• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Shimen Shoe Enterprises "Electric Shock" Beachhead Consumption

    2014/12/1 16:49:00 20

    Shoe BusinessShoe IndustryBrand

    Shortly after the end of the world Internet Conference, Shimen shoe enterprises as one of Tongxiang's massive economies, many business representatives also participated in the event.

    In the Internet Conference, e-commerce is definitely a hot topic.

    However, reporters learned that from 2008 began to get involved in the field of electricity business, most of Shimen.

    Shoe enterprises

    So far, it is still in an awkward state of being "not too hot".

    However, since the beginning of this year, in order to open up the electricity supplier situation and get out of the difficult position, Shimen shoe enterprises have been "making moves".

    Online and offline strive for balance and win win.

    In May of this year, Sheng Danli

    footwear industry

    Living hall opened in downtown Tongxiang. In October of this year, the brand of "Cartier" and "Jasmine" were under "vip.com".

    As a leading footwear enterprise in Shimen and even Tongxiang, Sheng Dan Li shoes industry has an early contact with the electricity supplier, but this year it is expanding online and offline.

    What is the reason?

    "For me, there is not much food basket. If there is a sale, I will put it in."

    Zhong Hongxing, chairman of the Santa Fe footwear industry, laughs, "the reason for both online and offline efforts is to create"

    brand

    Effect ".

    "The proportion of footwear replacement is very high, expanding the electricity supplier has congenital" short board ".

    Zhong Hongxing said that with the "double eleven" period this year, the proportion of the brand returned to the sales of Santa Li has reached 10% of the sales volume. It is not the quality of shoes, but also the problem of size and fit.

    In order to solve this problem, on the one hand, on the one hand, Santa Li expands the sales platform on the Internet, seeks more "vegetable basket" to install "dishes"; on the other hand, it builds online "living hall" and the assistant of the sales department online, starting from the local customers' reputation, and finally receives the "win-win" effect.

    At present, the two business brands of Santa Lee have exceeded one million yuan in monthly output value, and the life hall business under the same line is booming.

    It is understood that in addition to Santa Lee, in Shimen, there are also Jia Dai Ai Ni, Bai Xi Fu, Bani, Honey and many other shoe companies are on the same path to expand.

    "Online and offline sales, as long as we can make certain differences in products, will not only produce contradictions, but also complement each other."

    Zhong Hongxing said that in the future, Santa Li will also plan to operate through 2 to 3 years to achieve 50% of the total sales volume of the network, and truly achieve "equal share" under the online and offline business.

    Professional team supervision, operation, innovation and innovation

    In March of this year, a group of 3 people from Alibaba group came to Tongxiang Baxi fu shoes company, participated in the operation and product mix of Tmall store, and relied on data analysis to finally customize the sales and business strategy for bazehi.

    "Electricity providers can not expand, on the one hand is the channel problem, on the one hand is the shortage of professionals."

    Gu Gensheng, chairman of Bai Xi Fu, said that the talents of art and photography were not good enough, coupled with the new Internet sales mode and the changing consumer habits.

    In order to solve these problems, in addition to hiring professional operation team, Gu Gensheng said he had many times to learn from Alibaba.

    At present, the sale of electronic business of Bai Xi Fu has been improved by changing recruitment.

    "Last year, the output value of the electricity supplier was around 3 million yuan, accounting for only 10% of the total output value of the enterprise."

    Gu Gensheng said, but from this year's data, he is confident that the electricity supplier output will be increased by 30%.

    It is worth mentioning that in the near future, problems like Gu Sheng Sheng will be greatly improved.

    We have long noticed the shortage of talents in the development of shoe enterprises.

    Zhang Honglin, Secretary General of Tongxiang Footwear Association, said that in the future, relying on the Alibaba, Tongxiang industrial belt and the construction of Shimen Bay footwear city and other business incubator platforms, as well as the government's special support policies, Shimen shoe enterprises will become the history of e-commerce adversity.


    • Related reading

    "Color Marketing" Is Sure To Win Or Lose. Women'S Shoes Are Still Popular.

    Shoe Express
    |
    2014/11/29 10:00:00
    18

    Quanzhou Children'S Shoes Enterprises Exert "Functional Shoes"

    Shoe Express
    |
    2014/11/28 18:04:00
    29

    Shoe Companies Explore "Self Help" And Establish "Factory Alliance"

    Shoe Express
    |
    2014/11/26 16:14:00
    24

    Daphne'S Decline Was Downgraded By Merrill Lynch.

    Shoe Express
    |
    2014/11/25 21:07:00
    18

    Advantage Henan Creates New Opportunities For Shoemaking Industry Development

    Shoe Express
    |
    2014/11/25 16:40:00
    47
    Read the next article

    Sun Ruizhe: New Materials Become Main Engine Of Textile Industry Innovation

    Taking product upgrading and labor productivity as the goal, technological pformation has become the main battlefield of technological innovation. The pformation of traditional industries by high and new technology has promoted the effect of product upgrading and improved the added value of products.

    主站蜘蛛池模板: 少妇性俱乐部纵欲狂欢少妇| 香蕉国产人午夜视频在线| 色偷偷亚洲第一综合网| 精品久久久无码中文字幕| 日韩网站在线观看| 国产毛片女人18水多| 亚洲精品美女久久久久99| 中文字幕精品在线观看| 91华人在线视频| 欧美日韩国产手机在线观看视频| 在线观看国产精美视频| 啊灬啊灬别停啊灬用力啊免费| 亚洲日本香蕉视频| 一区二区乱子伦在线播放| 色综合热无码热国产| 最近中文字幕2019| 国产精品永久免费自在线观看| 别揉我胸啊嗯上课呢的作文| 久久久综合九色合综国产| 亚洲国产成人va在线观看| 正在播放国产女免费| 女人让男人桶的小视频| 又爽又黄又无遮挡的视频| 中日韩欧美在线观看| 韩国xxxx69| 新婚张燕被两个局长| 国产中文在线视频| 久久午夜夜伦鲁鲁片免费无码| 久久精品国产四虎| 欧美xxxxx高潮喷水| 国产精品综合色区在线观看| 亚洲精品夜夜夜妓女网| japanese日本护士xxxx18一19| 狠狠色婷婷久久一区二区三区 | 亚洲不卡av不卡一区二区| 91无套极品外围在线播放| 欧美黑人xxxx性高清版| 国内精品久久久久伊人av| 亚洲精品乱码久久久久久自慰| aaa免费毛片| 污污网站免费观看|