Long Qingxiang Is Once Again Popular In The New Era Of Chinese Clothing.

The "new era of Chinese clothing" opened by APEC conference has provided a new opportunity for China's national brand to go to the world.

Recently, Long Qingxiang, the famous brand of Chinese time-honored brand, opened two new image shops in Qingdao's Southern District, Yan Er Dao road and Zhonghai building of Shandong road.

It is understood that, as the four hundred year old royal clothing essence of the high-end custom brand, Long Qingxiang opened two new stores will be for Qingdao and even the entire Jiaodong Peninsula consumers bring China not luxury, expensive and not the Oriental custom experience.

In order to help Longqing Xiang gain new success in the Jiaodong Peninsula market, Longqing Xiang invited Chen Weihong, the host of CCTV's famous mouth and "dialogue" column, to help himself in person.

In the afternoon, Long Qingxiang also held a "forum on traditional culture and times innovation - Longqing Xiang 2014 Chinese culture dialogue forum", including the Secretary General of the China Time-honored Brand Working Committee Zhang Jian, and the Secretary General of the China clothing association, Yang Jin Chun, and other heavyweight guests.

It is understood that, as a popular clothing brand of consumers, Long Qingxiang has launched a series of advanced custom garments that meet the consumption needs of all age groups in the process of deeply cultivating traditional Chinese culture and inheriting the essence of traditional culture for many years.

Yang Jinchun, Secretary General of China clothing association, told our reporter that after the APEC launched the new era of Chinese clothing, Longqing Xiang's brand of Chinese time-honored brand will become a new favorite of the domestic clothing market.

Nowadays, with the frequency of electronic products represented by iPhone and iPad becoming faster and faster, consumers are also getting tired of being virtually invisible. More and more people are beginning to turn back to discover the beauty that is ignored by the fast pace of urban life.

It is under such a consensus that Long Qingxiang of Seiko can set up a new model for Chinese clothing brands.

In particular, the general concern caused by "new suits" is to let Long Qingxiang get unprecedented opportunities. For the vast number of consumers, the "new suit" has a certain distance from people's real life. But Long Qingxiang's strong entry to Qingdao can make up for people's regret: you can not only get the same courtesy of "new suit", but also enjoy the tailor-made service of royal clothing technology for 400 years.

Zhang Jian, Secretary General of the China time honored brand working committee, told our reporter that at present, there are many old brand names that inherit Chinese traditional culture. In the field of clothing and clothing, Longqing Xiang has a long history, plus hundreds of years of exquisite clothing technology. In the "new era of Chinese clothing", it is likely to lead the whole society to pay attention to the trend of the development of time-honored brand.

It is still time to test whether the "new suit" can drive the traditional clothing culture elements to continue to heat up, and then arouse the whole society's attention to the traditional culture.

However, in the process of answering these questions, Long Qingxiang seems to have provided a reference. In the process of the innovation of traditional culture, ordinary consumers take the initiative to accept the products that contain the essence of Chinese culture.

Only in this way can we get tangible benefits in the "new era of Chinese clothing".

Bian Xiangyang, a professor of art at Donghua University and an expert in fashion and fashion industry and traditional culture, said in an interview with our reporter that from the consumer's point of view, there are many factors that the old fashion brand is recognized by the society.

The advantage lies in national sentiment. Of course, emotion is not enough. Brand enterprises should strive to improve their competitiveness.

It is used to shorten the distance between brand and consumer.

For Qingdao citizens, private customization is an important process to personally experience Longqing Xiang's advanced customization service.

Xia Xinjian, President of Beijing longqingxiang Garments Co., Ltd., told reporters that Long Qingxiang was famous for its advanced customization business. The two shops in Qingdao market undoubtedly brought consumers a chance to experience Royal exquisite craft in the field.

It is understood that in addition to the Qingdao market, Long Qingxiang next step will speed up the pace of opening stores in Jiaodong.

In fact, this year, the growth rate of Long Qingxiang's stores across the country has created a miracle in the current Chinese clothing industry. According to Xia Xinjian, at present, Long Qingxiang's sales network has now covered 7 provinces in Beijing, Tianjin, Hebei, Henan, Shandong, Jiangsu and Anhui. As of 23, after the launch of the Jiaodong Peninsula market, Long Qingxiang has owned more than 100 stores in 35 cities in China for nineteen years.

"Under the background of the general layout of China's clothing brands, the layout of Long Qingxiang's counter trend and the rapid expansion of the store's store spirit come from our rich tailored cultural heritage and exquisite handcraft heritage. These forms the unique brand culture of our Longqing Xiang."