How Can Western European Protective Footwear Remain Competitive?

The latest analysis of Western Europe protection < a target= "_blank" href= "http://www.91se91.com/" > shoes > /a > market shows that the total market income in 2013 is $1 billion 100 million, and it is expected to reach US $1 billion 150 million in 2017, P Frost Frost.

The research covers end users such as manufacturing, construction, petroleum, natural gas, mining and service industries.

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< p > increasing awareness of the use of protective footwear in all walks of life is necessary for driving purchasing.

The government and regulatory bodies have begun to work together to protect and promote a healthy and safe working environment.

Various policies plus subsidies enable enterprises to provide adequate protective equipment for their employees.

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< p > "training end-users on the purchase of higher value, longer life of products cost effectiveness, benefit the long-term success of enterprises."

Dr. Sullivan Michael Mbogoro, consultant in chemicals, raw materials and food, said: "the penetration of services is not enough and needs to be the focus of efforts of all parties."

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< p > analysis shows that most of the market share is occupied by large distribution groups. The products and prices offered by these distribution groups are more diversified than those of European shoe manufacturers.

These purchasing groups are directly sold to end-users from overseas low cost manufacturing countries, < a href= "http://www.91se91.com/news/index_s.asp" > Import > /a > cheap alternatives.

As a result, they have a strong influence on the cost of manufacturers, making the competition more mature.

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To maintain competitiveness, manufacturers must expand product and service mix, including increasing customized solutions and higher value services, P.

For manufacturers of protective footwear, more diversified talents are needed to cope with the gradual abandonment of the "one to ten million" product model.

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< p > "the integration of design innovation and unique functionality is the key to product differentiation. At the same time, it can ensure that the manufacturers of EU countries" a href= "http://www.91se91.com/news/index_c.asp" > protective shoes < /a > products with higher price value. "

"When styles and fashions are being pursued, people will also look forward to products with ergonomic design for health promotion," Dr. Mbogoro cautioned.

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