How To Arrange Orders For Clothing Dealers Is More Scientific And Reasonable.

In fact, the colleagues in the clothing industry share the same feeling: the most troublesome thing for the clothing industry is the unsalable product and the vicious stock.

The unmarketable goods remain lower and lower, and the vicious inventory, such as stalks in the throat, not only causes the old and obsolete impression of the store goods, but also prevents the new products from listing, and the vicious circle is not good, and the goods are promoted effectively.

The result is one: money is earned, TNND, and all the money is in the warehouse.

Another indirect fatal problem is his own psychological complaint and curse.

Therefore, avoiding product over season and eliminating vicious inventory is the key to ensure the smooth operation of the brand monopoly and make easy profits.

We must control the source of water.

The crux of the problem is the lack of scientific ordering and stocking.

Scientific ordering and scientific stocking are the key to solve these problems.

How to make scientific orders must be based on objective facts and make conclusions through scientific analysis.

Ordering is like a treat. First, we need to know the taste of the diners.

We should not only invite people to eat enough, but also invite them to eat well.

Our provincial-level agents and regional franchisees are the host of the guests, please ask each store.

First of all, from the appetite, you need to understand what they need to eat.

This requires that every agent and franchisee must first be an expert on display, followed by a brilliant buyer.

You must make sure that the best merchandising plan for different specifications of different stores and sales bands can be divided into several zones, and which products are displayed in each district. These goods must have several series, several styles and several color systems.

Those goods are mainly sold, concept goods, color goods (some brands are also called display money or matching money) and so on, and their proportion is allocated. These are very knowledgeable and scientific basis.

For example, to participate in the spring and summer order, if we are going to order summer wear products, then our industry will generally divide the summer clothing into three bands (because the Chinese regions are different, so the time varies in different regions). From South market, it is said that mid April to May is a freight band, and the band is actually not sold much, but it must be sold to people in advance advertising / promotion period (that is to say that the band should let people see it. Oh, summer has arrived, and their products are good, so they have to buy their summer clothes to find their homes at the end of the day).

The second bands are from May 1st to the end of June, from some areas to the middle of July.

This band is a strong time for sales of summer wear.

The third band is from July 1st to the middle of August, and the band usually has a sales stage that corresponds to promotional activities.

Therefore, each agent and franchisee should carry out effective and targeted scientific orders according to different seasons, different stages, different regions and even their own store locations, their own dot area, the space design of the outlets, and the company's product development ideas and bands.

For example, the 80 shop should display at least a few series of products. Each series should have at least several styles. Each color should have at least a number of colors, and each color system should be displayed on several screens to ensure the basic display requirements, ensure the serialization and level of product display, and reflect the comprehensive advantages of the brand monopoly.

Otherwise, it will reduce the market's ability to satisfy the market, give people the feeling of single product, lack of choice and comparison, and finally lose the chance to make a deal.

Therefore, in order to do scientific ordering, we must first understand the importance of basic display, and then use the brilliant eye of the professional buyer to plan your display content, that is, pick the goods.

The selection of goods should be based on the cultural environment, fashion trends, consumer interests, habits and characteristics of different local outlets in the region.

Buyers must be able to accurately grasp the local fashion trends, dress preferences,

And so on, if you are not sure, you can also find and train buyers in the shop manager and shopping guide. The smart buyers are very important for ordering, and with professional buyers, they can really get a scientific solution to what they eat.

It solves the problem of what to eat, and then comes the question of how much to eat.

That is how to eat.

First of all, you have to figure out how much food everyone eats and how much food they need.

That is to say, before ordering, you must find out how many stores you have, how many stores should be sold in different seasons and how many stores there are going to be sold in this season.

(new outlets, planned expansion outlets), how much more goods will be needed to ensure the best momentum of opening business.

Combined with the scientific analysis of the basic display of various specifications, the final quantity of your order will be determined finally.

Only in this way can you cook the dumplings in the gourd when ordering.

Some people may say that I have known this for a long time, but I had a lot of stock in stock. If I buy the goods in stock, I may not be able to eat in front of me. I will have to walk around later. If we increase the risk of inventory and form a vicious circle, it will be even worse.

It sounds reasonable.

However, careful investigation is wrong.

We know that products must focus on market demand and everything is to meet the needs of the market, so as to improve sales performance and make profits.

We also know that

It's a perceptual economy. The product must follow the fashion trend. Last month's runaway goods may turn into dead goods next month. If you keep looking for the pity of consumers, you will become a corner forgotten by consumers.

Therefore, we must make a prompt decision to deal with unsalable goods. We must start to move the knife when we are stagnant, and from selling to the dead goods is your loss process.

Therefore, we must try to avoid dead goods, and we must not let the "dead" goods block the money of "live" goods.

Otherwise, you are really "doing nothing".

Each store's basic display needs what kind of goods it has, and the amount of goods needed is also scientifically matched. When combined, you will know what to order and how many dishes to order.

Here, scientific ordering is just as simple as watching dishes for you.