Three Cell Group To Buy Handover Network To Build The World'S Largest O2O Platform

Yesterday (October 20th), the Jiangsu provincial private enterprise three cell group announced the signing of the acquisition of the handover network.

It is understood that the three cell group will take over the handshake net's actual control party, which is owned by Mton investment, but has not announced the purchase price.

Zou Yan, the spokesman and vice president of the three cell group, said: "the advantages of the three cell group combined with the handshake network" put forward the "five pull" synergy of "pulling the underground line, pulling down the line, pulling the customers in the supply chain, pulling the commodities and buying the customized products". The intention is to combine the online resources of the handshake network with the rich entity resources of the three cell groups, and build the world's largest O2O business platform based on the continuous development group buying business.

Insiders said that by acquiring the handover network, the three cell group could supplement online channels, open up online and offline resources, and enhance its competitiveness in the O2O field.

The handshake net was valued at $1 billion 100 million.

Public information shows that the three group industry covers five major areas, including financial investment, business circulation, information services, health care and real estate development, with total assets exceeding 70 billion yuan, ranking twenty-seventh in China's top 500 private enterprises.

It owns Hong Kong high tech (600122, SH), Nanjing new hundred and many other listed companies, of which the business logistics board covers Mcglaughlin, business circle network, Hui buy network, Wan Shang Xi card, MasterCard and other enterprises, involving physical electricity supplier, O2O, logistics, payment and other fields.

In the evening of October 19th, the news came out that the three cell group would buy the handover network, which was confirmed by the three cell group in October 20th.

Reporters learned from Zou Yan that the two sides began contacts in August, and signed an agreement of intent in September to basically confirm the purchase.

For the details of the acquisition, Zou Yan said, "because the two sides are still in contact, the details are not easy to make public, and the purchase price is not easy to disclose."

It is reported that the two largest controlling shareholders of the handover network are Mai ton investment and Jinsha River venture capital, while Mton investment is the lead Party of the third round of financing of the handover network, and is the actual controller of the company.

The three cell group will take over the shares of the mobile network held by Mton and take full control of it.

The handshake net has been bought, which is also the second group buying website incorporated into traditional enterprises.

In January 2014, Suning Yun confirmed the acquisition of full net, which was integrated into Suning's local life division.

Although Sanbao group did not announce the purchase price, in the view of the industry, the whole network was incorporated into Suning, the price was only tens of millions of dollars, and the value of the handshake network valued at US $1 billion 100 million was also reduced.

The reporter understands that after the completion of the acquisition of the three cell group, Qiu Liping, chairman of the investment company of Madden, will also serve as CEO. The original CEO Zhou Feng, who is promoted to vice chairman, will also serve as the chief strategy officer (CSO) of the company to guide the expansion of the group buying business and expand the market share.

In fact, the takeover actions of the three groups this year are frequent.

In September this year, the group completed the acquisition of music language communication.

According to the insiders, the acquisition of Yue language is an extension of its business, but the acquisition of handover network should consider opening up new business lines.

Before that, Sanqi group also bought a number of overseas department stores, which is also considered to be intending to enter the department store on a large scale.

Xu Rui, an analyst with the electricity supplier industry, said that the three cell groups that had been taking root in the sales line were buying the mobile network to open up new business lines. "The three cell group will use the online resources of the handshake net to integrate with the entity resources of the three cell groups, and develop the group buying business while deepening the O2O field."

In March 2010, the handshake net was invested in Taishan venture capital in April of that year.

In 2010 alone, trading volume was nearly 1 billion yuan, with a monthly growth rate of 100%.

In the following two years, the group buying website has developed rapidly, and the handover network has also become the top group buying website in China. Its operating income in 2013 was over 4 billion yuan, and its revenue in 2014 was nearly 6 billion yuan.

At the end of October 2011, the handshake net launched to the United States to be listed for $100 million, but it ended in failure.

After the failure of the listing, the market share of the handover network began to shrink.

According to data released by group 800 in June this year, the number of group buying websites has dropped to 176, compared with 5058 in the peak period in August 2011, and now the survival rate is only 3.5%.

Among them, the US group, the public comment, Baidu Nuomi accounted for more than 84% of the market share, Wo Wo Group and handover nets followed closely, while the market share of the handover network was less than 5%.

Xu Rui told reporters that the acquisition of the three cell group

Or the financial support for it, but it has little impact on the group buying industry pattern. "At the traditional retail level, the three cell group has realized that there is not enough room for development, and it is necessary to expand business lines horizontally."

For this time

The group said that the China Securities Regulatory Commission recently made clear that the Internet and high-tech enterprises that have not yet made profits will be listed on the gem after one year listing of the new three boards, which means that the Internet and high-tech enterprises will enjoy special treatment in the IPO audit of A shares.

In order to seize the important opportunities, under the premise of the company's unified market strategy, the handshake network will give the business team more independent management rights.