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    Clothing Store Takes 7 Taboos, Please Bear In Mind.

    2014/9/1 20:31:00 48

    Clothing StoreNamingTabooRemember

    A good name often indicates a good beginning. The name of a shop is easy to remember as a person's name. It can bring visitors to the clothing store and make the clothing store business flourishing. On the contrary, bad clothing shop names may make people feel disgusted with the clothes shop and refuse to patronize them.

    Therefore, we must be careful in naming names, and keep tabs in eight taboos.

    1. avoid being arbitrary.

    Once a shop is named, it can not be changed at will, the name must be stable, so is the clothing store.

    Once registered, it can not be changed at will. This is because the name of the shop is registered by the public and is familiar to the public. As time passes, it will create a credit and quality value token, which will have an impact on the society and then enhance the publicity effect.

    2. avoid illegal

    Avoid suspected infringement, clothing store name is to avoid breaking the law.

    The name of a brand is the basis of the trademark of a commodity. It is an important part of the trademark combination of the picture and picture. It is closely related to the name of the shop, so the name of the shop must be serious.

    Specifically, we must comply with the requirements and meet the requirements.

    First of all, we must comply with the relevant provisions of national laws.

    If we prohibit the use of words that are identical or similar to the names of countries or international organizations, we should prohibit the use of phrases with national discrimination, exaggerated publicity and deceptive phrases as the names of shops.

    Secondly, in order to meet the taboo requirements of civilization, we should not use vulgar, obscene and social words contrary to social morality as the name of the shop.

      

    3. avoid using polyphonic characters.

    Ambiguity

    The use of polyphonic characters, like the use of remote words, will cause great inconvenience to people's calls, and the meaning itself is not clear enough.

    It is easier to feel confused when you call a polyphonic word and have two or more pronunciations.

    4. avoid bad intentions and violate ethics, public order and good customs.

    For example, you are just in the clothing industry, so you want to use "heroin" as the name of the shop.

    Then you will certainly be opposed by the relevant departments.

    Because the word "heroin" is not only homonymous with drugs, but also clearly violates the principles of good customs and habits.

    4. avoid using partial words.

    Trademark names are for consumers to call, should take into account the popularity of the word, but unfortunately, there are some serious problems in the naming of some trademarks.

     

    5. avoid implied meaning.

    Nonsense

    The implied meaning is too profound, and no one can understand it. It is like choosing a remote word, meaning is good, no one knows, meaning is no good, and no meaning is meaningless.

    6. taboo

    Ji Zi

    The unlucky meaning is the great taboo of commercial naming.

    Because it not only brings bad associations to the owner of the name, but more importantly, it will affect other people's acceptance of the subject, whether the subject is a person, an enterprise or a commodity.

    7. avoid being the same

    Many shopkeepers own limited cultural level. They want to imitate others in the name of shops, so that many shop names tend to be similar and similar.

    Shops also do not have the same name. For example, if you take the three character brand, I will try to make two words like you, so as to confuse the eyesight of the consumers.

    Your name is "Bo Mi". My name is "honey". You are "Yikang". I call it "x Kang"; you are "seven stars", then I become "x star".

    To get enough attention from customers, shop names must have their own unique personality and connotation.

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