Local Brand Enterprises Compete For Online Shopping Feast
Domestic market recognition increases
Women's Shoes It is the traditional manufacturing industry in North China, which is mainly exported, but in recent years, some women rely on the expansion of e-commerce sales. Shoe enterprises The industry is also paying attention to the domestic market. Most of the more than 400 online shops in FenHu rural youth e-commerce incubator are mainly selling women's shoes with net sales.
Cao Xiaolong's Taobao store, called C.shop, also specializes in selling women's shoes. He told reporters that 90% of the shoes sold by his shop were local. Shoemaking Enterprise. This year, the development of women's shoes in North China is quite stable. Cao Xiaolong's online store has a marked increase over last year. Last year, it had to issue more than 150 bills on average, and this year it increased to more than 250, increasing by more than 60%.
"From the national day, we are preparing for the" double eleven "special sales activities. Cao Xiaolong said that the annual "double eleven" is an important business opportunity for local shoe companies and online stores, and all online stores are preparing special sales activities. Last year, "double eleven", Cao Xiaolong's online store sold more than 120 thousand yuan a day, this year is expected to reach about 200000 yuan.
Cao Xiaolong said that the more women wear shop, the more they sell. The reason is that the quality of women's shoes is very good.
"Before it was done for export, the quality was nothing to say. Now through the sales situation of the online store, the domestic market also recognised our shoes very much." Cao Xiaolong said that Wujiang locals also bought northern women's shoes through online shopping, and orders increased year by year. This shows that locals are also more and more fond of North women's shoes.
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