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    Five Tips For Successful Clothing Franchisees

    2014/11/27 14:15:00 7

    Managing ClothingFranchised StoresSkills

    First, the pursuit of commodity Charm: the relevant people believe that consumers now like "vulgar, big, satisfied" goods, the same commodity in addition to the price, nature, but also more than who function, good results.

    Two, maintain the attractiveness of stores: before opening a clothing store, entrepreneurs will plan for the store and try to present the most attractive feature.

    After opening a clothing store, you can't take this lightly. You must always keep the store's novelty and uniqueness so that your brand store will always catch the customers' attention.

    Three, how to retain employees' hearts: the good and bad stability of employees has a great impact on a store, especially in the early stage of entrepreneurship.

    Entrepreneurship

    In the middle and later stages, employees may be dug up. Therefore, how to grasp the hearts of employees is a compulsory course for small employers.

    Some employees are not very concerned about how much money they take, but about whether they grow or not.

    staff

    The power of the mind will be greatly reduced.

    If you want to retain the staff's heart, of course, you have to motivate the staff. If the boss speaks in a word, "today's hard work, you should take good care of your body and don't work too hard", so that your employees can work harder.

    Four, improve

    service

    Glamour: the charm of stores and products has been enhanced, and then the charm of service has been enhanced. That is to say, employees should make guests feel that everyone in the shop is friendly, so it is a pleasure to visit them at home.

    Five, regular promotions: promotions are often the most direct and effective way to improve performance, especially when it looks like the boom and consumption are declining, but sales are more important and can increase freshness.

    It is suggested that the sales promotion should be determined according to the performance of the store owners before they can be effective.

    For example, there are different ways of promoting sales in the form of planned purchase and impulse buying.

    Related links:

    Hey, customers have been questioning all the time since their opening. Until now, the industry is still exploring its profit model.

    Hey, customer started the domestic zero inventory store mode.

    Hey, the inn does not display physical goods, but displays goods in the form of two-dimensional code, posters and touchscreens.

    Consumers can pick products on the Internet with the help of their staff, and can choose to deliver goods to the store or shop.

    Hey, the large-scale expansion of the inn is the wait-and-see attitude of the industry.

    Insiders said that at present, there is no clear profit model for the customers, and they are faced with a lot of pressure.

    Beijing Commercial Daily reporter visited the hey Inn many times to see, hey, the inn's new business model has received a lot of consumer attention, but it has not been converted into too many purchases.

    Hey, the inn is mostly arranged in the old mature District, and the customers are mostly middle-aged and old people.

    At present, hey Inn stores attract consumers through fresh products and other promotions.

    Hey, customer electronics platform is moving offline stores to the online.

    In the view of Lai Yang, a special researcher at the North Business Research Institute, Shun Feng has begun to extend to the upstream and downstream of the industrial chain after the main business of the express delivery industry has reached a certain scale.

    According to Lai, Shun Feng has not yet formed a complete retail supply chain system, especially lack of retail experience.

    According to Lai, a successful business model should be to create value for consumers.

    The Beijing Commercial Daily reporter saw on the website that at present, hey customer electric business is investing in a wide range. The investment scope covers four major items: mother and baby business, convenience business, catering business and other business, including almost all retail categories.

    According to the investment information, the platform usage fee in 2014 was 600 yuan / month. At present, it is at a state of no charge. The minimum margin is between 10 thousand -5 yuan.

    It is understood that under the line, some of the goods sold by the customers are from the traditional dealers, and some are from Shun Feng, Feifei mall and Mai Le Jie.


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