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    WAL-MART China'S Original CEO Gao Fu Lan Fire US Market

    2014/7/29 16:38:00 24

    WAL-MARTGao Fu LanUS Market

    < p > > the world's largest retailer < a href= "http://www.91se91.com/news/index_c.asp > > WAL-MART < /a > Chain Corporation announced that the US market CEO Simon (Bill Simon) will be leaving in August 8th. His position will be replaced by former WAL-MART China president and chief executive officer, and now WAL-MART Asia president and Chief Executive Officer Gao Fulan (Greg Foran). Gao Fu Lan will report directly to WAL-MART president and CEO Dong Minglun (Greg).

    < /p >


    < p > data show that < a href= "http://www.91se91.com/news/index_c.asp" > Gao Fu Lan < /a "is a supermarket salesperson, New Zealand, has been Australia's largest retailer Woolworths CEO.

    < /p >


    In February 2012, when Gao Fu Lan became president and chief executive officer of WAL-MART China, he was unexpectedly promoted to President and chief executive officer of WAL-MART Asia in April 2014 and became the "head of China" for the shortest term in P.

    As a "airborne soldier", his promotion in WAL-MART for three years was rated "rocket speed" by the outside world.

    < /p >


    < p > the industry believes that Gao Fu Lan has been pferred to WAL-MART's largest and most core a href= "http://www.91se91.com/news/index_c.asp" > us "/a" local business, which is recognition of its business model in China.

    When he was in China's CEO, the retail industry in China entered a slow growth period.

    < /p >


    < p > Gao Fulan realized at that time that the extensive growth era of horse racing enclosure and net profit rising had ended, and put forward more attention to the quality of the stores rather than the quantity.

    < /p >


    < p > in addition to the familiar strategy of closing the bad stores, Gao Fu Lan has formulated five upgrading strategies for WAL-MART China, including strengthening the price advantage, consolidating the business foundation, simplifying the business process, building efficient logistics and strengthening team building, and has become the basic strategy for WAL-MART's future development.

    Last year, WAL-MART China closed its stores and sales increased by 24.5%.

    < /p >


    < p > the American market is facing challenges. WAL-MART, which always attracts consumers at low prices, is now being hit by Amazon and Yuan stores. The US dollar tree, the big music company Dollar General and the family dollar shop Family Dollar Stores, the three "one yuan chain stores" are regarded as the main competitors of WAL-MART in the United States, and Simon failed to help WAL-MART achieve great performance in improving sales.

    < /p >

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