How To Choose The Best Store Location

< p > every industry franchisee, its customers are different consumer groups; while different stores and locations, the franchisee must know which type its customers belong to, which places can attract consumers, and have a clear idea of what kind of consumers it will be able to choose. Here are some classifications of different regional and consumer relations, which can be used as reference: < /p >

< p > < strong > 1, < a href= "http:// www.91se91.com/news/index_c.asp" in residential area > shop > /a > /strong > /p >

< p > these areas can only attract customers in a narrow range, which is suitable for some industries which are not very strong and often demand daily necessities, such as convenience stores, supermarkets, snack bars, etc.

Shops that run such goods and services should be as close to customers as possible. For customers walking distance, it is generally appropriate to choose a radius of 300 meters and walk for about 10-20 minutes.

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< p > < strong > 2, store on shop Street < /strong > /p >

< p > because the customers in this area come from different places, and these people have a strong purpose, they are shopping for shopping. Most of them are goods with strong selection. Therefore, this area is suitable for the operation of some relatively commercial goods, such as < a href= "http:// www.91se91.com/ news/index_c.asp" > clothing /a >, electrical appliances, watches and clocks and restaurants.

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< p > < strong > 3, located in the prosperous a href= "http:// www.91se91.com/news/index_c.asp" > commercial center < /a > shop < /strong > /p >

< p > because rents are very expensive in these areas, it is absolutely not suitable to operate small businesses, and it is suitable for some high-end consumer goods such as jewellery, pianos and advanced furniture, which are priced at a higher price and customers decide to purchase three more.

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< p > therefore, it is not the more prosperous place that is more suitable for opening a shop. It depends on the nature of the franchisee you run. If you run a boutique, it is best to set up a busy market where people come and go. Because fashion tastes are different and a higher level. On the contrary, household products are small profits but quick turnover. Customers are mostly ordinary families, so there is no need to locate in downtown areas.

Even if your franchisee can set up a store in karma and B, the business is almost the same, but the rent of a and B may be very different. If the franchisee blindly chooses to shop in a prosperous place, he must pay several times the rent. How can he have the expected profit? < /p >

< p > all people are consumers. Naturally, they are customers of stores. The franchisees must know the total population, population density, population growth and age structure of the population when choosing a store. According to the overseas survey data, almost 50% of the customers in the modern supermarket come from the 250 meter area. Therefore, when considering the possible location of a supermarket, it is generally required that 10 thousand people should settle down within the 500 meter radius of the planned place.

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< p > the place where people come and go, of course, it is advantageous to set up shop, but it is not just the place where people go through many places, it is suitable for opening a shop, or is it an analysis of what people are coming and going, and how does the passenger flow rule? First, we need to know the age and sex of the pedestrians in the past, because some passersby are children, they may be customers of fast food shops, but they will not be customers of clothing stores; secondly, we should know the rush hours and the scarce time of pedestrians, and then we should know the pedestrians' dealings and purposes and their stay time.

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