Taobao Men'S Wear Is Still The First In May.

< p > June 11th, according to data cube information sorting, billion power network summed up the May Tmall and Taobao platform sales ranked ten in the industry's men's brand.

Among them, the seven wolves ranked first in sales of nearly 150 million yuan, followed by Metersbonwe and Jeep jeep, followed by second and third respectively.

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< p > > a href= "http://sjfzxm.com/news/index_c.asp" > Metersbonwe < /a > sales in May also exceeded 120 million yuan, and battlefield Jeep also exceeded 80 million yuan.

Hai Lan's home and nine herd kings are ranked fourth and fifth respectively, and Hai Lan's home sales are close to 80 million, and the sales amount of nine Mu Wang is about 58 million.

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< p > traditional men's clothing brand has obvious advantages in the field of e-commerce, and the brand concentration of men's clothing is higher than that of women's clothing.

In May, sales of the first men's brand seven wolves sold on Tmall and Taobao platforms were significantly higher than that in the women's clothing industry.

Moreover, women's clothing industry has strong volatility in the rankings of all brands, and the traditional brands such as the seven wolves in the men's wear brand have always been at the forefront.

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< p > although the seven wolves, Metersbonwe and Jeep have occupied the top three of the industry sales for several months, but from the sales point of view, the clothing industry began to enter the off-season.

In February and March, the monthly sales of the seven wolves in Taobao and Tmall remained at around 300 million yuan, while in May it shrank by half.

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< p > from the sales situation, the men's clothing online market concentrates on business and leisure style, and the military wind also has a certain proportion. The style of goods and the market are basically the same.

The trend of personalized menswear brand has not yet shown superiority in the online market.

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