Shoe Brand Asks Artisans To Enter The Counter To Interpret The Scene Shoe Making.
although
We can not enjoy the customized service of jogging shoes in Britain and America, but we can see with our own eyes that its manufacturing process has great attraction for some fans.
Recently, the American jogging brand New BalanCE invited American craftsmen to Wuhan to create an atmosphere of retro and handmade fans to feast their eyes on.
This field is called "
Ingenuity
"On the tour, you can enjoy all kinds of original shoes models and New Balance hand-made shoes tools. The brand is also displaying the old hand-held phones, sewing machines, black-and-white televisions, gramophones and so on.
According to the introduction, all the equipment at the scene is pported by air from foreign factories, so that customers can be placed here and can instantly find the feeling of returning to the 30s and 40s of last century.
brand
He also specially asked the craftsmen from the New Balance factory in Maine to deduce the shoemaking process on the spot.
It is understood that in the United States, New Balance can provide personalized customization services for consumers, consumers can choose shoes fabrics and styles, make their own unique shoes.
At home, consumers can not enjoy such official services for the time being.
Therefore, through such a display, fans of New Balance can get a close understanding of craftsmen's superb skills and feel the perfect pursuit of every link for shoemaking quality.
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