Costco How Do Americans Love Costco?
Costco entered Tmall's flagship store in October 14th.
Costco opened the flagship store in Tmall, and I was excited to see this news for the first time. The excitement is that my favorite supermarket has also gone to the motherland. After that, friends and relatives will have to eat an American Almond and fish oil and vitamin milk powder. Then I immediately log in to Tmall to see the page, though the product line is not rich enough, but the price advantage is quite attractive. In a word, I think this is good, but many of our partners do not understand this very well. Now I will briefly talk about how much I love Costco, the key is why love.
When I first went to Costco, I felt that I was not the same as Beijing's Sam 's Club (Sam member) or metro, wasn't it a warehouse supermarket? According to my mother's words, is it not "cheap and bright"? Because it's a lot of money, so it's more economical to spread out.
About three years later, Costco has become my favorite supermarket. I used to go to one or two times a week. And have you ever seen a package of Chanel and a Cartire watch in Metro and metro? One day, suddenly, I was asked, "if there is a day when Costco is gone, such as collapse or uncontrollable force, it will disappear. What do I do? I think, there is an impulse to cry."
Why do you like it so much? As a consumer, there are two reasons: Wumart and cheap.
Let's talk about Wumart first.
Costco's product line is very rich, but relatively speaking, a product line does not give too many choices. It is usually the choice of 2-3 brands. For example, cleaners for toilets, compared with supermarkets such as Walmart and Target, Costco offers less choices. However, these 2-3 choices provided by Costco must be on the market and all brands belong to Top grade. In other words, in Costco shopping, consumers need not worry about quality, because the goods they provide are not cheap routes themselves, and the quality is relatively guaranteed.
This characteristic is not obvious in some product lines, but on some products, the advantages are very prominent: my favorite products are fresh vegetables, fruits, meat, eggs, milk and so on. Although the fresh products of Costco are not as big as Whole Foods or Trader Joe s, the quality of their products is still very guaranteed. For example, I once had two skinned little watermelon like paper in my circle of friends, and I really fell in love with California for minutes. For example, the eggs sold by Costco are bigger than those on the outside, the grades are higher, and the extra egg is A. To put it simply, in Costco, you don't have to pick anything. The goods you pick up at random belong to the legendary "upper middle" level. Of course, the pursuit of organic farms is another way of saying that.
Therefore, when all aspects of the consumer's life, eating, drinking, sleeping and sleeping all kinds of products need to be found in Costco, a relatively high quality mature product can be found. Shopping is relatively simple. My own experience is that if this product is sold in Costco, it will basically show that the quality of its products is superior.
Again, we are most concerned about the "cheap".
As a so-called "chicken thief" in peacetime. online shopping As for the housewives who are most familiar with all the preferential ways and means, it is still the saying that if there is no special large discount, the thing that appears in Costco appears.
For example, the Dyson vacuum cleaner (I didn't want to advertise) - I was doing a lot of research when I was thinking about changing the vacuum cleaner, and finally basically locked the brand. It was rumored that another famous shopping mall was very attractive when it was discounted on black Friday, but when it was not considered that time, it had to add extra credit cards, and gave up to switch to Costco. As luck would have it, I met the manufacturer and offered a discount. The product that I bought at home could not be discounted in other shopping malls.
Although the price of Costco products is not low, I think the quality of these products is very good, and they can not be bought at the same price. Secondly, there are many gifts, high allocation, or large packaging, which is quite cheap. For example, an electric toothbrush of a brand sells for $79.99 outside, and the same product suit of Costco sells for 119.99 dollars, but it contains two toothbrushes and two brushes. It also comes with a portable travel disinfectant box. These are counted together for $39.99 on the outside, but can you not be smart like you?
Some people would say, why don't you think that you have to pay at least 55 dollars a year? Yes, a family's Costco membership fee base card is 55 dollars per year, including two cards. Then I said, I paid more than 55 dollars, and I paid $110 for senior members.
however Senior member The advantage is that every amount of my consumption, even if I buy a box of salt, will have 2% rebates. I can get more than 90 yuan at the end of each year. In fact, I have spent more than a dozen or two knives on the card. Of course, the premise is that you have to know that your consumption in Costco is not large, but it can be seen that it is indeed my true love.
In other words, everything is not perfect, and Costco has opened shop on Tmall this time. There are several points to be said.
One Costco The packaging of goods is usually very large and suitable for family purchase. After all, a single person holds a special barrel of dry fruit cans and watches TV silently.
2. under normal circumstances, Costco can not provide many brands and styles. Of course, it can satisfy the requirements of the Native American. For example, 80 dollars 7 jeans, you must ask for Smoke Navy Super Skinny, which may not be appropriate.
3. the shop on Tmall, I think there are still few options at present. For example, personal care, I only saw S brand of desensitization toothpaste and C brand of facial cleanser, but I believe that the choice will be more slowly. After all, they shipped from Taiwan. Many Japanese and Korean brands also called North American "dog" envy. Of course, I wouldn't be too lazy to say that occasionally I could find a Sisley like this.
Last but not least, the food sold in the food court outside the Costco store in North America is also very cost-effective. Where does the $1.99 hot dog go with the coke? There are no more Gelato for 2.99 dollars and three balls, and the new 4.99 dollar beef hamburger is still made, and it is very spicy and sweet. I will not say it any more. Anyway, your pancake fruit is killing all!
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