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    Professional Market Docking Achievement "Northeast China Clothing Procurement Base"

    2014/10/9 11:50:00 36

    MarketNortheast ClothingPurchasing Base

    As a well-known clothing industry cluster and trade circulation center, the West Liu people have been trying to make the market of the West willow a "root" market and influential industrial cluster. In recent years, Haicheng has made efforts to nurture the regional brand of "northern dress", and constantly strengthened its economic and trade cooperation with related markets and expanded channels.

      


    Xia Lingmin, vice president of the China Textile Industry Federation and chairman of the circulation branch, gave the card for the West willow clothing market.

    In September 28th, "dancing North style fashion and building brand dream" - 2014 China (Xi Liu) northern dress procurement festival opening ceremony was held in Haicheng clothing city, Haicheng, Liaoning. This procurement Festival breaks through the traditional form. Through the holding of a series of practical activities such as the development of Chinese fashion brand, the trade matchmaking meeting of garment distributors, the design conference of Chinese men's wear, the special training of the northern clothing men's clothing brand, the new vitality and new thinking of the Fashion Festival is injected into the procurement section.

    "Northeast China clothing procurement base" famous film

    As a well-known clothing industry cluster and trade circulation center, the West Liu people have been trying to make the market of the West willow a "root" market and influential industrial cluster. In recent years, Haicheng has made efforts to nurture the regional brand of "North style dress", continuously strengthened the economic and trade cooperation and channel expansion with related markets, and introduced a large number of specialized market clusters such as the West willow China Commercial City, the West Liu China World Trade Center Leather City, the Haicheng Yiwu China Commodity City, the China sporting goods Expo City, and so on.

    Xi Liu's efforts not only received high attention and support from the industry, but also gained glory and joy. At the opening ceremony of this procurement Festival, Liu Liu was awarded the title of "Northeast China garment sourcing base" by the Circulation Association of China Textile Industry Federation, which is of milestone significance for the growing and branding of the garment industry in the West. Hard environment, improve the market service system, accelerate the cultivation of more excellent West Liu brand, in order to realize the construction of North style clothing in recent years, Liaoning Sai Liu garment city has continuously expanded its business projects, upgraded its commodity grades, relying on the advantages of the West Liu market trade and logistics and supporting industries in the surrounding areas, and has intensified the market development and publicity efforts. From the North dress to the North dress fashion design competition, and then to the Silk Road West Liu station and a series of market restores, it has promoted the trade cooperation between the regional markets, at the same time promoted the industrial status of the West Liu Garment City, and promoted the construction of the regional brand of the "North style dress", making the influence of the "northern dress" regional brand more and more big. This will encourage the West willow to make greater efforts to improve market flexibility.

    Some people say that "North style dress" is calm and restrained. Some people think it is fashionable and diverse. Some people say that bold and unadorned simplicity is the true portrayal of the "northern dress". Perhaps, in the hearts of everyone who loves the "northern Costume", he has painted the brand image of "North style dress". In order to be able to "North dress" to a broader world stage, in the 2014 China (Xi Liu) north dress procurement festival opening ceremony, "North pie dress" finally has its own image LOGO.

    The "northern pie" LOGO was sparkling at the start of the five representatives. Colorful colors, representing the colorful and colorful fashion business of the West willow, and the dress language of northern style dress full of passion, bold and vigorous, simple atmosphere; LOGO as a whole, the transformation of the word "Xi", meaning the "North style dress" originated from the West Liu, and based on the West willow; the dynamic ten feet, like the streamline design of the warp and weft shuttles, is like expressing the inner pursuit of the Northern Style Dress forever and continuously.

      Cooperate with professional market

    Under the background of global economic integration and diversified business and trade formats, it is difficult for the professional market to continue to develop and thrive. The all-round opening up, strengthening regional economic and trade cooperation, and promoting the coordinated development of "wholesale and retail, entity and network" have become an important measure to promote industrial transformation and upgrading.

    At the opening ceremony, 6 units, including the West Liu clothing market and the China Textile Federation circulation branch, the Chinese department store business association, the Changshu clothing City Management Committee of Jiangsu, the Beijing Dahongmen clothing trade group, Dandong new Liu clothing city, Jiangxi Jiujiang Shang Mei commercial square, reached a strategic consensus on the innovation market cooperation, and held the signing ceremony of the strategic cooperation agreement. We hope that through the cooperation of brand output and resource sharing, we can enhance the industrial influence of docking and expansion of the market channel and get through the circulation platform of Chinese clothing brand.

    In order to further deepen the cooperative relationship between the market and form a synchronous operation of resource sharing, information sharing and production and marketing, the West willow market has also reached a strategic cooperation agreement with 10 key professional markets from the northeast and northwest regions such as the western Liaoning clothing wholesale market, Linfen Jinyue City, Sanjiang Wenzhou wholesale city and so on. The 10 markets are the "North clothing exhibition and trade cooperation base", giving priority to the promotion of the North style clothing, and giving priority to selecting agents in these distribution markets. Meanwhile, the distribution market is trying to provide better services for the northern clothing brands; and the production and marketing interaction between the two places is also important. The 10 markets are the first to promote the development of the North style clothing trade and trade cooperation base. common Build a strong, brand oriented professional market.

