Help Enterprises Pform Dongguan International Shoe Exhibition To Push Domestic Sales Platform
Recently, I learned from the Organizing Committee of China Dongguan international shoes exhibition shoe machine exhibition, which is being actively prepared, the ninth shoe exhibition will be held in from May 5th to 7th (the same period as the Canton Fair held in from May 3rd to 7th) at Dongguan Modern International Exhibition Center in Guangdong.
According to the responsible person of the organizing committee, in view of the current international financial situation, coupled with China's long-standing fiscal policy, foreign exchange reserves and positive measures to rescue the market, the vast domestic market has increasingly become a "new blue sea" for the shoe enterprises to deal with the crisis.
Since December last year, China has implemented the export tax rebate policy for 3770 kinds of commodities exported to China, and the tax rebate rate has increased from 11% to 13%.
At the same time, the national financial policy will also focus on supporting small and medium enterprises and labor-intensive enterprises, so Chinese shoe enterprises are facing not only a challenge, but also a new and greater development opportunity.
To this end, the ninth Dongguan international shoe exhibition will be re positioned, clearly positioned and timely served in the market. It is committed to opening up sales channels for high-end products in European and domestic markets, and highlighting Guangdong shoes.
There is a "machine" in the export market. The official stressed that although the footwear industry is facing unprecedented challenges, it is undeniable that the domestic and international shoe market is still a demand market.
China's footwear industry has strong capacity and competitiveness.
For China's leather shoes industry, which relies on more than 70% of foreign trade, the developed countries such as Europe and the United States have strong consumption capacity, with an average annual consumption of 7 to 10 pairs of shoes per person.
Although the financial crisis has caused a certain impact on the European and American markets, the spring shoe exhibition organizing committee will continue to explore the international market and introduce two or three foreign brands.
According to the briefing, at present, the organizing committee has been strongly supported by the European Footwear Retail Trade Federation and so on through its strong global promotion.
According to statistics, China and Dongguan international footwear exhibition shoe machine exhibition (autumn 2008) has reached 21% buyers in Europe and America. Overseas buyers such as Russia purchasing group, Holland buyers group, Vietnam buyers group, Brazil buyers group and Thailand buyers group are all present at the exhibition site.
Therefore, the exhibition organizing committee will continue to invite buyers from the shoe factories in the mainland, and will also invite buyers from overseas markets, especially to invite the footwear associations of Southeast Asian countries and regions to visit and share huge business opportunities in the Chinese market.
Dongguan is one of the most important shoe making equipment and shoe manufacturing centers in the world.
Dongguan, as one of the world's largest shoemaking bases, one of the most concentrated buyers and traders, and one of the most perfect cities in shoe making supply chain, has naturally formed the center for information dissemination and exchange of world footwear. It is learnt that the Dongguan municipal government has set up a special fund of 1 billion yuan to subsidized the pformation and upgrading of processing trade enterprises; Hongkong's SME market promotion fund has been relaxed, and a series of favorable policies such as local government funded enterprises exhibiting will promote and help shoe companies enter the domestic market.
In view of this, the shoe material exhibition area in this shoe show will give exhibitors the opportunity to display advanced products and trends.
Taiwan shoe material exhibition group and Dongguan leather and material exhibition group will also appear in this exhibition.
The organizing committee will continue to carry out more than 10 symposiums with rich themes and detailed contents. It will further explore footwear design and technology trends, design how to build brands, develop and expand domestic markets, launch new markets, improve technology and quality standards, and develop footwear industry.
According to the organizing committee, the size of the ninth Dongguan international shoe exhibition will reach 23 thousand square meters, and more than 20 thousand spectators and purchasers will attend.
Wang Xiaonan: editor in charge
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