Using Technology To Help Industrial Clusters

< p > > a href= "http://sjfzxm.com/news/index_f.asp" > conform to < /a > era. China International Home Textiles and accessories (Qiu Dong) Fair (hereinafter referred to as "China International Home Textile Exhibition") has always been in the forefront of the industry exhibition.

Since 2013, the China international home textile exhibition launched the mobile client "China International Home Textile Exhibition APP". Once it was launched, it was greatly concerned by exhibitors and purchasers and caused the first wave of APP exhibition in the industry.

Recently, the APP of China international home textile exhibition was officially opened.

After nearly a year's improvement, the Organizing Committee of China international home textile exhibition has readjusted the design and function of the original China International Home Textile Exhibition APP, creating a new China International Home Textile Exhibition APP, which will give the exhibitors and purchasers more convenient and thoughtful service ahead of schedule.

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< p > in order to make more home textile enterprises understand and apply home textile exhibition APP, on the 23-26 th of June 2014, the organizers specially went to Haining, Yuhang, Tongxiang and Huzhou. The four industrial clusters of home textile industry focused on promoting the home textile exhibition APP, helping enterprises to guide, install and answer the related difficult problems at the scene. Four industrial clusters organized two hundred representatives of participating enterprises to participate in study and communication.

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< p > < strong > local association vigorously < a href= "http://sjfzxm.com/news/index_z.asp > > assist < /a > /strong > /p >

< p > the promotion of the four stations in Haining, Yuhang, Tongxiang and Huzhou is intended to help enterprises bring about a new way of marketing and promotion, so as to enhance buyers' understanding of the opportunities for enterprises to identify and name industrial clusters, seize the best means of the new generation of consumers, and then achieve the purpose of publicizing the corporate image and brand, enhance the visibility of enterprises and publicize the regional brand image of each textile industry cluster. With the help and cooperation of the local associations of four industrial clusters, every activity has been successfully carried out and implemented. Haining's home textile association, Yuhang Home Textile Industry Association, Tongxiang city commercial bureau and Huzhou City Council for trade promotion have organized representatives of exhibitors to take part in this activity.

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< p > four industrial clusters have become the first stage of the new China International Home Textile Exhibition APP.

Prior to this, local associations have issued notices to enterprises in advance, while promoting the new version of APP, allowing enterprises to have a certain degree of awareness of the China International Home Textile Exhibition APP in advance, and let the enterprises of various clusters have aroused enough interest, so that each promotion will be full.

The Deputy Secretary General of the Haining Home Textile Association said: "I have downloaded the home textile exhibition APP, which is simple and clear to me who do not know the mobile phone very well."

Wang Minhong, Secretary General of the Yuhang Home Textile Industry Association, also mobilized the participating enterprises, and once again stressed the importance of APP in the new era of interaction between exhibitors and professional audiences.

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< p > < strong > active interaction atmosphere < /strong > < /p >.

< p > the new version of APP has spent a lot of time on user experience.

In addition to allowing the exhibitors to arrange pre registration in advance for their target customers, during the exhibition, the exhibitors and spectators can establish more direct contact with each other by scanning the two dimensional code instead of exchanging business cards. Exhibitors' exhibits can also be displayed on APP in advance. The enterprises can modify the corresponding information on their own in the background, upload the exhibits and other operations simply and conveniently, which customers can directly consult their exhibits or company names, and directly lock in the targeted customers. As long as they are through the home textile exhibition APP, they can grasp the customers' points and information in an all-round way.

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"P > every APP promotion site, the enterprises actively interact with the Organizing Committee of China international home textile exhibition, the scene is active, solving many old problems, and putting forward many new problems at the same time.

The organizing committee has a record, found problems in interaction, and actively adjusts and improves China International Home Textile Exhibition APP, striving to make the home textile exhibition APP more perfect, so that exhibitors and spectators can be used more conveniently.

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< p > because the APP promotion of the three industrial clusters has received a sensational effect, it has aroused great concern and aroused great interest in the Huzhou home textile market.

The Huzhou home textile market has the most famous Silk Road enterprises in China. This year, Huzhou enterprises will also make their debut in the China International Home Textiles and accessories (Qiu Dong) fair, and will have a good showing on the home textile products and fabrics. Therefore, the China International Textile Exhibition Organizing Committee has decided to increase the number of venues and travel to Huzhou, especially for the home textile enterprises in Huzhou. The enterprises on the spot have expressed great enthusiasm for the new version of APP, downloading the installation and showing the approval of the new version of APP.

As one of the international home textile exhibitions with the number of exhibitors, the number of exhibitors and the greatest influence, the China International Home Textile Exhibition always regards the service work of exhibitors and spectators as the top priority. The launch of the new version of APP mainly helps enterprises understand the industry dynamics and grasp the needs of customers in a timely manner.

In addition to the promotion of this roadshow, there will be another event during the exhibition. A mysterious gift will be sent on the scene, so that the exhibitors and the audience will achieve a win-win result in the interest of "/p".