    This procurement Festival is a panoramic display of the new construction of the professional market in the West willow. It is also an important measure for the cooperation between the upper and lower reaches of the West willow and the promotion of the industry. The excellent brand of the North style clothing is jointly demonstrated with the national excellent clothing brand, and trade cooperation, agent alliance, order cooperation, product ordering and other aspects of cooperation are discussed. Not only will Fuxi Liu's brand and product resources, but also for more brand enterprises to expand the northern market, build an efficient docking platform, for the "North pie dress" tomorrow to inject new brand vitality.

    As a well-known company in Ningbo, Zhejiang, this year, rumors about the capital chain rupture of the Roman global city project, the selling of the Universal City, and the change of the Universal City have been rumoured in the bookshops, and even more rumours that Sheng Jingsheng, chairman of the board, has run away.

    In September 26th, Yintai business announced in a low profile on the Hongkong exchange that Zhejiang Yintai will spend 1 billion 37 million yuan to acquire the target assets of the global city project, including 5 storey shopping centers, 1 to 10 storeys in the North Tower, 1 to 5 floors and 1 floors in the parking garage. The total construction area is expected to be about 229300 square meters.

    In September 29th, the reporter learned from the Limited by Share Ltd of Luo Meng group (hereinafter referred to as the "Luo Meng group") that Luo Meng acknowledged that the capital chain was tight and that some of its projects under the construction of Luo Meng global city would be changed.

      Yintai 1 billion 37 million acquisition of shopping center

    In September 26th, the board of directors of Yintai Commerce (Group) Co., Ltd. (hereinafter referred to as "Yintai commerce") announced the agreement of assets transfer in September 25th with Affiliated Companies Zhejiang Yintai and Ningbo Luo Meng world. Zhejiang Yintai agreed to purchase, while Ningbo Luo Meng global agreed to transfer the target assets of the Roman Global City Project (currently in construction stage), with a total cost of about 1 billion 37 million yuan.

    According to the asset transfer agreement, the target assets include 5 storeys high shopping centers, 1 to 10 parking North buildings, 1 to 5 floors of parking south buildings and 1 underground floors. The total construction area is expected to be about 229300 square meters.

    Regarding the reasons for the acquisition, Yintai announced that Yintai group does not own a shopping center in Ningbo and participates in the global city project. It provides an attractive opportunity to expand its shopping center in Ningbo.

    The information disclosed by Yintai business shows that in addition to this asset transfer agreement, the two sides still have a loan agreement.

    Zhejiang Yintai and Ningbo Luo Meng global Associated company Luo Meng clothing contract loan agreement, lending 170 million yuan interest free loans, the loan period is ten years.

    According to the loan agreement, Zhejiang Yintai will obtain the underground right to use for 10 years. With the provision of interest free loans to Roman clothing, Zhejiang Yintai can obtain the right to use the target assets under the air defense zone without compensation. According to the loan agreement, Zhejiang Yintai has the right to manage the air defense zone, and may operate retail or shopping mall related services, such as catering, entertainment facilities, cultural centers, supermarkets and parking lots, as appropriate.

      Mr Luo acknowledged capital chain tension.

    In September 29th, the reporter learned from the Limited by Share Ltd of Luo Meng group (hereinafter referred to as the "Luo Meng group") that Luo Meng acknowledged that the capital chain was tight and that some of its projects under the construction of Luo Meng global city would be changed.

    For the rumor of the Luo Meng group's capital chain breaking chain, the head of the Luo Meng group, who did not want to be named, said, "our capital chain has not been broken, but the financial strain is also a fact." According to his explanation, because the market is bad, the sales are bad, so the capital shortage of the domestic real estate companies is a fact.

    It is reported that Ningbo Luo Meng global is a company established in China. Its business is business square management, property development management and amusement park construction. The Roman global city project is one of the property development projects of Ningbo's Roman global. Luo Meng clothing and Ningbo Luo Meng globe are jointly controlled by Associated company.

    According to introduction, Luo Meng The world city has a total construction area of 1 million 100 thousand square meters. It integrates the largest indoor theme park, shopping mall, Hilton Garden Inn Springfield Hotel, urban super apartment and high-end residential complex. The "dual core" mode of Paradise + shopping center has opened up a new model of domestic commerce and has become a new commercial landmark of urban culture, commerce, tourism, architecture and other landmark elements.

    He emphasized that at present, the Luo Meng group is doing well in the clothing industry.

    According to his explanation, the main business of Luo Meng group has three businesses, professional clothing, e-commerce and retail business. The overall situation is very good. "Last year, e-commerce was 2 hundred million, 4 hundred million this year, 1 hundred million of professional wear, and retail sales were basically flat."

    It is reported that the real estate project of the Luo Meng group is one in Ningbo, and there are no other projects.

    Do not talk about reasonable price.

    In September 29th, media reports said: the industry believes that the acquisition of 1 billion of the global shopping center of the Luo Meng is a "low sale", and the reasonable price should be around 1 billion 500 million. In this regard, the person in charge directly called it inconvenient to disclose.

    He stressed that the choice of cooperation with Yintai is mainly from the perspective of strategic investment. In his view, intime department store has a reputation in the whole country and has rich experience and resources in the operation of shopping malls.

    "For our Luo Meng, we are making clothes, and we haven't done that shopping center." He says every business wants to find the best.

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