"Single Child" With Children's Clothing Sales Volume Has Exceeded 150 Billion Yuan.
< p > < < a > href= > http://sjfzxm.com/news/index_cj.as > > /a > second child policy has been implemented successively in many cities throughout the country. More and more families are planning to add new products. The huge "productivity" can make the businessmen of related industries happy.
In all related industries, the most direct beneficiary is obviously children's clothing.
According to the prospect of China's high-end children's clothing industry market demand and investment forecast analysis report released by the prospective industry research institute, China's children's wear market has already sold over 150 billion yuan, and has 200 million consumer groups.
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< p > for China's children's clothing industry, the landing of a second child policy will undoubtedly add infinite momentum to the industry.
The development of children's wear market in China started late, and the brand establishment time was short.
However, with the improvement of the consumption ability of residents in China, the implementation of family planning policy has only one child per household for a long time. The proportion of children's wear and consumption has gradually increased in family consumption, which has further stimulated the children's clothing market.
Nowadays, the implementation of the second child policy has accelerated the development of children's clothing industry.
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< p > there is a professional estimate that the development of the second child policy will result in the huge increase of children's market at the rate of 100-150 000 people per year.
The rise of the baby population base is definitely a huge positive for children's clothing market, expanding the demand for children's clothing products in the domestic market.
Industry analysts believe that the sales of children's clothing market in China is expected to exceed 200 billion yuan in 2014.
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< p > in the face of the new profit growth point of children's clothing market, the children's wear businesses are eager to win the first mover advantage in the medium high growth industry.
In addition to speeding up the layout of the two or three tier market in China, many children's clothing businesses have set their sights on the newly rising mobile e-commerce industry, such as children's clothing network, which has attracted much attention.
Many children's clothing business is not satisfied with the traditional offline market, successfully moved the industry to the mobile electronic business platform, and embarked on a new development road of integration of children's clothing industry and mobile business.
The market of children's wear is booming, and the trend of mobile business is becoming more and more obvious.
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< p > in the eyes of professionals, the children's wear industry has excavated mobile e-commerce to cater to the consumption demand of the current consumer groups.
In the background of the birth of a two child policy, the 80's husband and wife will be the most influential group. At the same time, they will also be the main group who nurture huge potential consumer groups for children's clothing market.
Therefore, the children's clothing industry has expanded the mobile electricity supplier industry, which caters to the needs of consumer groups and promotes the development of information industry.
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