Pan Tao: China Will Enter The Complex Era Collectively.

< p > according to Pan Tao, director and contact president of San Yi Jia Bo Asset Management Co., Ltd., today, in the 2014 commercial real estate operation value development forum, from 2013 to 2015, China's commercial real estate development volume will reach 564 million square meters. In the world, China's commercial real estate development accounts for 50%, a city in Shanghai is ranked first, Chengdu ranks second, and a city in Chengdu accounts for around 10% of global development.

In 2013, more than 10 million square meters of urban complex had 11 cities, and up to 26 cities in 2015.

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In the research report, world union real estate recently proposed that China will enter the complex era. Pan Tao said that in the development of so many urban complexes, experienced, capable, and branded national developers accounted for only 5% of the total, while 95% were local and regional developers, or a group of developers who first entered, or rarely involved in commercial real estate developers. That is, 95% of developers basically had no experience in commercial real estate development and operation, which was quantitatively stated.

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< p > from the volume and quantity of development projects, Pan Tao said that from the number of complex projects, 75% was developed by developers who had little experience in development, and 70% of them were still developed from the volume. China has been developing commercial real estate developers and operators in the past few years. Only 5% of them are experienced and branded national chain developers, and 75% of them are developed by inexperienced developers. 70% of the volume is developed by developers, such a huge volume of development, and at the same time, such a large proportion of developers are lack of commercial real estate development experience and operation experience.

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< p > Pan Tao said that the whole development of commercial real estate is a multi chain industry, including project positioning, recruitment, operation, management and capital operation. A commercial developer needs at least three basic capabilities to develop a commercial real estate: development capability, business capability and financial capability.

Developers who used to be the main housing industry, or retailers who used to be developers, do not make developers or retailers, but do air conditioning. They also make drinks, and banks are entering the industry, and there are huge risks.

The risks of pferring to commercial real estate include: lack of understanding of the nature and industrial chain of commercial real estate; lack of core business resources; lack of product capabilities; lack of coordination and control of various professions; and difficulty in establishing professional core teams.

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< p > Pan Tao believes that commercial real estate development needs location, location, investment, R & D, engineering construction, operation management, investment and financing. It is a multi chain chain, and it needs to integrate itself into a multi chain industry. In this process, the professional ability of these links needs to be possessed. If one doesn't have you, it will face greater risks. Once Tolstoy has said a simile, happy families are similar, and unhappy families have their own misfortunes.

Commercial real estate is the same, successful projects are similar, each professional line is very successful, failed projects have their own failures.

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< p > in the shopping center, Pan Tao said that there are no more than 1200 active brands in China's shopping centers, and nearly 5000 shopping centers are looting. When a company does not have enough commercial resources to accumulate and accumulate, your commercial real estate development will be faced with great risks, and even many will not sell it. If you want to invest in the building, you will find no one to find it. I have a friend who has been looking for a supermarket for a year to find out who is in charge of the supermarket.

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< p > < < a href= > http://www.91se91.com/news/index_c.asp > > commercial resources > /a > will also become the fatal weakness of shopping center. < a href= > http://www.91se91.com/news/index_c.asp > Pan Tao < /a > it is said that the annual a a "href=" > 10000 chambers of Commerce will be held by Wanda every year. There will be 1500 to 2000 brands in this meeting. This is called commercial resources. In the annual meeting of the mall in the United States every year, the project will sign the lease contract at the annual meeting, which is called commercial resources.

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< p > talent shortage is also a problem that commercial real estate must face. Pan Tao said that only after entering the era of professional service can the talent shortage be alleviated fundamentally.

From all aspects, we are faced with such problems. In recent years, the specialized service companies have springing up. That is because there is such a large demand. Precisely because the proportion of such a large market is in the hands of inexperienced developers, whether Wanda and Huarun accumulate commercial real estate experience, it takes more than 8 years to form a complete knowledge accumulation and product accumulation. However, most companies are too late to wait until you accumulate.

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< p > Pan Tao thinks that from 546 million of development volume, from 95% of the commercial real estate projects developed by local tyrants, 75% of the projects are developed by local tyrants. From these figures, when China enters the real Western European era, you only need to be responsible for investing, and the era of specialized services and professional value companies is called professional service era. In the next five to ten years, China will have its own five major businesses.

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