Women Wear Online Shop: Understanding The Three Core Competitiveness

It is the dream of many young girls that women wear online shop. But it is not easy to accomplish this dream. It is good to have a bold and aggressive mind, but it will only be the first time that a headless fly will bump into it. To understand the three core competitiveness of the store is conducive to winning the battle and winning the battle at one stroke.

I. the basis of survival. Source of supply

If a store is to run smoothly, first of all, there is a good source of quality. Like a successful exam, you have enough knowledge reserves. A good source of goods is the basis for the survival of a shop. Some online stores have been open for several years, and their business has not been improving. How to propagate the price is useless, because the original supply is not good, and what is done is futile. If you want to open a shop, you must first find out the source of good quality. Then what is the source of good quality? First, popularization; the two is personalization. They choose one. If the source is found, the next job will not survive.

Two. The key to breakout. characteristic

What is the characteristic? It is what you have and what he does not have. For example, many people are selling T. After the study, you will find that there are two kinds of shops that sell well, one is the price special discount, the other is the creative hand drawn customized T. But no matter which one is, it is not easy to achieve it. However, for the new beauty shop, we encourage the latter, the distinctive products, and the characteristic shops can make people impress in a short time. For example, a shopkeeper selling children's clothing is not good at sales, and how to do publicity and promotion is not up to it. Later, she changed her mind and simply did not promote it. Every day she let her son play around in the shop and take pictures. He didn't plan to make a picture, and he shared it with friends, and received a lot of attention from consumers. Because there is real life experience, it is easier for people to have a sense of trust. Accustomed to all kinds of beautiful and flawless product plans, it's easier to accept the paternity map with full of life. These are the manifestations of the specific application of the characteristics.

　 Three, the necessary internal strength - Operate

If there are good sources and characteristics, whether a shop can run for a long time depends on the operation of the store. Including decoration, page design, activity planning, title setting, copywriting description and so on; outside is propaganda and promotion work. Many shopkeepers will be interested in how to attract customers. They seldom pay attention to their own store operation. For example, whether the navigation design of the store is convenient for consumers to find products? Only by doing well these two aspects can the original store business go up to a higher level.