OEM NIKE, Cross-Border E-Commerce Platform Is Also Selling Globally?
< p > August 13th, a few days ago, the global e-commerce platform launched a new campaign called "I have branded goods" for the sports industry.
It is reported that the recruitment will focus on international brands.
< /p >
< p > the development of the fast selling platform shows that the sports industry is currently developing in parallel with the clothing and 3C industry, and buyers search ranks the top three in the platform.
Therefore, speed sell will run the sports industry as a key industry.
< /p >
< p > speed express pointed out that this recruitment will focus on Nike, Adidas, Reebok, Puma, Converse, Mizuno, Asics and other international sports brands.
As long as the seller owns these brands and meets the application requirements of the platform, the product can be released online after the process is settled.
< /p >
< p > > a > < < /a >. At the beginning of this year, after speeding up the launch of the recruitment plan of "I have branded goods", I continuously recruited brand sellers and brand dealers for various industries.
It has also made adjustments to the sports industry, integrating sports wear, professional sports shoes and sports entertainment industry into a new sports and entertainment industry in the category and putting it in a strategic position parallel to the garment industry.
< /p >
< p > in the seller's support, speed express says it will invest a lot of resources to support brand goods.
The platform has invested in independent marketing resources and traffic resources, and also launched a seller assistance plan at the beginning of this year. Excellent businesses have the opportunity to be selected as the "ten million level seller" development support plan for the fast track sports industry in 2014.
< /p >
< p > however, the recruitment of branded goods also brings more problems of imitation and counterfeit goods.
A seller claimed that the genuine Nike brand shoes that had been certified on the fast selling platform were mostly Putian products. Even the sports industry TOP1 actually sold fake Nike, and the title was not NIKE.
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< p > fast selling NIKE shoes are priced at tens of dollars < /p >.
< p > "platform is only to let the sellers who get the certification sell fake products.
All the NIKE shoes sold on the platform are dozens of dollars and a pair. How can it be priced? They are all OEM products from Fujian.
Another seller responded.
< /p >
According to its p, it is no longer a novelty for counterfeit goods and imitation goods to be known as the "fast selling platform" known as "Taobao of foreign trade". What is even more surprising is that in this environment, imitation cards tend to be more prone to fire.
< /p >
< p > merchants said that for these fake goods and fake goods, there is no good plan to solve the problem, and there is no tendency to increase governance.
The "fast track" brand seller support program is only for the big seller's imitation card, while the small seller is dead.
< /p >
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