Clothing Store Sales Guide Personnel Essential Ability
In today's fierce competition, the quality of the clothing guide will directly affect the level of terminal sales.
In fact, there are many skills in clothing shopping promotion, but it is also an ability to learn to "tailor" and find out suitable marketing skills for different customers.
Next, we will elaborate on five marketing skills that vary from person to person.
1. decide on sales target
Sometimes, more than one person enters a shop, maybe a couple or with friends or colleagues.
At this point, it is necessary to decide who decides the purchase.
As long as the clothing guide judges correctly, the next sales promotion can achieve twice the result with half the effort.
2. customers can be created.
As long as customers enter the shop door, it means the possibility of selling goods, so give him a warm smile and a sincere greeting, this customer may become your "buyer".
Therefore, stores should provide "three one" services to customers who come to the store, that is, a greeting, a smile and a glass of water service.
3. to
customer
Promotion of stairs
Customers are generally better face, so in the promotion process, clothing guides must take into account their self-esteem.
If you can hurt your customers' self-esteem, choose the right reasons to give them a step.
In this way, pactions can be done without hurting customers.
4. humor
Promotion method
No matter when, humor is a great lubricant, it can ease the deadlock and create a relaxed atmosphere.
It is a good way to sell even if it is recommended. If you recommend a product to a guest, a humorous one can often make the guest happy.
However, when choosing the selling method, clothing merchandiser should know how to grasp the opportunity and promote the sales target.
5. let the other person say yes.
Promotion method
This is a way of letting customers identify with your choice by using multiple choice questions, but when using this kind of sales promotion, you must pay attention to smiling and calm, rather than aggressive.
Otherwise, even if guests can accept your point of view, you can not accept your attitude.
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