The Key To Success In Clothes Shop Is Stock.
How the clothing store operates is closely related to the positioning of merchandise and the view of purchase.
To do a good clothing store, besides having a good sales method, the most important thing is to "understand" the purchase.
This "know" word contains a lot of content, not only to know the location of the purchase, the price level of the wholesale market and the customer base, but also to understand the preferences and characteristics of the store for the customer base, and more importantly, to clean up the goods.
This kind of experience requires time and experience to accumulate continuously, and it will take at least 3 years to achieve the level of perfection.
Wholesale clothing
Marketable
The right amount, or "dual fitness", is the key for businessmen to grasp.
Clothing is both marketable and appropriate, but it is difficult to grasp the "right".
Many investors who opened their shop for the first time failed because they were not able to see their eyes. Some even joked that the first batch of clothing stores would be overstocked, so it is better to have less goods in the first batch.
On the purchase, pretty girl 1 has also fallen for the first time.
Prior to the first purchase, she carefully analyzed the products sold by her peers, and found that most of their goods were imported from local small factories and wholesale markets. In order to show that their products were different from them, pretty girl 1 decided to find some more distinctive sources.
She saw a lot of people on the Internet who admire highly the wholesale of foreign trade clothing in Hangzhou, so they went far and wide in the shop decoration period, and entered the wholesale markets such as nine stars and Zhongxing in Hangzhou.
It is unnecessary to say that when she arrived in Hangzhou, many wholesalers heard that she had come from Shenzhen and looked at her with strange eyes.
When she returned with 15 thousand yuan
Shenzhen
After running for more than a month, it was gradually discovered that these commodities were available in wholesale markets in Shenzhen, and wholesale prices were half as low as those of her.
The beautiful girl 1 only then understood that oneself is guarding Jinshan to beg to eat, obviously there are many around.
Wholesale market
But she was smart enough to ignore it.
Clothing store operators will face all kinds of puzzles when they come in, such as choosing their favorite style, insisting on their taste, or should they choose the more fashionable products? Are they listening to the suggestion of wholesalers selling a certain style, or just picking their favorite colors? Are they buying goods in the nearby wholesale market, or in the more famous market in the field? These problems, from the beginning of the business, always test the investors of the shops. They seem to have entered a great labyrinth. Every exit seems to have hope, and each exit is as good as the future.
In the experience of purchasing, Shunde's beautiful girl 2 can be called a master.
Her small shop is located in a small commercial street in Daliang's high road. In the past 5 years, this location is not a good clothing store. It can bring her nearly 10000 yuan of income every month. Now she is the owner of 3 clothing stores, and her clothing sales career is thriving.
Now, the beautiful girl 2 has handed over the power of the clothing store to her sister. Her sister has been in charge of the management for more than two years, and the customers are very fond of letting her sister help to pick the clothes. But pretty girl 2 still can't hand over the clothes shop. The reason is that the younger sister's eyes still need to be honed.
The ancients said that ten years of grinding a sword, the sword will inevitably shake the heaven and earth, and the beautiful girl 2 can be said to be 5 years of training.
Pretty girl 2 runs a bulk store, and the clothes, shoes and bags are all washed up from the wholesale market. She says that the clothes are "right" and the business is good. Otherwise, they will not sell the clothes if they are familiar with customers.
When it comes to the difficulty of buying goods, the beautiful woman 2 has developed the skill of selecting goods quickly, accurately and ruthlessly. Only in this way can we pick up the right products and reduce the cost to the lowest.
Because of the booming business, Xu Baoying had to enter 3 times a week. Every time it was about 6 o'clock in the morning, she would take a bus from Shunde to Humen, Dongguan. After arriving at Humen at about 8 o'clock, she would rush to the wholesale shop. She often cleaned up ten thousand or twenty thousand yuan from several shops in just 4 hours, then took the 12 point long-distance direct train to Shunde.
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