The Attention Of Telemarketing Staff When They First Contact Customers
< p > for the first time to contact customers by telephone, what should we pay attention to? < /p >
< p > < strong > > a href= "http://sjfzxm.com/pioneer/" > first < /a >, be modest and sincere enough.
< /strong > < /p >.
< p > for the first time to call the customer, when we speak, we must pay attention to our tone and tone, so that our customers can feel our sincerity and peace, and let the customers have a certain sense of trust for us.
"If we want to respect others, we must respect others first". When we first contact clients, we must be modest about our customers, leave a good first impression. We must not speak rudely or leave our customers feeling arrogant and arrogant. If we do so, then our later cooperation will be very difficult to achieve.
< /p >
< p > this is our first official dealings with our customers. It is also the only proof that our customers have the first impression. So we must do well! < /p >
"P > < strong >. First, do self introduction.
< /strong > < /p >.
When p is connected, use the shortest time to make a brief introduction.
For example, "Hello, * * I am * * * * * * * * *, our company specializes in * * * * * *.
I'm calling you today. I'd like to know if there's any need for you in this area. "
< /p >
Self introduction is always the first step for both sides to understand P.
Some marketing newcomers are very anxious or careless to forget, rush to introduce the company's products, but forget to introduce themselves, which will make the customers feel a little unrespected.
This feeling has some influence on the follow-up talks between the two sides.
< /p >
< p > < strong > again, honorific customer.
< /strong > < /p >.
< p > sometimes, the customer who answers the phone is originally the boss of the company or the unit of the other side, so it is correct to call someone else "total".
< /p >
< p > more often, the customers who answer the phone may be the employees below the company or unit of the other side, but these employees are also employees who are specifically responsible for the work. We call them "* *", which means respecting and respecting them.
Some customers will feel embarrassed. They will directly say "I am not the boss, I am just underneath the mess" on the phone. If we hear such words from customers, we marketers can reply with a smile: "you are too modest! Today you are not the boss, tomorrow is the boss!" generally speaking, customers will be very happy and communicate more harmoniously.
< /p >
< p > some salesmen are accustomed to calling customers "* managers". In fact, this is not very good. On the one hand, if the other side is the boss, they will be disgusted with the term "manager"; on the other hand, even ordinary employees, they will be slow to respond to the term "manager", because the term "manager" is everywhere, and it will not feel respected and valued at all. < /p >
< p > of course, if the other side is a teacher, a teacher, or a civil servant, these people will remind us that they are called "teacher * * *" or "* * director" or "Dean". In short, we must express our respect and attention to our customers in name. < /p >
< p > < strong > Fourth, using the most concise and concise words to introduce the company's products and technology.
< /strong > < /p >.
< p > the first time a salesperson calls the customer, he must introduce the company's products and technology with the most concise and concise words, especially where the outstanding advantages of the company's products and technology are, so that the customer can leave a deep impression, which will help to make formal negotiations and offer later.
< /p >
< p > marketers must learn to speak clearly about the advantages of products and technology in a few words. If marketers are eloquent, they can be written on paper in advance and read accordingly.
< /p >
< p > in short, this work is very important! < /p >
< p > < strong > fifth, asking for contact information of customers.
< /strong > < /p >.
< p > marketing personnel first contact customers on the phone. When communication between two parties is almost the same, marketers should choose the way to contact customers.
The most important way to contact customers is e-mail, QQ and mobile phone numbers.
The best case is that the customer will tell us all the contact ways mentioned above. If the customer does not want to disclose his cell phone number in the first conversation, then we can go back to the next, and we must get the customer's e-mail or QQ number.
Most customers will tell us their e-mail or QQ numbers, so that we can send the relevant information of the company in the past so that customers can better understand our company and company products, and also lay the groundwork for the next contact. Next time, we can communicate with customers on these products in depth! < /p >
< p > a special point is emphasized: if customers are willing to provide mobile phone numbers, then there will be at least 50% chances for future cooperation between the two sides. These customers will be our key tracking customers! < /p >
< p > sixth, customer direct inquiry, how to deal with? < /p >
< p > some customers will make direct enquiries at the first time, without giving us any time to introduce products by marketers.
Under such circumstances, how should our marketing personnel respond? < /p >
< p > I suggest: in this case, our marketing personnel will directly report to the customer the lowest price we can do! < /p >
< p > Why do we do this? We analyze them one by one: < /p >
< p > customer direct enquiry is for three reasons: < /p >
< p > one: customers are busy with their work and will go out immediately.
There is no time to listen to our introduction. He just wants to know a rough price and decides whether he will give us a chance to cooperate.
< /p >
< p > 2: customer power is small, only concerned about price.
At that time, we gave him a very low offer, and his interest came up at once. The opportunity for later cooperation was greatly improved.
< /p >
< p > 3: customers have purchased similar products, or they are not planning to buy this product in the near future, but he wants to know the market price of this product.
He might have asked freely.
Our strategy is to give him a super low price.
< /p >
If P has bought other similar products, he will regret it because he has bought a product at a high price, and he feels "loss" so that he will have a distrust of the products he purchased (brand). Later, he will give us an organic ride. If we offer a high price, especially if the price is higher than that of the customers, the customers will think that his early purchase behavior is "wise and correct". His purchase is "cheap and beautiful", so that there will be no chance for us to cooperate in the future. < /p >
Similarly, if he does not intend to buy this product in the near future, he also knows that the price of our company is very cheap. Later, when he buys similar products, he will first think of our products. Moreover, he has a general psychological price. If the quotation of other companies in the later stage is too high, he will have great doubts and distrust on other companies, and in turn he will trust us more! < /p > p
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