What Qualities Should Managers Do Well?
1. Keen insight.
Insight includes understanding the current fashion, including color, style, fabric trends, and fashion, which is called fashion sensitivity. Next is the grasp of the market, and then to make an accurate and complete market questionnaire to understand the psychological needs of your consumers, so as to plan what to go in the store, what should not be entered, and do different levels of merchandise planning.
Two. Good planning skills.
For a clothing shop, there will be seasonal selling products and anti season unsalable goods, which requires managers to make corresponding activities plan for seasonal merchandise or inventory goods, including pricing and promotion, promotional clothing needs to develop preferential activities to achieve sales promotion purposes. How to display the best clothing and attract customers' eyeballs, thereby increasing the probability of customers buying.
Three. Purchasing capacity
The purchase level is the most test of managers' ability. When purchasing goods, we must consider various considerations. First, we must do a good job in the early stage statistics and prediction, and risk assessment. Ensure the stock of the color and size of the product, take into account the delay in supply, and accurately arrive at the parts.
Four. Certain display knowledge.
Clothing with different positioning is displayed in different positions. Including lighting, music, POP, price tag, height and so on, according to the preferences of the target customers to display, details determine success or failure.
Five. Shopping guide ability
Good communication literacy is the essential quality of shopping guide. At the same time, as a service industry, we should understand how to observe and develop good service consciousness and habits. Face your customers with courtesy and smile, and then recommend clothes for different customers' preferences. We need to know that timely service is not enough, which will make your customers comfortable.
Six. Inventory management ability
Sorting out the colors and sizes of the stock every day is like knowing the number of colors and sizes of each garment. Inventory management is the basis of ordering and promotion.
Seven, performance consolidation and customer analysis
Collate sales, sales, deductions and so on every night. At the same time, we have a brief analysis and record of typical customers on that day. For employees with good performance, they should be given appropriate rewards, while encouraging other employees to work hard and be motivated to recommend products. Colleagues share each week to improve sales performance.
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