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    Flash Buying Has Become "Learning Tyrants" Or Squeezing Traditional Electricity Supplier Mode.

    2014/7/25 20:07:00 19

    Flash PurchaseTraditional Electricity SupplierBusiness Mode

    < p > Amazon and Jingdong have similar business models and sales products. Their sales volume is over $10 million, and they are in the growth stage.

    But the two websites are not about growth, but infrastructure and high spending.

    The two websites have to maintain high inventory and spend a lot of money in the operation center to deal with a large number of orders every day.

    < /p >


    < p > it is understood that Jingdong needs to pport 70% of its own orders, and maintain 1620 delivery points and 214 self promotion points, while Amazon uses outsourced pport companies.

    Based on these circumstances, Amason and Jingdong have very low gross margins at present, and Amason has only reached 1%, while Jingdong is even -5.6%.

    < /p >


    P > < strong > < a href= > http://? www.91se91.com/news/index_c.asp > flash purchase mode < /a > profit problem < /strong > < /p >


    < p > unlike traditional electronic business models that sell many kinds of goods and have large stocks, flash buyers only focus on selling one product within a certain period of time.

    Flash buyers purchase a large number of goods at low prices, then sell them at low prices, and then deliver them in large quantities. This sales mode will not pay more money on the goods, and can also get higher profits.

    < /p >


    < p > we can see that the profits of Zulily and vip.com using flash buying mode are much better than those of large scale electricity suppliers.

    Apart from those infrastructure costs, the price advantage and low inventory of flash purchase mode have increased the profits of flash buyers.

    However, the reason why consumers choose to buy the electricity supplier is mainly because of < a href= "http:// www.91se91.com/news/index_c.asp" > low price < /a >.

    < /p >


    < p > < strong > > flash purchase < a href= "http:// www.91se91.com/news/index_c.asp" > electricity supplier < /a > value is not worth investing? < /strong > /p >


    How much profit the flash shopping mode can make in a year is not true, but it is indeed a new mode of e-commerce industry. P

    But from the profitability of Zulily and vip.com, this model is worth investing for a long time.

    < /p >


    < p > the difference between the two can be traced to the difference between the US electricity supplier and the Chinese electricity supplier. The eMarketer survey shows that US electricity supplier sales are expected to grow by 11.8% this year, while China will grow by 63.8%.

    According to the insiders, China's e-commerce will maintain more than 30% growth rate in the next few years, while the US wants to maintain two digit growth.

    < /p >


    According to these expectations, vip.com's growth will be even more rapid. Although its market value has increased by 3200% since vip.com's IPO in 2012, its development will certainly be much more than that in the future. P

    < /p >


    < p > Amazon and Zulily still have room for improvement, but the US electricity supplier market is still developing. There will be more enterprises to divide their profits.

    As for Jingdong and vip.com, they will not gain more market share in the next 4 years, but they will maintain a high growth rate.

    But considering the profit margin of vip.com, this flash buying business is obviously a more worthy investment target.

    < /p >

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