Nanchong Silk Enters The International Marketing Market

Recently, the commerce and Food Bureau of Nanchong, Sichuan announced that the annual turnover of silk products made in Nanchong through e-commerce pactions has exceeded 1 billion 300 million yuan.

Nanchong cocoon silk office is responsible for building a new marketing mode, and Nanchong silk has won the international marketing network.

A few days ago, Li Jianhua, President of the China Textile Business Association, visited Nanchong and said that Nanchong has become the silk fabric of the western part of China.

And export base.

It is understood that Nanchong's silk aims at the international marketing market and starts in the middle and above cities in China.

With the name of "China silk capital" as an opportunity, the silk industry in Nanchong has been trying to cultivate the market system. In recent years, more than 20 silk enterprises in Nanchong have opened more than 150 Nanchong silk stores in more than 20 provinces and municipalities such as Yunnan, Beijing, Shanghai and Guangdong in the United States, Italy, Germany, Brazil, and so on.

And other countries and regions have set up marketing offices.

According to reports, Nanchong silk has entered the marketing network at home and abroad, which has stimulated the upgrading of enterprise products, and has greatly promoted the development and introduction of new products, new technologies and new technologies.

According to relevant statistics, Nanchong has successively imported more than 30 high-tech enterprises from Guangdong. Through project support, a number of enterprises in the city have been supported by project funds of tens of millions of yuan in the country.

At the same time, Nanchong silk enterprises began to turn to the development of tourism products. At one time, the sales outlets of Nanchong silk tourism products in Chongqing, Chengdu, Shanghai, Xi'an and other places increased continuously. Nanchong's "China silk capital" image was also set up in the vast majority through silk products.

At heart.

In addition, Nanchong pays attention to the promotion of silk culture. It has hosted the "China Cocoon Silk working site meeting" organized by the Ministry of Commerce and the "China western cocoon Development Summit Forum" sponsored by the China Silk Association, laying the foundation for the development of Nanchong silk into the new Silk Road Economic Belt and Mou Qiuxin.