How Do Shopping Guides Introduce Merchandise?
Excellent guide buyers always take the lead in selling goods. They are always guiding customers, and the general purchasing agents are always guided by customers' problems, that is, giving people not very professional performance. They accept products trained by manufacturers, and remember the selling points of products. However, when they are in terminal applications, they always do not know how to express to customers, what are the selling points and benefits of selling their products. In fact, as guides, if they know that the product knowledge is not yet known by customers, then there is no way to guide customers to choose products.
How does a salesperson introduce a product? In fact, most customers' perception of goods is blank. If a customer is more professional than a guide, the salesperson will lose their value. As a terminal shopping guide, they should tell the customers how to choose a good commodity. What are the criteria for judging from which aspects? In the process of introducing commodities, guide buyers should grasp certain principles and deepen their impression of the goods we sell. When introducing products, they should focus on the following principles, and when speaking of products, they will feel that the fingers are there, and let the customers feel that what you say is based on something. From the point of finger to the end, it is to let customers feel, that is, to let customers experience the functions and benefits of commodities.
In the terminal as the manufacturer's guide, you should understand that the products you sell sell yourself, you need to know how to judge the good and bad quality of the products. Judging from which aspects you sell the goods are good or bad, the reason why you speak good or bad standards is to give customers the feeling that they are based on something, rather than fabricate them blindly. This is more convincing and credible for customers, so when selling goods, they must follow the principles of hand pointing and letting customers experience and feel the benefits of commodities.
As a shopping guide, how can we tell customers the selling points and benefits of the products we sell? That is, how to guide the customers and what skills to speak. To guide customers, first of all, as a guide, they have a set of judging criteria for how to choose a good product, and the knowledge of commercial products should be well understood, otherwise it is very difficult to guide customers.
Shopping guide is aware of the knowledge that he sells goods, which is the actual application at this time. The introduction of goods has certain rules. When we introduce goods to customers, we first need to stimulate customers' curiosity and interest in products.
Good or bad standards are told to customers. When we talk about commodities, when we talk about commodities, in order to better guide customers, we ask ourselves questions and answer questions by ourselves. What are the characteristics of the materials or commodities used? What are the characteristics of our products? So what are the selling points and benefits of our manufacturers? Unlike other manufacturers, we constantly ask questions and guide them to answer questions and tell customers how to choose products. Every selling point or every statement is based on what you say, so we need to talk about what we need to do, and when we need it, we need to figure it out. It is best to let customers experience the benefits of commodities at the scene. Shopping guide should purchase commodities.
Here is a reminder that when the shopping guide asks questions himself, he can answer it in his own way. Under what circumstances can customers answer it? That is to say, the answer to a customer's answer is the answer you want to lead. Most of them belong to closed questions or obvious AB multiple-choice questions. The answer to the question design is obvious. What is the answer to the bias? For example, "Sir, you are buying a good quality or buying a cheap, cheap quality" AB question answering question.
If you want to compare your products with competing products in the same industry, you should ask yourself questions at this time: "Sir, do you know the difference between our brand's cooker panel and other manufacturer brands?" (next is not really waiting for customers to answer questions, but also answering questions by themselves).
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You can see that the panels on the top of the panel are usually black. The main reason is that the panel discoloration is not easy to see after the use of the induction cooker. So the cost of the panel material selection is low and the price will be so cheap.
Business super guide buyers should learn how to sell their products to guide customers, that is, to choose the good and bad standard of the merchandise, and the advantage of the selling point of the merchandise, and to guide the customers through designing the selling technique that asks questions and answers.
Excellent guide buyers always take the lead in selling goods. They are always guiding customers, and the general purchasing agents are always guided by customers' problems, that is, they are not very professional. They have received the training of the manufacturers, and have remembered the selling points of the products. But when they are using the terminal, they always do not know how to describe to customers, what are the selling points and benefits of selling their products.
customer
Knowing too much, there is no way to guide customers to choose products.
Shopping Guide
How do people introduce commodities? In fact, most customers' perception of goods is blank. If customers are more professional than guide buyers, they will lose their value as a salesperson. As a terminal shopping guide, they should tell customers how to choose a good commodity. What are the criteria for judging from which aspects? In the process of introducing commodities, guide buyers should grasp certain principles and deepen their impression of the goods we sell. When introducing commodities, they should focus on the following principles and talk about products. When they talk about products, their fingers will let customers feel that what you say is based on something, from referring to fingers, and finally letting customers feel, that is, letting customers experience the functions and benefits of commodities.
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