NIKE New Skateboard Shoes Inspired By Alley

As an early city in China, there are always people who love skateboards and practice hard.

The alley residents' love for simple Hutong life is also different from that of skateboard's persistent pursuit of skateboards.

Inspired by Nike designers, the alley elements were integrated into the shoe design. NIKE DUNK LOW PREMIUM SB QS skateboard shoes were launched this summer, hoping to express their respect for Beijing and the skateboard of this city.

This skateboard shoe upper

In Beijing quadrangle building, brick gray is the main color, while the sides of shoes are modeled on antique leather to imitate ancient and weathered tiles.

The traditional elements in the Beijing alley, such as the golden doorbell, the red lantern and the word "Jiao", have also become the source of design inspiration: the SWOOSH logo and the gold and red border on the heel, the bronze lion pattern on the shoe tongue, the metal shoe leader, and the "Hutong" on the insole.

The joy and peace in traditional culture.

The product will be officially released on the Nike shoe race finals in Beijing in August 17th, and will be the first to be sold at Nike's official website and Nike's designated retail outlets in Beijing after the event.