Real Estate Oligarch Wang Jianlin, This Time To Do Electricity Supplier Oligarch.

< p > the Wanda O2O in Wang Jianlin's mind is like this. < /p >
< p > positioning is the wisdom square, the core is the large membership system. < /p >
When p becomes an electronic business member, the consumer will get a two-dimensional code electronic card. As long as the person is away from the shopping mall one kilometer, the system will be able to sense. After the shopping mall, the system will automatically track and record the consumption behavior of members. < /p >
< p > members recharge in the card. When they consume, they can deduct money from the mobile phone scanning and save the credit card flow. The total membership consumption can be converted to hotels, shopping malls and resorts in Wanda. In the payment link, Wang Jianlin said, it may cooperate with Taobao or any Tencent. If we do not cooperate, we will buy another payment system. < /p >
< p > analyzing the big data derived from consumption behavior can guide Wanda Department's next step increase, investment and pricing, rather than pricing based on experience. < /p >
< p > the number of members is enough to reach the level of 100 million, and these sufficient consumption data can reflect the guiding value. Of course, the huge amount of members can also be transformed into advertising value, which will add new profit points to Wanda. < /p >
< p > to be an oligopoly of electric business, how much Wang Jianlin has in the market that Tmall, Taobao, Jingdong and other strong enemies are covetous? This question is being asked. After all, from the beginning of 2012, Wanda began to set foot in e-commerce. More than two years later, Wanda's Wan Hui network is still unknown. It is only a shopping guide for its offline businesses. < /p >
< p > Wang Jianlin's bottom line, the first thing to say is money. < /p >
< p > Wang Jianlin said that compared with Tmall, Jingdong and other e-commerce giants, Wanda's capital strength is much stronger than that of them. "If there is money, it will not dilute the shares to such a point now." < /p >
< p > "we have hundreds of billions of sales and tens of billions of profits a year. As for the financing capacity, how much money can we get to the mortgage of Wanda real estate? We have just entered now, and we can't compare it with the current ones at least five years later. If Wanda has thirty thousand trillion and five hundred million members a day, I'm afraid they will also be afraid. " < /p >
< p > the rich "a href=" http:// "www.91se91.com/news/index_c.asp" > Wang Jianlin < /a > is also a drain on talent recruitment. Take Wanda electricity supplier's public relations team as an example, spent 2 million annual salary to recruit general manager, 1 million annual salary recruit senior management. < /p >
< p > but the Internet can not play with money. Like Tencent in the field of electricity supplier several rounds of trial water, patting, QQ online shopping, Yi soon failed. < /p >
< p > according to the Tencent bulletin, QQ online shopping and patting business lost 71 million yuan as of September 20, 2013, while these two businesses lost 20 million yuan in 2012 and 162 million yuan in 2011. XXX lost 437 million yuan in the first 9 months of 2013, a loss of 315 million yuan in 2012 and a loss of 172 million yuan in 2011. < /p >
< p > Tencent finally invested Jingdong in the "$215 million cash plus assets package" and gained 15% of Jingdong's equity. The QQ online shopping and pat Network, easy to fast network together to the Jingdong settled. < /p >
< p > for the later generation of Wanda, the voice of the market is fading. Many articles are full of angry question marks. < /p >
< p > but the petty bourgeoisie must refute this. The bottom line of Wanda also comes from the huge offline resources. < /p >
< p > < < a href= > http:// > www.91se91.com/news/index_c.asp > O2O > /a > war, competition is in the field of local life service, such as taxi software, order takeaway, hotel Tour and so on. The history of China's business competition tells us that whoever has the most powerful push team can win the market in local life. < /p >
< p > here are some examples of petty bourgeois. < /p >
< p > for example, Ctrip has become the first line of China's online tourism, relying on more than 10 thousand people to push the team, the airport card issuing + call center mode, that is, the so-called mouse + cement mode. < /p >
The local classified information website, which was listed in P 2013, is 58 of the same city. The most powerful one is the powerful push team composed of 3780 people. < /p >
The total number of employees in the US group, which ranks first in group buying market, is over 5000, of which more than 3000 people are promoted by P. < /p >
"P" and "drop wars" are obvious to all. Petty bourgeois has talked with their team members. In the early days of their business, there were no weekends, and they worked for more than ten hours a day. They stayed at the place where taxi drivers gathered, giving them gifts, explaining how to use taxi soft parts and running several cities a month. < /p >
< p > behind these hardships comes from the scarcity of < a href= "http:// www.91se91.com/news/index_c.asp" > resource < /a >. < /p >
< p > Wanda resources have accumulated 17 million 996 thousand square meters of property, 75 department stores, Five Star Studios 86, 730 screens, 57 hotels, Changbai Mountain international holiday resort, Wuhan Central Cultural District Han Xiu theatre and Wanda movie paradise and other tourism cultural real estate. In the future, they will exert their strength to finance. When the electricity supplier wants to string up these businesses as a line, Wang Jianlin will appear to be able to handle resources more easily. < /p >
< p > as far as Wanda is concerned, it is a bloody storm or a heavy rain, and petty bourgeoisie will wait and see with everyone. < /p >