Promotion Strategy Of Clothing Brand
< p > < strong > First: Handan toddler < /strong > < /p >
< p > people are easy to make red eye disease, so do businesses. When they see the industry giants go a href= "http://www.91se91.com/news/index_c.asp" > brand line < /a > so moist, they are very jealous and hard to convince.
As a result, the dream of becoming a "giant in the industry" suddenly appeared to be a "giant of the industry".
The brand is not different. Coca-Cola is in the soft drink industry in its success.
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< p > < strong > Second: shortsightedness < /strong > /p >
< p > most of the owners can not speak their own businesses tomorrow. They only imitate their own experience and personal imagination to dominate the business, imitating, innovation and discrimination.
There is not a clear a href= "http://www.91se91.com/news/index_c.asp" in the brain. Brand strategy < /a > planning concept and strategy, only knowing that we should take a look at it step by step, feel the stones across the river, and also call ourselves "down-to-earth".
It seems to be steady, but there is a danger of falling into a trap at any time. Maybe your business will stop suddenly tomorrow.
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< p > < strong > Third: at the mercy of < /strong > /p >
< p > it is always thought that foreign monks can chant scriptures and employ "airborne troops" at a high salary.
Of course, brand enterprises generally have outstanding professional managers who control the brand promotion and the market.
However, there are also "professional managers" who have poor professional ethics. They often use the "three pat" Kung Fu, when they first come to "beat their heads". They exaggerate Haikou and boast that they are so fierce that they can bring the enterprise to a bright spot. Then, "take a chest" -- assure the boss that they can accomplish or overfulfill their goals and ensure that the company makes a silver pot. Finally, the "butt ass" is almost tossing about, and the boss's gambling money is almost empty. What can I do? Shoot the butt away! Leave the boss alone to swallow the bitter tears! < /p >
< p > < strong > Fourth: on paper, < /strong > < /p >
< p > it is thought that as long as we fight a href= "http://www.91se91.com/news/index_c.asp" > Advertising > /a, we can create brand quickly.
As a result, stereotyped and totally new advertisements appear in front of consumers. They seem to be bustling, but they do not know how many brands can be truly branded on consumers. Stereotyped ads are easily caught in endless advertising bombing circles, wasting a lot of advertising resources, but it is difficult to get instant results.
In fact, this is the mentality of gamblers.
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< p > < strong > fifth: wait for a mouse, < /strong > /p >
< p > development, production, marketing, and capital operation of the four major brand marketing elements link broken, 00 scattered, no system, and become a deformed baby.
Or to regard a one or two meritorious product as the guardian of the enterprise, a new product has been eaten all over the world, and the old product has been stuck in love with each other. As a result, the market has become narrower and narrower until it goes into a dead end.
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< p > < strong > sixth: follow the waves, < /strong > /p >
< p > do not know where the advantages of the enterprises are? They can never find their core competitiveness, let alone the differential competition means and competition ideas. They only know clouds and clouds, and follow the trend like a swarm of bee. Brands, products, markets and so on have no individuality, so they are drowned out by unfeeling for a long time.
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< p > < strong > seventh: complaining of human < /strong > /p >
< p > each boss sighs for lack of talents and talents.
Why? Why? What kind of talents do the enterprises need at that stage? What kind of personnel structure do we need to deploy in what jobs?
Deny all knowledge of an event.
How to do it? Blind, messy, demanding, digging, and messing! In the end, the blood type is hard to melt. It just changes like a windmill. It also complains repeatedly: "talent is hard to find!" < /p >
< p > < strong > eighth: weak. < /strong > < /p >
< p > a lot of enterprises have leadership, but there is no real sense of management. There is no decision making team. The boss often cling to his own decisions. Emotional management has become a real firefighter, not standardized management.
Entering the market blindly participates in advertising and price war.
In fact, these are fake brands of bean curd residue built on the foundations of a solid foundation.
When the market is on the move, it will trembling with fear that the end of the world will come.
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