons Why Your Marketing Is Not Spread Like A Virus.

    Marketing manual
    |
    2014/5/2 14:59:00
    94

    Five Pillars Of Clothing Store'S Joining

    Marketing manual
    |
    2014/5/2 12:43:00
    16

    Children'S Clothing Chains Make 4 Best Moves To Make Money

    Marketing manual
    |
    2014/5/1 20:27:00
    18
    Read the next article

    Australian Recall Of Textiles Containing Azo Dyes

    Australia's recall of azo dye textiles is well known. Not all azo dyes in textiles will cause problems, but some coloring agents are classified as carcinogens, and they can not be used in products with long term skin contact. Next, let's take a look at the details of the world's clothing and shoe net.

    主站蜘蛛池模板: 欧美性猛交xxxx乱大交丰满| 18禁男女爽爽爽午夜网站免费 | 亚洲AV无码成人专区| 2021麻豆剧果冻传媒影视| 欧美牲交a欧美牲交aⅴ免费下载| 国模吧双双大尺度炮交gogo| 亚洲欧美日韩在线一区二区三区| 亚洲日韩图片专区第1页| 99在线精品视频| 欧美欧美欧美欧美| 好爽…又高潮了毛片免费看| 国产一级做a爰片久久毛片男| 久久久久大香线焦| 翁虹三级伦理电影大全在线观看 | 国产精品视频二区不卡| 亚洲国产精品成人综合色在线婷婷| 337p西西人体大胆瓣开下部| 欧美三级免费看| 国产女人18毛片水真多18精品| 久久人人爽人人爽人人av东京热| 色精品一区二区三区| 怡红院色视频在线| 免费av一区二区三区| 91老湿机福利免费体验| 欧美孕妇xxxx做受欧美| 国产成人综合久久亚洲精品| 久久亚洲AV成人无码| 精品国产自在在线在线观看| 天天在线天天看成人免费视频| 亚洲日韩乱码久久久久久| 久久国产精品女| 无翼乌全彩无遮挡动漫视频| 八戒八戒www观看在线| 97超碰精品成人国产| 桃子视频在线观看高清免费视频| 国产亚洲欧美久久久久| 久久精品亚洲一区二区| 色偷偷888欧美精品久久久| 推油少妇久久99久久99久久| 免费在线看黄网站| 18精品久久久无码午夜福利|